5VISION STATEMENT“We do not exist – at least not in the minds of our users. Our K-Edu! products are so embedded into what they do that they do not know if they are studying or working – it is all the same. We are the facilitators of knowledge education. We provide support the ability for everyone to find information and knowledge so instantly and electronically”
6THE PROPOSALK-Edu! will operate via the Internet to achieve its five primary goals:1. To ease and facilitate students to find an appropriate course and institution.2. To assist students to find appropriate accommodation, financing, scholarships and relocation and travel arrangement before leaving their home country.To facilitate the public to find an appropriate knowledge skill relating to their interest.To facilitate professional to find and attend training as well as e-learning.To provide online education for Degree, Master or PhD.
8Build great communities WHY INTERNET BECOME IMPORTANT TOOLSCommunicate within 24/7/365 time framesBuild great communitiesProvide a valuable online servicesEasy to deliver informationFree access for the peopleUniversalityReal-time communicationContent is more timely and livelyOne place with everythingRight career advancementBuilding knowledge for 3rd WorldThe Great Equalising Education Catalyst
9KEY STRENGTH OF INTERNET Good reasons for communities to use the internet.It is available 24 hours, 7 days, 365 daysInformation transfer is faster than mail, fax, courier servicesIt consumes less resources such as paperIt is less expensive than other media such as televisionInformation gathering is more timely than most print media (reduce recycle)It offers online business transactions direct to the consumer in real time.It transmits data, voice, audio and video
11FUTURE POSITION FUNDING FOR K-EDU! FOR INITIAL STAGE (USD 2 MILLION FROM INVESTORS AND BANKERS)START OPERATIONDESIGNING THE WEBCONTENTS ANDMARKETING PROGRAMMERESEARCH AND DEVELOPMENTFOR THE INTERNET TECHNOLOGIES(DURATION 6 – 9 MONTHS)FUNDING FOR K-EDU!FOR IMMEDIATE STAGE(USD 50 MILLION FROMVENTURE CAPITAL FUNDING)LAUNCH K-EDU!MARKETING AND PROMOTION(DURATION 3 – 5 MONTHS)LOCAL STOCK EXCHANGELISTINGEXECISE LSE IPO LISTINGIN END OF 2006APPLY FOR UNIVERSITY STATUS(AFTER 3 YEARS WELLKNOWN REPUTATION)K-EDU!ONLINE UNIVERSITYEXERCISE NASDAQ IPO LISTING(AFTER 2 YEARS GAINING THEUNIVERSITY STATUS)NASDAQ LISTING(END OF 2009)
13THE SERVICESSEARCH ENGINE FOR INSTITUTION, COURSE AND KNOWLEDGE BASED INFORMATIONSTUDY GUIDE, CASE STUDY AND THESIS ONLINELIVE-CAST OR RECORDED CAREERTALK AND EDUCATION EXPOONLINE APPLICATION AND INFORMATIONFOR VISA, FINANCIAL PACKAGESTUDY ONLINE (PROFESSIONAL,DEGREE, MASTER AND Ph.D)DIRECT CONFERENCE WITH INSTITUTION AND PROSPECT STUDENTCLASSIFIED (ROOM, 2ND HAND BOOKS, PC AND ETC.)KNOWLEDGE BASED INFORMATION SUCHLIKE MEDICAL, ENGINEERING AND ETCE-BOOK SHOPLIVE CHAT BETWEEN STUDENTS WITH PARENTS OR FRIENDSE-LEARNING (TRAINING AND SEMINAR)OTHER SERVICES RELATED TO EDUCATION
18MARKETING PROMOTIONAdvertisements in the Public Place such like underground train and busesCatalogs throughTrade Shows in Education FairFree FreebiesOnline Knowledge contestsLink with Top Search EnginesLink with Global Education MinistriesOnline Games ContestsOnline Discounts VouchersPromotion such like Free T-Shirt or goodies
19CUSTOMERS/NET USERS Primary and Secondary Students Universities StudentsCollege StudentsCorporate employersProfessional StudentsEveryone (Teenagers to Adults)Academic ResearchersMotivators and trainersLecturersGovernment ServantsUnemployment CustomersEmployees
20REVENUE SOURCES LISTING FEE FOR INSTITUTIONS THESIS AND CASE STUDY LIVE EXPO EDUCATION FEEADVERTISING FEEFOR CLASSIFIEDWEB STUDY TUITION FEEYEARLY MEMBERSHIPFEE ON E-LEARNINGBOOKS DISTRIBUTION FEEAPPLICATION FEE FOR BANKING AND GOVERNMENT AGENCIES
