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Patents and Trademarks Six-State Virtual Depository Conference August 2012 Dave Morrison Marriott Library Federal Government Information University of.

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Presentation on theme: "Patents and Trademarks Six-State Virtual Depository Conference August 2012 Dave Morrison Marriott Library Federal Government Information University of."— Presentation transcript:

1 Patents and Trademarks Six-State Virtual Depository Conference August 2012 Dave Morrison Marriott Library Federal Government Information University of Utah Patent and Trademarks Librarian 801-585-6802

2 What is a patent? A Patent is a property right granted by the United States to the original inventor(s) for a limited time in exchange for public disclosure of the invention. The Patent gives the inventor the [negative] right “to exclude others from making, using, offering for sale, or selling” the invention in the United States, or importing the invention into the United States.

3 Three types of patents Utility Patents – Granted for a process; machine or manufacture; composition of matter; or an improvement thereof. Utility patents have sequential numbers. Design Patents – Protects the new, ornamental design (i.e. “outward appearance”) for an article of manufacture. Design patent numbers are preceded by the letter “D.” Plant Patents – granted on any distinct and new variety of an asexually reproduced plant. Plant patent numbers are preceded by “PP.”

4 Patent Protection Terms Utility patent – twenty years from non- provisional patent filing date Design patent – fourteen years from the issue date Plant patent – twenty years from filing date Once these terms expire, the invention is now ‘public domain’ and anyone may use it!

5 Note – Obtaining a patent does not guarantee commercial success!

6 “How Do We Start Our Search?” “With more than 8 million granted patents placed into more than 450 classes and 450,000 subclasses of inventions, how do we locate those inventions most similar to our ideas in the U.S. Patent databases?!”

7 Start your search from a known piece of information – a patent number, inventor name, company or university. Look at their inventions that are similar to yours, and the classifications for those inventions. Search the patent databases using likely keywords or combinations, and examine the resulting ‘hits’ for similarity; then look at the classifications on the most similar patents. Use the Patent Classification tools – From the most specific to the most general

8 Starting with the names of known inventors, companies, or patent numbers, if we have them.

9 9 The USPTO’s home page in late January 2012.


11 Note truncation mark! ($) Granted patents issue every Tuesday, published applications every Thursday. Patents may be searched using text only from 1976 to the present. Patents that issued before 1976 may only be retrieved by Issue Date, Patent Number or Current US Classification, then viewed as page images in TIFF format.

12 None of these granted patents look like the invention mentioned in the article, so maybe it hasn’t been granted yet. Let’s leave the Granted Patents file, and go into the Patent Applications file, which contains some publications that are more recent. First, we click on the ‘Home’ button..


14 The USPTO began publishing patent applications eighteen months after their filing date in 1999, so the first published applications in this file are from March 2001.

15 The first three applications had not been granted by January 2012, when I captured this search. No. 3 is the patent from the original news article, and no. 2 might be a more recent (2010) technical advancement by the same inventor!

16 Full images of every page of the granted patent or published applications, but your computer must be able to display TIFF graphic files from within your web browser.

17 Available for free through the USPTO web pages, or at



20 Mainline One-dot indention Two-dot indention Clicking the plus sign will open the hierarchy of classifications, showing the dotted indentions.

21 Click on the Class number to open up the ‘Class Definitions.’ The ‘Definitions’ explain what forms of technology are placed within this class.




25 Relevant levels of indentation. Each line should contain about 200 patents, or it’s broken down further!

26 Click on the text next to your subclass to find the ‘Definition’ for that subclass.

27 First we’re shown the hierarchy of the dotted lines below subclass 68.1, the mainline. Now we click on the ‘Show Definition View’ button to display definitions for each line in the hierarchy.

28 shadowFiles/defs174sf.htm?174_254&S&78&7B&7 F#7F


30 When we would like to examine all patents and applications within a given classification we may click on the ‘P’ and ‘A’ icons to retrieve them all. Each of these subclass lines with a ‘+’ has additional lines with one or more dots contracted underneath them.

