Presentation on theme: "Recruitment with ResearchMatch Social Media and other Online Tools Laurie Lebo, PhD Research Support Services – Consultant ResearchMatch – Program Manager."— Presentation transcript:
Recruitment with ResearchMatch Social Media and other Online Tools Laurie Lebo, PhD Research Support Services – Consultant ResearchMatch – Program Manager Info@researchmatch.org Laurie.Lebo@vanderbilt.edu
Review anonymous health profiles to finalize list of potential ‘matches’ to contact with the study’s initial recruitment message. Researchers can view any additional entries or comments that volunteers voluntarily included in their ResearchMatch Volunteer profile (optional entry).
Random Selection Tool The random selection feature allows a researcher to minimize selection bias by randomly selecting a subset of volunteers to receive the recruitment message. When the researcher is ready to contact more volunteers, he can randomly select additional volunteers from the remaining pool without fear of recontact due to ResearchMatch’s embedded functional capacity to keep track of who’s been contacted.
Social Media Sites Review Vanderbilt’s Social Media ToolkitSocial Media Toolkit CTSA Regulatory Knowledge Key Function Committee, Recruitment and Retention Taskforce Social Media Webinar Series Social Media Webinar Series
Allows your ResearchMatch institutional liaison to customize the ResearchMatch homepage for your target study population AND measure the success of your campaign. CAMPAIGN MANAGEMENT Web link T-Shirt Brochure Kiosk Newsletter Anything you can think of…. Create a QR Code
Other Recruitment Tools Available Through RSS…. Email Notifications – Now includes Meharry! StarPanel Crawler – Coming Soon! New Training for Community Based Recruitment – Coming in September. Check the StarBRITE education calendar for details. BootCamp – Next training is August 3 rd, registration is open on StarBRITE. Link to Template TextTemplate Text
Rotating Craigslist Promotion* 843.792.8300 *Original idea credited to Mary at UNC (2010) LegendLocationAccessedRegisteredConversion 1Charleston 28932% 2Columbia 46715% 3Hilton Head 7229% 4Savannah, GA 31723% 5Florence 600% 6Myrtle Beach 19211% 7Upstate 31619% Campaign Total – June 15 1683320% 1 2 3 4 5 6 7 Community volunteer posting started May 9 Listing active for 45 days Identical posting permitted every 48 hours