Presentation on theme: "InterestMatrix In Action. The Customer Small Cosmetics Store Has Web Site Selling Cosmetics Needs To Expand Revenue Wants To Advertise On-Line."— Presentation transcript:
The Customer Small Cosmetics Store Has Web Site Selling Cosmetics Needs To Expand Revenue Wants To Advertise On-Line Needs 1,000 Clicks Per Day Has Limited Ad Budget
The Standard PPC Problem Google Is In It For Google’s Benefit Competition Drives Up The Price Of Popular Words KeywordEstimated Avg. CPCEstimated Ad PositionsEstimated Clicks / Day Estimated Cost / Day cosmetic$2.89 - $4.231 - 32,042 - 2,558$5,920 - $10,830 cosmetics$1.65 - $2.481 - 33,159 - 3,957$5,230 - $9,830 makeup$1.36 - $1.861 - 32,915 - 3,647$3,980 - $6,810 skin care$2.72 - $3.591 - 32,729 - 3,412$7,440 - $12,250 Search Network Total$2.09 - $2.951 - 310,845 - 13,574$22,550 - $39,700
The Magic The Word ‘Cosmetics’ Has A Constellation Of Related Interests The InterestMatrix Reveals Related Interests Related Interests Help Uncover ‘Cheaper’ Words To Drive Traffic Using Information Uncovered By The InterestMatrix – In Our Case ‘Cosmetics’ – We Gain A 63% Increase In Clicks For The Same Budget
Your consent to our cookies if you continue to use this website.