Created in 2006 by Alegent Creighton Health Partnership with Live Well Omaha with the sole purpose of fighting childhood obesity Live Well Omaha represents a collaboration of over 40 diverse community organizations working to improve the health and wellness of Omaha History:
In 2008, the implementation of various community strategies began, and the focus of all action was: sustainability of efforts through partnerships capacity building evaluation attracting diverse funding sources History:
A yearly comprehensive strategy is created following Robert Wood Johnson Active Living by Design “5P” model — Preparation- developing and maintaining a community partnership Promotion- communication and evaluation of communication Programs Policy- advocacy, education and relationship building with policy makers, as well as citizens, professionals and advocates Physical Projects- impacting the built environment to remove barriers to implementation and improve safety History:
More than 200 community volunteers representing over 90 organizations and formed long-term strategies that aim to reach children in the environments where they learn, play and worship All Omaha metro area children will achieve measurable improvement in nutrition, physical activity and healthy living supported by community collaboration and the environments in which they live Mission:
LWOK was formed based on an identified health need. How was it shaped?
Link between Obesity and Cancer 5 Reduce your risk of colon and breast cancer. Being physically active lowers your risk for these cancers. Reduce your risk of endometrial and lung cancer. Although the research is not yet final, some findings suggest that your risk of endometrial cancer and lung cancer may be lower if you get regular physical activity compared to people who are not active. Improve your quality of life. If you are a cancer survivor, research shows that getting regular physical activity not only helps give you a better quality of life, but also improves your physical fitness.
Link between Obesity and Cancer 6 Eat More Fruits and Veggies Studies suggest that people who eat more vegetables and fruits, which are rich sources of antioxidants, may have a lower risk of some types of cancer. Eat High-Calcium Foods Several studies have suggested that foods high in calcium might help reduce the risk of colorectal cancer.
Community Benefit Care of the Poor Financial Assistance Un-reimbursed costs of Medicaid Other Means-Tested public programs Broader Community Health Community health improvement services Health professions education & research Subsidized health services Financial and in-kind contributions Community-building and leadership activities
Hy-Vee Food Stores No Frills Supermarket University Nebraska Medical Center, College of Public Health Midwest Dairy Council Hunger Free Heartland Douglas County Health Department Live Well Omaha Partners for a Healthy City UNL Extension Teach a Kid to Fish NE Department of Education Team Nutrition Nebraska Health and Human Services Partners:
Robert Wood Johnson Foundation Catholic Health Initiatives National Grants: City Transformation Grant (CTG) Communities Putting Prevention to Work (CPPW) Leveraging In-Kind Resources Local Universities and Community Organizations Funding
Family Dining Pledge Call to Action: Tell us how many times each week you pledge to cook and eat together as a family. Benefits: Kids are more likely to try new foods and on average consume more nutrient-rich foods like low-fat dairy, whole grains, vegetables, fruits and lean meats. Reducing stress Helping increase school performance Improving family communication Receive monthly newsletters Free local food and activity offers Access to expert tips and recipes that help you make it happen Current Initiatives & Community Partners
Family Dining Pledge Method of Delivery to Community: LWOK website Facebook Twitter Pinterest Local Health Fairs Current Initiatives & Community Partners
Family Dining Pledge Community Partners: Emspace: Webpage support Marketing UNL Extension and City Sprouts: Food demonstrations Blog and Research Articles Other Support: Midwest Dairy Council Hunger Free Heartland Live Well Omaha Douglas County Health Department Current Initiatives & Community Partners
5-4-3-2-1 Go! ® Call to Action: 5 servings of fruits and vegetables a day 4 servings of water a day 3 servings of low-fat dairy a day 2 or less hours of screen time a day 1 or more hours of physical activity a day! Benefits: Childhood obesity prevention Overall improvement in, or maintenance of, children’s health related to nutrition and physical activity Current Initiatives & Community Partners
5 servings of fruits & vegetables a day 4 servings of water a day 3 servings of low-fat dairy a day 2 or less hours of screen time a day 1 or more hours of physical activity a day! This countdown is based on recommendations from the American Academy of Pediatrics and the USDA. 5-4-3-2-1 Go!® was developed by the Consortium to Lower Obesity in Chicago Children –www.clocc.net. Alegent Creighton Health is licensed to use the countdown and personalize it for the Omaha metro area
5-4-3-2-1 Go! ® Method of Delivery to Community: 5-4-3-2-1 Go Dance! Weekly Checklists Health Fairs Community Presentations Current Initiatives & Community Partners
5-4-3-2-1 Go! ® Community Partners: Emspace: Webpage support Marketing Current Initiatives & Community Partners
