Presentation on theme: "Whitney Vandiver NCTCOG Air Quality Public Relations Task Force January 17, 2013 2013 Air Quality Outreach Plans."— Presentation transcript:
Whitney Vandiver NCTCOG Air Quality Public Relations Task Force January 17, Air Quality Outreach Plans
2 Be Air Aware and Clean Air Action Day Continue Be Air Aware o Focus on promoting strategies Move Clean Air Action Day to the first Friday of Summer, June Lauren Publications ANTx ad
Air Quality Outreach Plans Strategies for Individuals Work from home Carpool Reschedule off-site meetings or utilize conference call technology Bring lunch to work or carpool to lunch Use mass transit Bicycle or walk Avoid idling Avoid unnecessary trips Drive the most fuel-efficient vehicle when driving is necessary Maintain consistent driving speed Conserve water to conserve electricity Postpone mowing Limit use of recreational vehicles Avoid outdoor burning Conserve electricity
Air Quality Outreach Plans Advertising Schedule and Themes March: Conserve water to conserve electricity World Water Day, National Ground Water Awareness Week Natural Awakenings April: Avoid idling, maintain consistent driving speed National Car Care Month Natural Awakenings May: Bicycle or walk Bicycle Safety Month, Bike to Work Month, National Bike Month, etc. Natural Awakenings, Dallas Morning News June: Mass transit/CAAD Dump the Pump, Clean Air Action Day Natural Awakenings, Dallas Morning News July: Avoid idling, maintain consistent driving speed Dallas Morning News August: Open Natural Awakenings, Dallas Morning News September: Open Natural Awakenings, Dallas Morning News October: Conserve electricity National Energy Awareness Month Dallas Morning News Note: Print ads will also be in Star Telegram. Schedule to be determined. Online ads will be in Pegasus News in addition to other publications mentioned.
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