31 Here are all the granted patents in class/subclass 174/254 back to 1790: Feb 2010 – 992 patents; Feb 2011 – 1059 patents; Feb 2012 – 1140 patents; Note the increasing rate of change!

32 Lists of ‘Assignees’ (companies that own patents) are useful tools for marketing and analysis. This useful form of patent display was created with the website and a spreadsheet program.

33 Looking through the patents and applications we retrieve by classification searching, we often see new keyword phrases or word combinations to search.

34 Notice the truncation mark($) at the end of a word, to capture plurals and variants in usage. Using quotation marks around the phrase means the exact phrase must appear in each retrieved document.

35 This keyword search produced too many results! How can we reduce the number of total ‘hits,’ and increase the precision of our search?!

36 Limit the keyword search to only the title or abstract fields of any patent. 30 fields may be selected and searched individually. Note the change in the ‘connector’ to combine results.

37 Restricting the fields searched produced much better results! Looking through 346 documents might take some time, but is still manageable.

38 Search Both Granted Patents (PatFT) and Published Applications (AppFT) Databases Applications that have been published often have different claims from the patents that are eventually granted There are published applications that are never granted, but are now prior art and may not be granted to another independent inventor

39 Select ‘Current US Classification’ field when searching by class and subclass number.

40 February 2008=151 February 2010=301 February 2011=413 February 2012=530 Note the rate of change! All ‘Published Applications’ from March 2001 to February 2012: February 2008=151 February 2010=301 (two years) February 2011=413 February 2012=532 Once again, note the positive rate of change!

41 Restricting a keyword phrase search to just the title or abstract fields on the front page of the application will increase the precision of our search.

42 Once again, a reasonable number of patents to examine.

43 If we are certain about our classification, we can always broaden the search. Try different combinations of keyword phrases, search in ‘All Fields,’ and use the OR Boolean connector to combine all search results.

44 Once again, too many results to look through, but here’s one more search trick, using the ‘Refine Search’ tab.

45 This is the search format from an older computer search system called BRS. The search ends up looking like this – ABST,TTL/(“flexible circuit board$” OR “stretchable electronics”)

46 Another example of alternative keyword searches, in this case using the keyword – prosthe$ prosthesis prosthetic etc.

47 Competitive Intelligence We can use the patent databases to identify some of the research interests and strengths of a particular research facility or institution. For example, let’s look at published patent applications ‘assigned to’ (‘owned by’) – ‘The University of Utah’


49 Starting with 2001

50 History of Technology Look for earlier forms of given technologies or track later developments by looking at the ‘prior art’ and ‘cited by’ links on the front page of U.S. patents.

51 Let’s select an older patent from the ‘Patent Number’ search screen so we can look at one that influenced later (more recent) inventions.

52 An older invention

53 Prior Art – or earlier inventions that show earlier steps in the development of this technology. Later patents that refer back to this 1998 patent as part of their ‘prior art’!

54 These thirteen more recent patents all refer back to US5759417 as part of the ‘Prior Art’ or earlier line of development for their invention.

55 European Patent Office – Coverage: –EPO and PCT published applications from the most recent 24 months. –In January 2012, esp@cenet® held data on 70 million patents from 90 countries. Most include an English-language abstract. Coverage from 1836 (US) forward (varies by country). –JPO published abstracts in English from October 1976 forward. –Updated weekly.


57 ‘Search’ button at bottom of screen. Published US application number for our original ‘stretchable electronics’ patent.













70 ® Trademarks

71 Any word, phrase, symbol, logo, color, sound, or scent used to: –Distinguish product or service from others in the marketplace –Identify the source of commercial origin –Certify quality, standards, or geographic origin A service mark is the same as a trademark except that it identifies and distinguishes the source of a service rather than a product. Federal trademarks once registered remain in effect for ten years, and may be renewed indefinitely once they expire.

72 How to Obtain Trademark Rights Common-law use of the mark in commerce (registration not required); Registration with the Utah (or other) State Dept. of Commerce as a ‘state trademark;’ Federal registration of a mark in actual use, or with a bonafide ‘intent to use,’ with the U.S. Patent and Trademark Office.

