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Data for Smarter Decisions: How to Access Fast, Free Findings from GMAC ® Researchers.

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Presentation on theme: "Data for Smarter Decisions: How to Access Fast, Free Findings from GMAC ® Researchers."— Presentation transcript:

1 Data for Smarter Decisions: How to Access Fast, Free Findings from GMAC ® Researchers

2 Sabrina White Client Services specialist More than 10 years in graduate management education – Admissions and Program Director Data for Smarter Decisions

3 Rachel Edgington Director of Market Research and Analysis Strategy setter, GMAC ® research Manager, Management Education Research Institute Data for Smarter Decisions

4 Alex Chisholm Research Analyst Trend identification and analysis Macro dynamics

5 GMAC ® Research Highly valued, but not enough time to study it. How can we add value? –Increase relevancy –Provide top-line summaries –Be more accessible –Make it easily digestible Data for Smarter Decisions

6 Agenda Getting to Know You Seriously Getting to Know You How You Use Our Data Data-To-Go And Global Trends User Scenario Summary Your Questions Data for Smarter Decisions

7 Getting to Know You Interactive Polling Data for Smarter Decisions

8 Seriously Getting to Know You Responses to Your Questions Data for Smarter Decisions

9 How You Use Our Data Proof Sharing Tactical Strategic Data for Smarter Decisions

10 Current Research Dissemination Methods GMAT ® Data –Profile of GMAT ® candidates –GMAT ® Interactive Profile –Geographic Trends reports Market Research –Comprehensive data reports –Survey reports –Benchmark reports Data for Smarter Decisions

11 Advantages Data for Smarter Decisions

12 1. Data-to-Go Series: Topical Snapshots Short and specific Key trend descriptions and graphs 2. Global Trends e-Reports Integrated Analysis Digestible Information Data for Smarter Decisions: New Resources

13 DESKTOP SURVEY LAUNCH HERE Link to: We will have internet explorer & PowerPoint already loaded

14 Data for Smarter Decisions

15 The “War” for Talent Millennials in the Workforce: 15% in the U.S. 11% in Europe Data for Smarter Decisions

16 What Key Stakeholders Value Student Intentions – Changing Industry, Job Function, or Both Full-Time MBA students: 75% Part Time: 62% EMBA Students: 59% Data for Smarter Decisions

17 Education Markets & Globalization Economic Downturns & Higher Education: - Ability to voluntarily leave workforce matters - Different citizen groups respond differently Data for Smarter Decisions

18 Regional Market Development & Supply-Side Dynamics GMAT ® Exams Taken – 2007 vs. 2000: Worldwide: + 15% China: + 108% India: + 251% Data for Smarter Decisions

19 John Roeder Director of Admissions Owen Graduate School of Management Vanderbilt Data for Smarter Decisions

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21 B-School Pipeline = Younger Data for Smarter Decisions

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26 Source: GMAT ® Interactive Profile Data for Smarter Decisions

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29 GMAC ® Research –Increase relevancy –Provide top-line summaries –Be more accessible –Make it easily digestible Data for Smarter Decisions

30 Your Questions John Rachel Alex

31 Additional Comments, Questions, Feedback? Data-to-Go: Global Trends e-Reports: Webinar Topic Ideas: Data for Smarter Decisions

32 Thanks for participating! Data for Smarter Decisions: How to Access Fast, Free Findings from GMAC ® Researchers


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