Presentation on theme: "Partners in learning Online Educa, Berlin 2006 29 th Nov – 1 st Dec Learner-Centred Design: Engagement and ROI Katherine Laux Head of Design."— Presentation transcript:
partners in learning Online Educa, Berlin th Nov – 1 st Dec Learner-Centred Design: Engagement and ROI Katherine Laux Head of Design
ROI Examples of poor ROI for UK n UK e-Universities n National Grid for Learning
What does business success look like? How can we apply this to learning and development? Successful companies invest heavily in user research and testing
The learner-centred principles
Learner participation NLN case study 50 learners participated in 4 regional sites n n Research activities n n Creative sessions Findings informed task-based learning approach
Stakeholder engagement Benefits for Rentokil Initial case study nIncreased acceptance and sense of ownership of the learning nLearning is well-marketed, communicated and implemented nSenior sponsors are excited
Multi-disciplinary teamworking Rentokil Initial +++ n n Learners help define design n n Subject Matter Experts create content n n Senior sponsors review content Epic +++ n n Facilitate research and creative sessions n n Instructional design expertise n n Upskill SMEs in content production
Iterative design Iterative design = an ongoing dialogue, not a one-off event. NLN user trials provided regular feedback n n prototype n n alpha n n beta n n retainer
Benefits ROI n3 quality costs: failure, appraisal, prevention ‘Don’t be afraid to incur significant prevention costs. Rest assured that your investment will provide an excellent return.’ (Pressman, 2000: 196)
Conclusion Learner-Centred products and services are: nengaging and relevant products and services for learners neasier to implement and EMBED nrisks of failure minimised
Questions for the panel Silke Fleischer, Adobe, USA Philipp Starkloff, SAP, Germany Horst Krieger, ipcenter.at, Austria Dr. Volker Zimmermann, IMC, Germany Katherine Laux, Epic, UK
Question 1 Is there a movement away from commissioning e-learning materials to user generated content?
Question 2 How do you manage updating voice- recordings for audio content [podcasts]?
Question 3 How do you involve your staff [stakeholders] to make sure they are up to the task [of implementing the e- learning]?
partners in learning “Working with you to build and sustain excellent performance”