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A DVENT B USINESS S OLUTIONS Service Offerings. S ERVICES O FFERED Lead Generation List Building Contact discovery Email Marketing Online Surveys Social.

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Presentation on theme: "A DVENT B USINESS S OLUTIONS Service Offerings. S ERVICES O FFERED Lead Generation List Building Contact discovery Email Marketing Online Surveys Social."— Presentation transcript:

1 A DVENT B USINESS S OLUTIONS Service Offerings

2 S ERVICES O FFERED Lead Generation List Building Contact discovery Marketing Online Surveys Social Media Marketing LinkedIn Connects SEO Website Building/Designing Custom templates/brochures/collaterals/auto responders Application Marketing Demand generation Data Entry/Translation Market Research Report Writing

3 A BOUT BUSINESS SOLUTIONS o Incorporated in March 2014, Advent Business Solutions is a lead lifecycle management company helping business transform their lead management process and improve ROI o We have a unique quality of aligning our services with our client’s operations and their business o Our main objective is to design a high- performance delivery engine that offers cost- effective and profitable partnerships o We transform ourselves into an extension of your own sales team aiding your organization to focus in the key areas

4 C ORE T EAM Private(Co-Founder & Head-Business Development) Private(Co-Founder & Head-Digital Marketing) Research Analysts(3, available on request)

5 P ROJECTS U NDERTAKEN Lead Generation for an Oracle Shop Startup(Client under NDA) It’s a UK based startup and has expertise in Oracle EBusiness Suite 11i/R12 Oracle DBA and Apps DBA remote and onsite Oracle BI, OBIEE\ Siebel Analytics\ ETL Oracle Web logic SOA Administration and support Siebel CRM Administration and Support Lead Generation for a Web Development Startup(Client under NDA) It’s a US based startup and has expertise in Hosting Services Website Maintenance Website Upgradation

6 P ROJECTS U NDERTAKEN (C ONTD.) List Building/Contact Discovery (Client under NDA) It’s a Belgium based company which came up with an urgent requirement of 5000 updated/verified contacts mainly consisting of C level title We were able to give it to them within the stipulated time period(3 weeks) We were also awarded the phase 2 of the same project where we had to come up with verified/deliverable address of these contacts with LinkedIn profiles We successfully completed the project and the client has committed to use our services for all such requirements in future

7 P ROJECTS U NDERTAKEN (C ONTD.) Database Generation & Maintenance(Client under NDA) It’s a Dubai based HR Training Company which is also in startup phase They came up with a requirement of entire database creation and maintaining it for minimum 6 months We have to provide them new database which is updated with all required details Marketing/Lead Generation for Microsoft Dynamics CRM Partner (Client under NDA) It’s a South Africa based Customized Microsoft Dynamics CRM Premium Partner which is in startup phase

8 P ROJECTS U NDERTAKEN (C ONTD.) They came up with a requirement of complete marketing, branding and lead generation We are currently carrying out activities such as Social Media presence, website building, SEO activities, database generation and maintenance, marketing etc

9 T HE ESSENTIALS OF A PP M ARKETING Standing out amongst 500,000 plus apps available in the global mobile applications market is becoming very challenging. In a market that is estimated to be worth $25 billion by 2015, discoverability is key and this is reliant on a clear app marketing strategy and timely application We have compiled our advice on the best methods to get your app noticed

10  Create a buzz around your application 1. Extensive Market and Competitive Analysis 2. Search Engine Optimization & App Store Optimization 3. Press Releases 4. Blog Submissions 5. Social Media Marketing Facebook Twitter Pinterest LinkedIn Google+ YouTube 6. Social Bookmarking Services 7. Mobile display advertising (iADs) 8. Marketing

11 S OCIAL MEDIA ACTIVITIES CARRIED OUT ON REGULAR BASIS : Twitter Promote products/ services through in short messages (140 Characters) which will appear on followers’ home pages. Link these messages to the product’s website. Benefits: Increase followers on twitter account and follower’s engagement Web lead generation Customer service, brand Brand building and awareness Twitter Marketing Approach Set attainable goals that serve a serious business purpose Once approved execute the plan according to engagement models

12 Activities Involved Regular tweets, retweets, mentions Tweets comprise of industry updates and internal tweets of website. Replying to the followers, people who mentioned us, retweets we generated Analysis of the twitter account with reporting Facebook/Google+ Promote products/ services through detail messages, photos videos etc Benefits : Talk to existing and potential customers Provide customer support Raise brand awareness and promote positive word-of-mouth Free Exposure Increase Website Traffic

13 Pinterest Visual discovery tool, create and share collections of images with use of different Boards Benefits 3rd biggest social network Businesses that market to young or middle aged people and have visually appealing products or services are doing very well on Pinterest Bookmark sites by ‘pinning’ images, Images link back to the source where they were pinned Provides an opportunity to interact with your followers Learn more about your target market’s interests by following their pins, too LinkedIn Promotions of Blogs on LinkedIn Select groups which are specific to application reviews and promotions of the blogs will give focused niche target audience, and web leads

14 C ONTACT U S Advent Business Solutions Pune, Maharashtra, India


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