73 Trademark Indicators TM or SM –This symbol indicates the owner considers this to be their common-law trademark. –The letters SM may be used in place of TM to indicate a service mark. –May be used with State-registered trademarks ® –This symbol indicates that the mark has been registered with the USPTO, and may only be used when such registration has been granted.

74 Trademark rights may be lost, and the name may become ‘generic.’ Some examples: Aspirin Raisin Bran Kerosene Thermos Elevator, Escalator

75 Searching Federal Trademarks Trademark rights often start out as common-law, and are established simply through use in commerce. Registration of trademarks on the state and federal levels provide additional benefits to the trademark owner. Start your search for federal trademarks at the USPTO Trademarks Home web page:




79 Searching Utah State Trademarks Utah State Trademarks may be searched at: and Business Names at: Business services are also available in person at: Department of Commerce Division of Corporations and Commercial Code 160 East 300 South, P.O. Box 45802 Salt Lake City, Utah 84145-0802 (801) 530-4849

80 USPTO Web Sites USPTO Patents Main Page USPTO Resources and Guidance General Information Concerning Patents “The best introduction to patents and trademarks I’ve ever found! About 80 pages in print, plus a handy list of FAQs.” Pro Se and Pro Bono “The page for those inventors either filing on their own behalf (pro se) or seeking free or greatly reduced services from patent professionals.” The Inventors Eye “The USPTO's bimonthly publication for the independent inventor community” Trademark Information Network (TMIN) Videos

81 USPTO Search Tools on the Web Patent Full-Text and Full Image Databases [ ] All U.S. granted patents from 1790! Patent Applications and Full Image from 2001 [ ] All published applications from 2001 Tools to Help in Searching by Patent Classification – –Manual of Classification, List of Classes, Index of Classes, Class Definitions, etc. How to Access and View Full-Page Images Good source for a (free!) recommended TIFF-file viewer software named Alternatiff.Alternatiff

82 Selected Patent and Trademark Resource Centers (PTRCs) on the Web University of Utah Georgia Tech (Atlanta) University of Michigan (Ann Arbor) Oklahoma State University (Stillwater) University of Texas (Austin)

83 ‘Basic Patent Training for the Independent Inventor and Small Businesses’ (USPTO) ‘Patent Searching on the Internet’ – Dave Morrison, University of Utah (Salt Lake City PTRC) ‘Patent Searching’ video (Auburn PTRC) Preliminary Patent Searching on the Web (Stillwater PTRC) University of Central Florida Patent Tutorial (Orlando PTRC) Patent Searching Using the Esp@cenet Patent Database Selected Patent Search Tutorials Available On the Internet

84 Selected International Patent Sites Esp@cenet European Patent Office Japanese Patent Office World Intellectual Property Office (WIPO) –WIPO Patentscope –Search WIPO’s Intellectual Property Digital Library

85 Other Selected Web Pages Lemelson-MIT’s Handbook for Inventors Intellectual Property Basics from the U. of New Hampshire School of Law (formerly Franklin Pierce Law Center) Pat2PDF – Free full-text U.S. Patent copies downloadable as PDF files; excellent for printing or emailing! Free Patents Online – My new favorite non-USPTO website, along with the Esp@cenet database! Export US patents and applications into.xls files for easier sorting and analysis.

86 More Websites U.S. Copyright Office (especially see Circular 1, “Copyright Basics”)Copyright Basics Google Patent Search Inventors Network

87 For Further Information USPTO Information Line –800-PTO-9199 (24/7) – Marriott Library, University of Utah –Patents Trademarks and CopyrightsPatents Trademarks and Copyrights –801-585-6802

88 Any Questions?

89 Get In Touch Dave Morrison Marriott Library, University of Utah 295 S. 1500 E. Salt Lake City, UT 84112 Tel: 801-585-6802 Fax: 801-585-3464 Email:

90 Thanks!

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