Presentation on theme: "North Carolina 4-H Blueprint for the Future 2006 4-H Professionals’ Summit Raleigh North Carolina November 29 – December 1, 2006."— Presentation transcript:
North Carolina 4-H Blueprint for the Future 2006 4-H Professionals’ Summit Raleigh North Carolina November 29 – December 1, 2006
Blueprint for the Future Begin With The End In Mind (Covey) BHAG’s – Big Hairy Audacious Goals Impact over 1.2 million youth in North Carolina per year by 2015. An abundant supply of well trained, highly-qualified and motivated 4-H agents and program assistants in North Carolina by 2010. Over 120,000 well-trained and motivated 4-H volunteers in North Carolina by 2015. Over $6 million dollars annually raised for 4-H youth programming by 2015.
Blueprint for the Future Point of Departure NC Youth Future/Relevant Issues Economic Opportunity Educational Excellence Health/Wellness
Blueprint for the Future 4-H’s New Direction 4-H Program Long Range Focus Areas Strengthening Civic Responsibility through Leadership and Volunteerism. Preparing for an Employable Future. Nurturing Healthy Lifestyles.
Blueprint for the Future The Customers – who do we serve? State Perspective Professionals Agents Program Assistants Youth-Related Professionals County Directors District Directors Volunteers Adult and Youth Youth 5-19 year olds
Blueprint for the Future Customer Services – what do we do? Training Development Innovation Technical Assistance Research Evaluation Recognition Opportunities Programmatic Direction Updates and Information Encouragement Leadership Opportunities Fundraising
Blueprint for the Future Customer Services Professionals Professional Degree Program Youth Development Leadership Specialization Program Continuing Professional Education New Professionals Orientation NC-REN Telecasts East and West Institutes 4-H Summit By Request Training Curriculum Awards’ Programs Scholarships, Record-Books Presentations Program Evaluation Delivery Modes
Blueprint for the Future Customer Services Professionals Curriculum Development Youth Leadership/Citizenship Programming Youth Development Research Center Evaluation of State-Level Events County visits Recruiting and Hiring Process Assistance Long Range Focus Areas District and County Director Updates District, State, National Leadership Opportunities Fundraising Statewide and County-based
Blueprint for the Future Customer Services Volunteers Volunteer Leaders’ Conference Specialized training Club Development Assistance Technical Assistance Programmatic Direction Updates and Information Leadership Opportunities Volunteers Leaders’ Association Training and Development Recognition Fundraising Statewide and County-based
Blueprint for the Future Customer Services Youth Congress Camping Program Citizenship Conference Electric Congress District Activity Day’s State Council and State Officers TRY-IT Program Ambassadors ARI National 4-H Congress and National 4-H Conference International 4-H Programs Scholarships Curriculum Competitive Youth Learning Experiences & Opportunities (Judging, Poster Contests, Quiz Bowls, Writing Events, Photography, Talent Showcase, Essay Contests, etc.)
Blueprint for the Future Clarity, Alignment, Impact (Profit), Branding Who Are We? We are a statewide program consisting of county variations Franchise/Dealership Model Oneness, not sameness!
Blueprint for the Future Clarity of Purpose What are we (NC 4-H) aiming for? A North Carolina where all young people do their very best so that they can compete economically, educationally and live a healthy life. How do we (NC 4-H) work toward this goal? North Carolina 4-H provides youth with opportunities that will enable them to strengthen civic responsibility, prepare for an employable future, and nurture a healthy lifestyle.
Blueprint for the Future Alignment of Efforts State 4-H programs, activities, products and resource development should support one or more of the Long-Range Focus Areas. County 4-H programs, activities, products and resource development should support one or more of the Long-Range Focus Areas.
Blueprint for the Future Impact (Profit) for our Efforts Evaluation of state 4-H programs, activities and products. Data that you can use to support your involvement in state 4-H programs, activities and products. Current 2006 4-H Citizenship Conference 2006 4-H Camping Program 2006 4-H Congress Future 4-H Presentations State Programs and Events Delivery Modes Curriculum Training to assist 4-H professionals in evaluation. State tools that 4-H professionals can adapt and use for conducting evaluation.
