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D. Udaya Kumar Research Scholar Currency Symbol for Indian Rupee.

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Presentation on theme: "D. Udaya Kumar Research Scholar Currency Symbol for Indian Rupee."— Presentation transcript:

1 D. Udaya Kumar Research Scholar Currency Symbol for Indian Rupee

2 Devanagiri & Roman script Shiro Rekha (Uniqueness) Indian flag (Tri color) Equality sign Harmonious with other currency symbols Global and local appeal Simplicity (High recall value) Familiar and easy to read Easy to write & design Easy to adapt & implement Blends with all numerals Balanced and Stable Unique & Dynamic design Design concept of the symbol is based on Devanagari and Roman script

3 Currency Symbol for Indian Rupee The symbol seamlessly integrates both Devanagari and Roman script

4 The symbol denotes letter ‘R’ from Rupiah in Devanagari script

5 The uniqueness of Shiro-Rekha gives the symbol an Indian identity

6 The symbol also denotes part of letter ‘R’ from Rupee in Roman script

7 The horizontal lines represents the tricolor of our Indian flag

8 Equality sign symbolizes the relativity of economy and balanced economy

9 The symbol is designed in harmonious with other currency symbols

10 The unison design appeal to both Indian and foreign nationals

11 The use of existing letter simplifies the writing process across the globe

12 Minimal strokes makes it quick and easy to write

13 Familiarity, simplicity and less elements gives it a very high recall value

14 The symbol is simple to design and construct by any type designers

15 Opposite visual forces makes the design stable and balanced

16 The symbol is highly legible at smaller sizes and in reverse color

17 Design of Paisa can become a part of the symbol’s family

18 The symbol naturally blends with both Indian and Arabic numerals

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20 U+ 20A8 Unicode for Indian currency symbol (Rupee) U+0971 Proposed by Indian IT Department within the Unicode range of Devanagari script Unicode for the Rupee symbol

21 Devanagiri & Roman script Shiro Rekha (Uniqueness) Indian flag (Tri color) Equality sign represents a stable and balanced economy Harmonious with other currency symbols Global and local appeal Simplicity (High recall value) Familiar and easy to read Easy to write & design Easy to recollect and adapt Blends with numerals Balanced and Stable form Unique & Dynamic design Easy to reproduce and implement

22 CountrySymbolScriptDenomination IndiaDevanagari100 Paisa IndonesiaRpIndonesian100 Sen Mauritius-Latin100 Cents Nepal-Devanagari100 Paisa Pakistan-Urdu100 Paisa Seychelles-Latin100 Cents Sri Lanka-Sinhalese & Tamil 100 Cents Countries which has Rupee as currency

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37 A symbol should symbolize a meaningful thought. Meaning to a symbol is like Soul to a body, without soul the body is nothing, without deeper, sensible and thought provoking meaning the symbol is needless. This symbol truly symbolizes our country, our tradition, our nations economy and its currency.

38 I am thankful to Industrial Design centre, IIT Bombay for the guidance and support. I also thank my parents and friends for their help and encouragement. Thank you


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