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Welcome to the Dealer Summit 2014!. Year Ending June 30, 2014 Sales Milestones Dealer revenue +104% Expenses grew only 38% Increased from 44 to 81 dealers.

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Presentation on theme: "Welcome to the Dealer Summit 2014!. Year Ending June 30, 2014 Sales Milestones Dealer revenue +104% Expenses grew only 38% Increased from 44 to 81 dealers."— Presentation transcript:

1 Welcome to the Dealer Summit 2014!

2

3 Year Ending June 30, 2014 Sales Milestones Dealer revenue +104% Expenses grew only 38% Increased from 44 to 81 dealers Dealer presence increased from 17 US states to 33 states plus 3 Canadian provinces Robust training platform developed

4 Year Ending June 30 Marketing Milestones Introduced Blackout Grade and Shade Grade Achieved notable PR milestones Environmental Leader Product of the Year Award Website visitors +155% Organic traffic +119% Marketing spend/website visitor -46%

5 We Passed Interior Storm Competitors

6 Q3 is Shaping up BIG! Record order bookings in July! Revenues projected to increase 150%! Alcatraz! What’s happening –Dealer engagement –New logo –New marketing tactics –New products

7 We Are There For You!

8 Our Most Engaged Dealers Stu Grant (CT) John Lewandowski (CA) Marvin Austin (GA) Greg Froelke (MN) Keith Johnson (WI) Peter Swanson (TX) Danny Moody (FL)

9 Q3 is Shaping up BIG Record order bookings in July! Revenues projected to increase 150%! New logo, new marketing tactics, new products better systems Our new logo: Higher impact Clean lines Works with new products

10 Organic Search Traffic Signals Strength

11 Alcatraz with Kevel for Ai Weiwei

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13 Indow Marketing Automation Have dealer contact me (HDCM) If No E, 4D, then HDCM1 If No E, 7D, then No Est1 If E, 10D, then Est1 If O, 60D, then post- purchase survey (PPS), PPE If no O, 10D, then Est2 If O, 60D, then PPS, PPE If no O, 10D, then Est3 If O, 60D, then PPS, PPE If no O, 25D, non- purch. Survey (NPS) If No E, 7D, then No Est2 To Cold Storage or Closed To Post- purchase engageme nt If no E, 10D, then No Est3 If no E, 25D, non- purch. Survey (NPS) To Cold Storage or Closed This is Post Estimate Drip Flow IF E, Post Estimate Drip Flow If E, Post Estimate Drip Flow Send me dealer info (SMDC) Vortex 1.0 If No E, 4D, then SMDC1 If No E, 7D, then No Est1 If E, 10D, then Est1 If O, 60D, then post- purchase survey (PPS), PPE If no O, 10D, then Est2 If O, 60D, then PPS, PPE If no O, 10D, then Est3 If O, 60D, then PPS, PPE If no O, 25D, non- purch. Survey (NPS) If No E, 7D, then No Est2 To Cold Storage or Closed To Post- purchase engageme nt If no E, 10D, then No Est3 If no E, 25D, non- purch. Survey (NPS) To Cold Storage or Closed IF E, Post Estimate Drip Flow If E, Post Estimate Drip Flow

14 What’s Ahead for Indow and You? Process improvements – MODI 2 Product improvements Industry leading dealer support Continuous marketing innovation New product launches National brand recognition

15 MODI 2

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17 Product Improvements – Pull Chain

18 Industry Leading Dealer Support Updated Dealer Resources Page New sales training Monthly newsletters and resources

19 Current Marketing Marketing campaign Landing page Remarketing Marketing campaign Vortex

20 Next Up: Threaded Marketing Marketing campaign Landing page Landing page Remarketing Vortex Marketing campaign Landing page Landing page Landing page Landing page Landing page Landing page Remarketing Vortex Remarketing

21 We’re Taking Off!

22 And Here’s Your Ticket

23 Pledge for Success 1) Understand the Updates 2) Update your website and deploy local SEO text 3) Get a marketing plan for this fall 4) Build skills with sales training 5) Get certified in MODI 2 by October 31

24 Pledge for Success 6) Schedule a personalized sales training call 7) Set your sales goal! Hit $15K for an extra 5% 8) Network: make at least 3 valuable contacts 9) Canvas at every measurement and installation 10) Re-engage your current customers & leads

25 Complete the Pledge & Indow Contributes Indow will contribute 1 month of our Silver Marketing package if you complete the pledge & purchase at least a silver package. indowwindows.com/pledge

26 This is Where We are Going Want to Come?

27 I’m here:

28 Summit Sessions Monday 9/29Tuesday 9/30Wednesday 10/1Thursday 10/2Friday 10/3 Keynote!OP: Roundtable 10AM PST SA: Commercial 12PM MKG: Where we are going 11AM PST SA: Historical Networking 1PM PST OP: Consumer Installations 9AM PST SA: Winning in Sales 1PM PST MKG: Fall Campaigns 11AM PST PST


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