26Hee Seng, Kok (Steve) – 28, Co Hee Seng, Kok (Steve) – 28, Co. Founder, Chief Executive Officer and DirectorSteve Kok is K-Edu!’s Chief Executive Officer and Director. He created the K-Edu Dot Com Sdn Berhad and is instrumental in building K-Edu! as the global web education and knowledge based information portal and to be one of the Internet’s most recognise brands.Steve Peter H S Kok is a corporate and technopeneur where he is involved with government privatisation, property developer and internet start-up at international level in various capacities of build and operation. Having spent over 2 years in the property management, he is managing the government assets under a lease periods as well as acquire the government land for further development. He also manages one of his own businesses called K-Edu Dot Com, specialising in web education and knowledge portal using Internet platform. He also has shareholding interest and operations in a portfolio of startup companies. He has much insight in knowledge strategies and the development of such companies in a very fast paced world given his involvement with internet and corporate companies as well with the state government around the South East Asia region.In that capacity, he participated in various working groups with the Economic Board of Singapore, Start-up Singapore, East Asia Congress and Multimedia Development Corporation in helping shape the e-commerce environment in Malaysia and Singapore. He also participated as member in the MSC Flagship group for venture capital.
27Husnuddin bin Abdul Mokti – 41, Co Husnuddin bin Abdul Mokti – 41, Co. Founder, Chief Financial Officer and DirectorA key member of K-Edu!'s executive team, Husnuddin is K-Edu!'s Chief Financial Officer. In this role, he is a key participant in determining K-Edu!'s business strategy, and is also responsible for managing and setting all aspects of the company's financial and administrative direction within key functional areas, including finance, human resources, legal, and investor relations.Husnuddin is a banker by professional with extensive experience in corporate loan and Corporate Recovery. He has been responsible for managing corporate loans portfolio in excess of USD 2.2 billion. He holds a MBA degree from University of Missouri, United States of America.
28Ng Kien Lock – 42, Technology Advisor Kien Lock has been a netpreneur for over 17 years and has the professional and corporate familiarity in the Internet and e-business. A pioneer in his field, Kien Lock has founded and managed regional businesses valued at more than USD 80 million with a support staff of over seventy professionals.Kien Lock remains actively involved with the technological onset and development of major banks and multinational corporations. His 11 years tenure with IBM Malaysia and the ASEAN South Asia region was focused on e-commerce consulting and start-ups in over ten countries.Kien Lock holds a Bachelor of Arts (Specialized) Hons in Computer Science from York University, Canada.
29Chan Heng Kuen (William) – 30, Chief Marketing Officer William Chan will be appointed to K-Edu! as Chief Marketing Officer, responsible for leading K-Edu!'s worldwide branding efforts and driving the company's product marketing initiatives. He will oversees all of K-Edu!'s consumer, enterprise and partnership marketing initiatives, from product planning and positioning to execution of customer acquisition and retention strategies for K-Edu!'s premium and subscription services.Prior to the current company, William had spent 5 years as Senior Marketing Manager at KSM Berhad (an investment arm of MCA), supervising such prominent marketing project as KSM Online and KSM Heathcare Card managed volume and profit growth of millions Ringgit Malaysia portfolio.William holds a Bachelor of Arts in Business Administration from the University of Middlesex, United Kingdom.
32REVENUE MODEL The revenue model of the K-Edu! are stated below; Listing for Higher EducationListing for Financial InstitutionsListing for Financial AidNet Learning and Tuition FeesE-Learning ProgrammeThesis Papers and Case Study PapersOnline ApplicationBook Distribution CommissionBanners AdvertisementAND OTHERS SOURCES OF REVENUES THAT CAN PROFITS THE K-EDU!200420052006200720082009
33FINANCIAL PLANK-Edu!, as an Internet based venture, is closely associated with developing financial prospects of the growing Internet world. In particular, the on-set of 3-G technology allows a whole new generation of positive financial possibilities within the Internet world. Quick access times for mobile internet users will push bit rates and revenues beyond recognition.200420052006200720082009
34KEY FINANCIAL INDICATORS The following benchmarks charts indicates very significant increases sales and also reasonable matching in operating expenses.
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