1. Minimum clear margin for text Fixed margin Innovation Center Denmark Shanghai 1 Re-Orient International collaboration with China Mr. Anders Kjær Science and Technology Counsellor @ Innovation Center Denmark, Shanghai

2. Fixed text margin Minimum clear margin for text Innovation Center Denmark Shanghai The Asian miracle from a satellite perspective

3. Minimum clear margin for text Fixed margin Innovation Center Denmark Shanghai 3 23 APEC ASEAN NAFTA EU MERCOSUR SADC Denmark and China in a more Regional and Global World

4. Minimum clear margin for text Fixed margin Innovation Center Denmark Shanghai 4 New initiative – Globalisation Strategy Based on the Council for Globalisation Members (5 ministers and 16 selected rep.): –Prime Minister (chair), Minister of Finance, Minister of Science, Minister of Economic and Business Affairs and Ministers of Education –Representatives from Industry, Organisations and academia Mission: To give advice to the government on a global strategy for Denmark in the 21 st century 12 meetings from April 2005 to April 2006 lasting approx. 24 hours (more than 300 hours of discussion) Themes: Education, research, entrepreneurship and innovation Outcome: More than 350 concrete suggestions – one of them to establish Innovation Centres!

5. Minimum clear margin for text Fixed margin Innovation Center Denmark Shanghai 5 Formation of Innovation Centers Only 1-2% of the world’s knowledge is produced in Denmark. Government ambition for Denmark to become the most competitive nation in 2015. Innovation is key to success. Memorandum of Understanding between DK and China on bilateral Science and Technology cooperation signed on the 25 September 2007. ”Innovation Center Denmark” is a joint approach between the Ministry of Foreign Affairs and the Ministry of Science, Technology and Innovation. The goal is to help Danish based companies and organizations to enter into the global innovation scene First center in Silicon Valley. Second center in Shanghai. Third center in Munich (2008)

6. Minimum clear margin for text Fixed margin Innovation Center Denmark Shanghai 6 ICD has a narrow focus in the wide value chain of TCD-China offerings Sourcing/ Procurement Production HR Sales R&D Marketing Delivery After Sales service Sourcing/ Procurement Production HR Sales R&D Marketing Delivery After Sales service Sourcing/ Procurement Production HR Sales R&D Marketing Delivery After Sales service ICT Life Science E&E INN CEN Key Words: Innovation, Research, Development & higher education

7. Minimum clear margin for text Fixed margin Innovation Center Denmark Shanghai 7 Innovation Center Denmark organisation Innovation Center Denmark, Shanghai Invest In Denmark Science, Technology & higher education Business Innovation

8. Minimum clear margin for text Fixed margin Innovation Center Denmark Shanghai 8 Key figures 220 m2 office space at Shanghai Technology Innovation center Incubator facility with 7 work places and 123 m2 13 Employees: 3 Danish, 7 Chinese employees and 3 interns Innovation Center Denmark reception

9. Fixed text margin Minimum clear margin for text Innovation Center Denmark Shanghai BUSINESS INNOVATION – AN INTRODUCTION

10. Minimum clear margin for text Fixed margin Innovation Center Denmark Shanghai 10 Identifying Opportunities for Danish/Chinese Corporations and Organisations Innovation Center Denmark, Shanghai Invest In Denmark Science, Technology & higher education Business Innovation Support Danish companies to improve their business in China

11. Minimum clear margin for text Fixed margin Innovation Center Denmark Shanghai 11 Services Business conferences in China and Denmark Business Delegation to China and Denmark Innovation Trend Watch in China R&D Community (Breakfast Club) R&D Capability Study in China Shanghai Innovation Platform - Incubator Talent Development Programme The Breakfast Club 1 st meeting the 25 th of March 2008

12. Fixed text margin Minimum clear margin for text Innovation Center Denmark Shanghai SCIENCE, TECHNOLOGY & HIGHER EDUCATION – AN INTRODUCTION

13. Minimum clear margin for text Fixed margin Innovation Center Denmark Shanghai 13 Identifying Opportunities for Danish/Chinese Corporations and Organisations Innovation Center Denmark, Shanghai Invest In Denmark Science, Technology & higher education Connect Danish and Chinese Research institutions and Universities Business Innovation

