Presentation is loading. Please wait.

Presentation is loading. Please wait.

“Durga Puja” is one of its kind festival which is celebrated with the most grand aura in Bengali Community. It is one time when people indulge in complete.

Similar presentations


Presentation on theme: "“Durga Puja” is one of its kind festival which is celebrated with the most grand aura in Bengali Community. It is one time when people indulge in complete."— Presentation transcript:

1

2 “Durga Puja” is one of its kind festival which is celebrated with the most grand aura in Bengali Community. It is one time when people indulge in complete happiness and imbibe in the spirit of “Devi Aradhana”. Bengalis across the world celebrate this grand ceremony and invite people from all communities to imbibe in the spirit of togetherness.

3 Design of The Programme The first episode will start with Kumartuli & Kalighat Potua Para visit. Interviews will be conducted with the artisans of Kumartuli & Kalighat Potua Para. Interviews would involve their experiences regarding making idols for Local and NRI clients. We will have a special focus on all the innovative idols which are prepared by them for the first time.

4 Around 50 best Pujas of the city will be selected from more than 200 Pujas. Multiple episodes will be telecasted during this 25 days period. Minimum 3 to 4 times follow through covering the progress/development of the said pujas will be done, which will enhance the interest level of the Metro viewers. So there will be at least 3 episodes per puja Total 50 Best Puja X 3 Episodes = 150 Episodes

5 In the beginning a special visit will be conducted by the Incoda TV team to these Puja Pandals Highlighting the following attributes:- > Theme > Idol > Lighting and decor > Security Measures / Pollution control arrangements rnoble cause > Organizing Committee's contribution towards the society for noble cause > Special food festival/Inaugaral Ceremony Mela surround puja pandals. Interviews will be conducted with Puja President, Secretary, Associate MP/MLA’s Theme Developer and of course The local residents

6 Benefit:- 30 Days outdoor coverage. CAR Branding 40 times PROMO per day. Standees with Logo will be placed during interview inside the pandal as backdrop.

7 SHOWCASE CAR BRANDING

8 OCL – Click for Video Promo – Click for Video Anchor Intro – Click for Video Logo Display – Click for Video Sample Episode – Click for Video

9 15 th Sept. – 9 th Oct, days full Day Telecast. 150 Episode of 50 exclusive Pujas. 50 Telecasts / day of 2:30 min duration of each episode. 125 min/day/Station 25 Days X 125 Min = 3,125 Min 3,125 Min X 23 Station = 71,875 Min of Total Program Airing Excluding FCT. What’s in for our “Celebration Partner“

10 Composite logo in promo for 40 times per day during Promos for 25 days with 5 secs tag. Composite Logo in all the ground activities of Puja Premises Composite logo in car branding. Animated / Rotating Logo Display for 1.30 min per episode of 2.5 mins 40 episodes /day for 25 days. 5 secs OCL and CCL in all 50 episodes/ day for 25 days. FCT ( ROS) to be consumed in a span of three months : secs per station. Stall at 6 premium Puja premises all over Kolkata ( South and North ) TITLE SPONSORS

11 Composite logo in promo for 40 times per day during Promos for 25 days with 5 secs tag. Composite Logo in all the ground activities of Puja Premises Composite logo in car branding. Animated / Rotating Logo Display for 1.00 min per episode of 2.5 mins 50 episodes /day for 25 days. 5 secs OCL and CCL in all 50 episodes/ day for 25 days. FCT ( ROS) to be consumed in a span of three months : secs Stall at 4 premium Puja premises all over Kolkata ( South and North ) 8 Banners (6 X 3) or ( 8 X 4 ) in various pujas around Kolkata POWERED BY

12 2.5 secs tag 40 times per day during Promos for 25 days. Logo presence as ASSP in all the ground activities of Puja Premises Logo presence as ASSP in car branding. 2.5 secs OCL and CCL in all 50 episodes/ day for 25 days. FCT ( ROS) to be consumed in a span of three months : secs Stall at 1 premium Puja premises all over Kolkata ( South and North ) 3 Banner (6 X 3) or (8 X 4 ) in each of 20 pujas around Kolkata ASSOCIATED SPONSORERS

13 Thank You! We Strongly Look Forward to a Long Term Relationship with Your Esteemed Brand.


Download ppt "“Durga Puja” is one of its kind festival which is celebrated with the most grand aura in Bengali Community. It is one time when people indulge in complete."

Similar presentations


Ads by Google