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© 2011 Autodesk Autodesk Opportunities Barbara Bowen Certification Program Development Manager.

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Presentation on theme: "© 2011 Autodesk Autodesk Opportunities Barbara Bowen Certification Program Development Manager."— Presentation transcript:

1 © 2011 Autodesk Autodesk Opportunities Barbara Bowen Certification Program Development Manager

2 © 2011 Autodesk AGENDA Autodesk Snapshot Autodesk Markets Organization and Alignment Existing Programs and Offerings How to Work with Autodesk Co-marketing Opportunities

3 © 2011 Autodesk Autodesk At-a-Glance  Founded 1982  Revenue over $1.95 billion  More than 6,800 employees worldwide  500M R&D Investment annually  The last 16 Oscar ® winners for Best Visual Effects have all used Autodesk software Photographs by David Wakely

4 © 2011 Autodesk Annual Revenues FY’11 Revenue in Billions USD

5 © 2011 Autodesk Autodesk is a world leader in 3D design, engineering and entertainment software.  The broadest and deepest product portfolio in the design world  10 million+ users in 800,000 companies  1.2 million trained on our products every year  1,900 Channel Partners  1,900 Authorized Training Centers Image created in Autodesk ® 3ds Max ® software

6 © 2011 Autodesk Professional Market 10 Million+ Customers in these industries  Architecture, Engineering, and Construction  Automotive  Education  Government  Manufacturing  Media and Entertainment  Utilities and Telecommunications Dreammaker, by Leszek Plichta, Filmakademie Image courtesy of Paulin

7 © 2011 Autodesk 85 Million?

8 © 2011 Autodesk Engineering Manufacturing Construction Enrolment – 2010 Estimate Over half of EMC students are not in Universities

9 © 2011 Autodesk Engineering Manufacturing Construction Enrolment by Geo – 2010 Estimate

10 © 2011 Autodesk GEO Teams Training & Certification Marketing Product Development OperationsAlliances Autodesk Education Organization

11 © 2011 Autodesk Autodesk Certification Players Training & Certification Program Development Content Development Operations Delivery Vendor/platform Geo Teams Implementation Distribution partners Launch Adoption Sales Marketing Global campaigns Events Web Advertising

12 © 2011 Autodesk Autodesk Education Certification Contacts Tom Joseph Acting VP GEO TEAMS Nancy Brown AMER Nancy Tremblay Program Mgr, NA Jaime Abella Program Mgr, Latin America Don Carlson EMEA Tomas Karllson Program Mgr, EMEA Dmitri Postelnik Program Mgr, Russia Tom Joseph AP Vincent Chong Senior Program Mgr, AP Premjit Biswas, India Cathy Chang, Taiwan Sandy Wu, China CENTRAL TEAM Richard Lane Senior Mgr Barbara Bowen Cert Program Dev Philip Koneman Exam Development Alissa Sykes Dir Marketing TBH Global campaigns Sarah O’Rourke Communications Geo Marketing Reps ~ 70 employees WW and growing!

13 © 2011 Autodesk Alignment with Sales Software Education Markets North America Sold through VAR channel direct to schools Aligned with Autodesk Education Certiport Resellers Outside North America Sold through distribution and reseller partners Not aligned with Autodesk Education – some interested Non-EDU Software Markets Reseller Sales >95% Not aligned with EDU

14 © 2011 Autodesk Existing Certification Program  Channels  Certiport, ITS, VUE  Distribution  Fulfillment centers  Countries & Languages  Available worldwide  CHT, CHS, PTB, LAS, DEU, POL, RUS  Not all languages and tests in every country  Levels  Assessment  User (AutoCAD/Inventor only)  Associate  Professional Products supported AutoCAD Autodesk Revit Architecture AutoCAD Civil 3D Autodesk Inventor Autodesk 3ds Max Maya

15 © 2011 Autodesk Co-Marketing Opportunities and Tools  Marketing funds available at Central and Geo levels  Events and campaigns  Access to incredible images and supporting materials  Data available  Education Community  Autodesk Registration DB  Supporting EDU programs and offerings

16 © 2011 Autodesk Practice Skills  The Certified User program benchmarks skills and supports grant funding  Free Digital Study Packet provides video-based tutorials Build Knowledge  Free Autodesk Digital STEAM Workshop:  Is easy to implement  Does not require technology expertise  Engages students  Dynamic industry-relevant software and suites for educators includes: Inspire Innovation  Competitions and activities build engagement in engineering and technology subjects  Interactive learning encourages problem solving in a fun hands-on environment Autodesk in Secondary Education Core Competences  Autodesk ® Design Academy  Autodesk ® Animation Academy

17 © 2011 Autodesk Core SCENE Free Autodesk Digital Study Packet  Helps students prepare for the Certified User exam  The Certified User Skills document serves to standardize the core competencies  Provides modular video- based learning  Reflects valuable input from respected educators and designers

18 © 2011 Autodesk Autodesk ® Digital STEAM Workshop Core

19 © 2011 Autodesk Core SCENE Education Community 2.6M Strong  Update lesson plans with the innovative project-based Autodesk Digital STEAM Workshop  Access free* software for personal development  Network with community members  Enhance skills with ongoing training opportunities *Free products are subject to the terms and conditions of the end-user license and services agreement that accompanies the software. The software is for personal use for education purposes and is not intended for classroom or lab use.

20 © 2011 Autodesk SCENE Competitions and Projects Build Teamwork and Passion for Engineering Core

21 © 2011 Autodesk Practice Skills  Training programs designed specifically for academic audiences  Certification exams that help faculty and students validate their skills Build Knowledge  Technology and resources that enable faculty to prepare students with critical knowledge  Curricula that help align classroom learning with industry needs  Software suites aligned with trends in 3D design, engineering, and entertainment Inspire Innovation  Competitions and activities that help build engagement in engineering and technology subjects  Formula Student  Solar Decathlon  Shell Eco-Marathon  Panorama Autodesk in Postsecondary Education Core Competences

22 © 2011 Autodesk Curricula Aligned with Industry Trends Core  Autodesk provides educators with tools to help them keep up with industry trends  Building Information Modeling (BIM) solutions  Digital Prototyping software  Digital Entertainment Creation technology  Sustainable design software and resources  Autodesk provides teachers curricula links, planning resources, and network tools at:

23 © 2011 Autodesk Autodesk, AutoCAD, Alias, Autodesk Inventor, Inventor, Maya, Mudbox, and 3ds Max are registered trademarks or trademarks of Autodesk, Inc., and/or its subsidiaries and/or affiliates in the USA and/or other countries. Academy Award and Oscar are registered trademarks of the Academy of Motion Picture Arts and Sciences. mental ray is a registered trademark of mental images GmbH licensed for use by Autodesk, Inc. All other brand names, product names, or trademarks belong to their respective holders. Autodesk reserves the right to alter product and services offerings, and specifications and pricing at any time without notice, and is not responsible for typographical or graphical errors that may appear in this document. © 2011 Autodesk, Inc. All rights reserved. Tel:


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