14. Minimum clear margin for text Fixed margin Innovation Center Denmark Shanghai 14 Chinas academic level on a global scala WorldRegionalNational Harvard University111 Stanford222 Cambridge411 Tokyo1911 Copenhagen4581 Aarhus93312 DTU165653 Nanjing224231 Peking226242 Jiao tong231253 Tsinghua239264 Zhejiang303345 Fudan313426

15. Minimum clear margin for text Fixed margin Innovation Center Denmark Shanghai 15 A Science and educational system under take off

16. Minimum clear margin for text Fixed margin Innovation Center Denmark Shanghai 16 Mission of the S&T Attaché ” Promote long term collaboration between China and Denmark within S&T and university education” Actions – Monitor the national S&T initiatives in China – Publish a quarterly news letter (Innovation Trend Watch) – Mapping of world leading research institutions and groups in China – Matchmaking with Danish/Chinese research institutions and groups – Initiate mutual conferences and work shops for academia and R&D intensive business – Promotion of Danish higher education in China – Support S&T delegations to DK and China – Implementation of the Danish China Strategy on S&T

17. Minimum clear margin for text Fixed margin Innovation Center Denmark Shanghai 17 Innovation Center Denmark Shanghai Strategic Focus Areas  Biotechnology and biomedicine incl. iiiiiiTCM  Clean and renewable energy  Agriculture and food technology  Nano science and technology  Health and TCM application  Information and Communication iiiiiiTechnology  New frontier areas Bio Lab on a Chip

18. Minimum clear margin for text Fixed margin Innovation Center Denmark Shanghai 18 Denmark's S&T Strategy towards China

19. Minimum clear margin for text Fixed margin Innovation Center Denmark Shanghai 19 Projects in September 2007 – June 2008 Opening of Innovation Center Establishment of R&D net work amongst Danish companies in China 1 VTU net work project (Talent development in China) 3 VTU delegation 1 SDU delegation 1 RUC delegation 1 Region Sealand delegation (RUC, Risø, Flakkebjerg) 1 Region Central Jutland delegation 1 Shanghai S&T commision delegation to DK 1 Fosun (Shengli High Tech) delegation to DK Copenmind – match making Øresund Science Region – Match making 2 Grundfos – fact finding tour DR pengemagasinet Jyllandsposten Børsen Politiken Ålborg university CBS - presentation Grenå handelsskole Århus handelsskole KAOS piloterne DR journalists Shanghai goverrnment

20. Fixed text margin Minimum clear margin for text Innovation Center Denmark Shanghai INVEST IN DENMARK – AN INTRODUCTION

21. Minimum clear margin for text Fixed margin Innovation Center Denmark Shanghai 21 Identifying Opportunities for Danish/Chinese Corporations and Organisations Innovation Center Denmark, Shanghai Invest In Denmark Attract Chinese companies to invest in Denmark. Science, Technology & higher education Busines Innovation

22. Minimum clear margin for text Fixed margin Innovation Center Denmark Shanghai 22 Background and mission Background Invest in Denmark (IDK) is part of Trade Council of Denmark Commercial division: Export promotion IDK: Investment promotion Mission To strengthen Danish competitiveness by Creating new jobs in Denmark with a special focus on iiiknowledge-intensive investments Give the Danish business and research environment iiiaccess to foreign strategic partners

23. Minimum clear margin for text Fixed margin Innovation Center Denmark Shanghai 23 Regional Directors (4) New York Paris Tokyo Shanghai Investment Managers (12) New York Paris Tokyo San Francisco London Shanghai Montreal Munich Guangzhou Taipei Seoul Bangalore Partner missions (15) Dublin Madrid Auckland Brussels Vienna Beijing The Hague Zürich Hong Kong Tel Aviv Bern Singapore Rome Milan New Delhi

24. Minimum clear margin for text Fixed margin Innovation Center Denmark Shanghai 24 Business Org. Universities Companies Innovation Society Finance Venture Regional Govt. Ministries Advisory Experts Invest in Denmark Network partners

25. Minimum clear margin for text Fixed margin Innovation Center Denmark Shanghai 25 What can you bring home from your visit to China?

26. Minimum clear margin for text Fixed margin Innovation Center Denmark Shanghai 26 Research Attache Anders Kjær Thank you for your attention!