Blueprint for the Future Brand Management Brand Identity and Management A brand is the result of what you and/or an organization has done. Common language about who we are and what we do Materials and images to support the brand Agreeing to some core elements that we will all support while allowing flexibility to address local customer needs and interest.
Blueprint for the Future Review Clarity – we know where we are going. Alignment – we know that we need to move together. Profit (Impact) – we know the importance of demonstrating accountability. Brand – are we supporting the brand?
Blueprint for the Future Branding Concerns Areas where the state 4-H brand is in trouble: 4-H Congress200420052006 # of Counties 86 86 84 # of Participants 714 771 697 4-H Citizenship Conference2006 # of Counties 55 # of Participants 117
Blueprint for the Future Branding Concerns Areas where the state 4-H brand is in trouble: 4-H Camping200420052006 # of Possible Participants348838123700 # of Participants289830112755 # of Counties 80 78 73 # of Free Scholarships 805 893 945 Sertoma 600 700 700 # of Scholarships Used 739 737 828 Sertoma 534 565 610 4-H Electric Congress200420052006 # of Counties 47 54 49 # of Participants 190200197 # of Opportunities300 available; average youth attendance is 115)
Blueprint for the Future Branding Concerns Areas where the state 4-H brand is in trouble: District Activity Day’s200420052006 # of Counties 89 92 92 # of Counties Participating996 1048 1054 Scholarships200420052006 # of Scholarships 89 89 92 Avg. # of Applicants 454 443 615 # Counties Participating 39 42 48 International Experiences200420052006 # of Counties Participating 21 24 24 # of In-BoundParticipants 33 43 34 # of Out-Bound Participants 2 2 2
Blueprint for the Future Branding Concerns Areas where the state 4-H brand is in trouble: 4-H Curriculum – 5 year Overview (2001-2006) 1 county never purchased any curriculum 6 counties placed one curriculum order 5 counties placed two curriculum orders 5 counties placed three curriculum orders App. 80 counties regularly utilized 4-H curriculum Competitive Youth Learning Experiences & Opportunities Number of Opportunities100+ available Dozens of Opportunities go under-utilized each year 20+ counties per year do not participate in any state opportunity
Blueprint for the Future Action Needed State-level – must align all programs, activities, products and resource development to drive the Long-Range Focus Areas and be able to show how participation results in impact. County-level – participation is critical to ensure that all 4-H programs, activities, products and resource development are presenting a unified 4-H brand.
Blueprint for the Future Call to Action We must agree to support the following initiatives: 4-H Congress 100% of counties participating 4-H Citizenship Conference 100% of counties and legislative districts participating 4-H Camping 100% of counties participating in at least one week of 4-H camp. 100% of counties participating in Camp Challenge 100% of counties participating on one or more 4-H specialty camps. Electric Congress 100% of counties participating in Electric Congress. District Activity Day’s 100% of counties participating in 4-H District Activity Day’s
Blueprint for the Future Call to Action We must agree to support the following initiatives: Scholarships 100% of counties having applicants for 4-H scholarships Curriculum 100% of counties utilizing the state 4-H curriculum products. Competitive Youth Learning Experiences & Opportunities 100% of counties participating in some of the state competitive learning experiences. International Experiences 100% of counties participating at least once in every 5 years in the International Program.
Blueprint for the Future How will we achieve this? Agreeing to work together for the common good of 4-H. Holding each other accountable. Sharing our best practices for moving 4-H forward. Reporting county participation in state initiatives on a regular basis. Providing incentive/credit/recognition for those professionals and counties that participate in state initiatives. Choosing to make sure that every 4-H’er in North Carolina has the opportunity to participate.
Blueprint for the Future Leadership is getting people to do what they don’t want to do to achieve what they want to achieve. Landry The separation between great organizations and mediocre organizations is the latter’s tendency to explain away the brutal facts rather than to confront the brutal facts head-on.” Collins "We are what we repeatedly do. Excellence then is not an act, but a habit." Aristotle
Blueprint for the Future Who Says Elephants Can’t Dance Louis Gertsner