Youth Advisory Council Purpose: The YACs are youth leaders who mentor other students, become knowledgeable experts regarding the public health issue of childhood obesity and create a project, based on best practices, to help their peers and the community to make healthy changes. They advise the overall strategy of Live Well Omaha Kids social marketing efforts. Benefits: Health Promotion Youth leadership Youth mentorship Current Initiatives & Community Partners
Youth Advisory Council Method of Delivery to Community: Local Health Fairs School Presentations Current Initiatives & Community Partners
Youth Advisory Council Community Partners: Omaha Public Schools- Health Occupations Students of America Saludable Omaha- a Latino health movement in South Omaha to pilot a “Green is Go” healthy lunch promotion at South High School. Current Initiatives & Community Partners
Breastfeeding Method of Delivery to Community: Provide Certified Lactation Counselors Training Fund and Support WIC Peer Counselors Convene area hospitals via Hospital Policy Roundtable Host Employer Lunch and Learns Facilitate Medical Provider Education Current Initiatives & Community Partners
Healthy Families Call to Action: Healthy Families is a free, 8-week family-based program for children and teens that have received a diagnosis of being overweight or obese from their health care provider and are ready to make a healthy behavior change together as a family. Tangible Benefits: Free 8 week membership to the YMCA $50 food card
Goals Families learn about: Nutrition and physical activity from qualified health professionals, and how to incorporate healthy habits into their lives Goal-setting, budgeting, meal planning and meal preparation Benefits of improved nutrition and physical activity Strategies to overcome barriers to incorporating healthy behaviors into daily life
Goals Families maintain or achieve a healthier weight Lowers risk for Chronic Disease associated with overweight or obesity Increases quality of life
Longtime Community Partnership Facilitated by Qualified Health Professionals –Registered Dietitian, Behavioral Health Therapist, Physical Activity Specialist Evidence-Based Curriculum Meaningful Incentives for whole family Follow Up with Families and Providers Referral Process/ Medical Provider Relationship Benefits for Families
Healthy Families Community Partners: YMCA of Greater Omaha 8 week membership Meeting and Workout Space Expert Staff- Physical Activity Charles Drew Health Center Meeting and Workout Space Expert Staff- Dietician OneWorld Community Health Center Meeting and Workout Space Expert Staff- Site Lead, Behavioral Health Specialist Hy-Vee, Inc. Meeting and Workout Space Expert Staff- Dietician Alegent Creighton Health Funding Expert Staff- Program Coordinator
Healthy Families Community Partners: UNL Extension Curriculum and Evaluation Consultation Dietetics, Behavioral Health Recruitment University of Nebraska at Omaha Curriculum and Evaluation Consultation
We Strive for a Healthy Community… You can TOO!!
Key Components of a Healthy Community Access to affordable healthy foods Farmers markets Community gardens- land use policies and strategies to encourage use Grocery stores and vendors participating in the WIC and SNAP programs Healthy Neighborhood Stores 7
Key Components of a Healthy Community Opportunities for Physical Activity (PA) Safe Green Spaces and Parks Connecting Schools and Residential Areas with Bike Trails and Pedestrian Paths PA Policies in Schools and Childcare Centers
Key Components of a Healthy Community Community Support and Investment School and worksite policies Medical Providers, particularly in the federally qualified health centers Educating policy decision makers (public and private)
Key Components of a Healthy Community Collaboration of diverse, multi-sector Community Partners YMCA Local Health Departments Hospital Systems School Systems Businesses/Worksites Not for Profit Organizations Other? _____________________
Mission and Vision This is important because individuals come and go, but Mission and Vision will remain Community Partner Considerations
Reliability and Credibility/ Community Standing Expertise Time and Space Community Partner Considerations
Understand “Program” vs. Coalition Consultant Implementation
Instill confidence in the partnership by describing Your Mission, Vision Detailed Objectives and Roles How you will support proposal AND, how these fit in with partner Partnership Strategies
Describe benefits to partner Return on Investment (ROI) Benefits to their customers/clients Fulfillment of community commitments Partnership Strategies
Focus on Respect and Mutually Established Goals Collaborate and utilize strengths, areas of expertise, and resources of each partner Recognize contributions Recognize successes Partnership Strategies
Objectives: Describe how collaboration can enhance community wellness programs. –Community Partnerships can provide evidence-based direction, creativity, and sustainability in programming.
Objectives: Identify key components of healthy communities. Healthy Communities are led and supported by the shared Mission and Vision of partners.
Objectives: Identify wellness measures families can adopt to improve health. –Changes to health status can be affected by families through small and gradual changes that lead to larger lifestyle changes.