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How to organize CSR AWARDS for companies?. Societal Problems Education Health Environment and Climate Change Social Gender Inequality Poverty, Corruption,

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Presentation on theme: "How to organize CSR AWARDS for companies?. Societal Problems Education Health Environment and Climate Change Social Gender Inequality Poverty, Corruption,"— Presentation transcript:

1 How to organize CSR AWARDS for companies?

2 Societal Problems Education Health Environment and Climate Change Social Gender Inequality Poverty, Corruption, Employee Rights Human and Children Rights Disabled, Youth, Elderly Miniorities, Refugees Animal Rights Wars

3 Change Actors States International Organizations (UN, EU, etc.) Civil Society (NGO’s, Unions, Professional Organizations) Private Companies & Social Enterprises Communication Channels (Printed Press, Media, Internet, Social Media) Academicians, Universities, Research Centers Individuals (Role Models, Celebrities, Citizens)

4 The significant problems we face today cannot be solved at the same level of thinking we were at when we created them. Albert Einstein Why Social Innovation?

5 What is Social Innovation? ‘’ To create innovative solutions to the current social, cultural, economical, environmental problems ’’CSI Turkey "the design and implementation of better ways of meeting social needs" NZCSI "new solutions that simultaneously meet social needs and create new social relationships or collaborations." Young Foundation "the process of designing, developing and growing new ideas that work to meet pressing unmet needs." SIX

6 Social Innovation Unmet Social Problems Innovative Approachs SOCIAL INNOVATION

7 Social Innovation Practices ✔ 1960s  Social Innovation ✔ 42 Universities & Independent Social Innovation Centers ✔ Some Examples ✔ National Health Service – 1948 ✔ Open University – 1969 ✔ Microcredit – 1976 ✔ Fare Trade Movement – 1988 ✔ Open Source Software – 1998 ✔ Wikipedia – 2001 ✔ Crowdfunding – 2001 SİSŞ

8 CSI Turkey Social Enterpreneurs Civil Society Organizations Corporate Development for Socially Innovative Companies Corporate Social Responsibility Social Innovation Research & Publications Centre for Social Innovation Turkey

9  Good for whom? Business, Social Sector, Beneficiaries  An objective? A tool? A best practice? for companies  A communication tool for the concept “CSR” itself  Good for whom? Business, Social Sector, Beneficiaries  An objective? A tool? A best practice? for companies  A communication tool for the concept “CSR” itself CSR Awards

10 Objectives Understanding the added value of CSR Awards for business and social sector Exploring the major elements of organizing CSR Awards Determining alternatives for the identification of criteria & idea generation contest

11 WHY? Why do we organize CSR Awards? What is the added value? WHY? Why do we organize CSR Awards? What is the added value? 1

12 HOW? How will we determine Awardees? What will be the methodology?HOW? How will we determine Awardees? What will be the methodology? 2

13 WHO? Who will be appointed as the member of Selection Committee?WHO? 3

14 Bon appetit…

15 WHICH? Which criteria will be applied in selection process?WHICH? 4

16 5-I5-I InclusiveInspiringIncentiveIllustrative Informative (Clarity) Major Elements of Organizing CSR Awards 4

17 Inclusive CSR Awards promotes multi-sector collaboration; associates private, public, social, individual actors and the beneficiaries of CSR projects Inspiring CSR Awards arouse, stimulate and spread the spirit among the companies & and cause business perform better for all Incentive CSR Awards encourage the companies to initiate & implement CSR projects Illustrative CSR Awards determine the best practices and englights the high standarts in the field as an explanatory and descriptive tool itself Informative (Clarity) CSR Awards has clear, transparent and prominent process management and selection procedures Inclusive CSR Awards promotes multi-sector collaboration; associates private, public, social, individual actors and the beneficiaries of CSR projects Inspiring CSR Awards arouse, stimulate and spread the spirit among the companies & and cause business perform better for all Incentive CSR Awards encourage the companies to initiate & implement CSR projects Illustrative CSR Awards determine the best practices and englights the high standarts in the field as an explanatory and descriptive tool itself Informative (Clarity) CSR Awards has clear, transparent and prominent process management and selection procedures 4

18 OPEN – All eligible companies can apply for these awards. There are no restrictions such as only members of the NAP being able to apply. For NAPs where there are existing awards in the country already, the Award may only be open to winners of other National Awards, these requirements are made clear in the Award structure and communications and this is consistent with the principle of openness. The European CSR Award Guiding Principles FAIR – All entries have equal opportunity. There is strict guidance on the amount of support available during the application phase. If support is offered to one company, it has to be offered to all, even if they don’t take it up. There is a maximum word count for each entry, and no additional material will be considered by assessors or judges. During the assessing and judging process, the assessors and judges must be independent from the companies and their partners. TRANSPARENT – All elements of the process, including how to apply, when to apply, what support is available, fixed closing dates, strict exclusion of late entries, criteria for judging, word count requirements, etc. are all clear and publically available on websites. To ensure full independence, judges and assessors will be asked to sign a conflicts of interest form. 4

19  CSR partnership (business and non business partners)  Created in the last 5 years  Positive impact on society and company  Innovation  Multistakeholder Jury  Categories: Large and Small  Non duplication  CSR partnership (business and non business partners)  Created in the last 5 years  Positive impact on society and company  Innovation  Multistakeholder Jury  Categories: Large and Small  Non duplication Check List of Key Elements of This Award: 4

20  Innovation  Management  Leadership  Resources  Communication  Social Impact  Business Impact  Innovation  Management  Leadership  Resources  Communication  Social Impact  Business Impact Selection Criteria of CSR Europe Award: 4

21 Positive Social Impact Sustainability Social Innovation Human and Workers Rights Supply Chain Sustainibility Inclusion of Stakeholders into Implementation Involvement of Corporate Volunteers Collaboration (among private, public, social actors) Corporate Sustainability Integrative Solution (through different business sectors) Systemic Change to Specific Societal/Environmental Problem Best CSR Practices in Various Business Sectors Successful CSR Implementation: Good Planning & Practice 4 Possible Categories for CSR Awards

22 IDEA GENERATION CONTEST What will be the benefit of organizing CSR Idea Contest? IDEA GENERATION CONTEST What will be the benefit of organizing CSR Idea Contest? 6

23 Create an idea pool for companies Involve corporate employees and prospective into process Explore social innovation ideas for disadvantaged groups Strengthen ties among NGO’s and Business through idea contest for civil society CSR Idea Generation Contest 6

24 WHAT? What are the issues that should be taken into consideration during the process?WHAT? 5

25 Taking Necessary Measures Before, During & After the Event Communicating CSR Awards Role of Social Media and New Ways of Organizing Awards Managing the Event 5

26 İdentify your channels and key priorities/ interests Plan your key general and particular messages Communicate and follow up with those interested in applying Communication Steps - Draft 5

27 Understand and adapt the national award framework Prepare communication plan Launch the CSR Awards in your country and start generating awareness Start generating entries Plan assessing and judging process Last push for entries before closing date Launch assessing panel & judging panel Action Steps - Draft 5

28 Select the winners Prepare to communicate the winners National Awards celebration to publicly award the winners Communicate the winners to CSRforALL and promote them widely Provide feedback and information to participants who did not win Attend the CSRforALL Award Ceremony Report back to CSRforALL to prepare the interim & final report Action Steps - Draft 5

29 KSS

30 Contact Information suato@sosyalinovasyonmerkezi.com.tr www.en.sosyalinovasyonmerkezi.com.trfacebook.com/CsiTurkeySimTurkiye


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