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Print Project SA Be Water My Friend Introduction Printing WorldPrinting World Print ChainPrint Chain Printing TechnologiesPrinting Technologies.

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Presentation on theme: "Print Project SA Be Water My Friend Introduction Printing WorldPrinting World Print ChainPrint Chain Printing TechnologiesPrinting Technologies."— Presentation transcript:

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2 Print Project SA Be Water My Friend

3 Introduction Printing WorldPrinting World Print ChainPrint Chain Printing TechnologiesPrinting Technologies

4 Print chain Brand Design company Printing Printing elements Manufacturing

5 Printing Technologies Offset (High quality, medium printing speed) Rotogravure (Good quality, hihg printing speed) Flexography (Low quality, medium printing speed) Others…

6 Our Company 1.WHAT 2.HOW 3.WHERE 4.Current situation

7 1. WHAT Integral rotogravure process for all kind of customers (packaging, edition, decoration...) offering customers a quick commitment between response and quality, at market prices.

8 1. WHAT What does “integral process” mean?What does “integral process” mean? Print Project SA is able to handle the whole process, designing the product image for the Brand and engraving cylinders with advanced methods and equipment.

9 2. HOW Integral process: - Graphic design - Engraving

10 2. HOW Graphic Design: Split the product image colour into several basic colours, as many as inks are going to be used in printing process, because each ink will require one cylinder Repeat that basic colour image along the cylinder

11 2. HOW Graphic Design Equipment:Graphic Design Equipment: 3 working stations3 working stations –Hardware MacIntosh G4, G5. –Artpro sofware HP plotter 8500 pps. (Low resolution, big format)HP plotter 8500 pps. (Low resolution, big format) Printer EPSON pro (High resolution)Printer EPSON pro (High resolution)

12 2.HOW Engraving processEngraving process Material to be engraved is a cylinder property of printer. Cylinder can be re-engraved with diferent designs Process is diferent depending on cylinder status (new, old)

13 2. HOW Machinery:Machinery: –Engraving 3 digital engravers Helio Klishograph.3 digital engravers Helio Klishograph. 2 Chrome baths Chromstar.2 Chrome baths Chromstar. 2 Copper baths Bolstar.2 Copper baths Bolstar. 1 Nickel Iron bath Combistar1 Nickel Iron bath Combistar 1 CFM k. Walter1 CFM k. Walter 1 rectifier Polishmaster1 rectifier Polishmaster 1 Testing heaford1 Testing heaford

14 How cylinder looks like

15 Alternative #1 New steel bases: Nickel iron bath Combistar

16 Alternative #2 Old cylinder: Dechrome bath

17 Common process: Copper baths Bolstar

18 Copper rectification (Polishmaster)

19 Engraving (Helio Klishograph)

20 Chrome bath Chromstar

21 Final polishing: CFM

22 Printing proof: Heaford machine Quality check with real printing conditions:Quality check with real printing conditions: –Material –Ink –Engraved cylinder –Print process parameters

23 3.WHERE Print Project SA is located at 10 km south of Barcelona, in Viladecans (Prat del Llobregat).Print Project SA is located at 10 km south of Barcelona, in Viladecans (Prat del Llobregat). Established in 1993.Established in Weakness: Long transport distance afects on price and delivery time.Weakness: Long transport distance afects on price and delivery time.

24 4. Current situation SalesSales Annual AcountsAnnual Acounts CompetitorsCompetitors MarketMarket

25 4. Current situation Sales (thousand €) Engraving Base copper Graphic Design60 Total sales

26 4. Current situation Annual Profit & Loss

27 4. Current situation Competitors (year 2005)

28 4. Current situation Market Spanish market is estimate in cylinders per year, steady.Spanish market is estimate in cylinders per year, steady. Our market quota is between % decreasing every yearOur market quota is between % decreasing every year

29 10 OM Decisions Goods & service designGoods & service design QualityQuality Process & capacity designProcess & capacity design Location selectionLocation selection Layout designLayout design Human resource and job designHuman resource and job design Supply-chain managementSupply-chain management InventoryInventory SchedulingScheduling MaintenanceMaintenance

30 10 OM Decisions Goods & service design Print Project SA was born with the goal of providing customers full response in their needs. Print Project SA was born with the goal of providing customers full response in their needs. Its designing capability is assured by the high tech equipment. Its designing capability is assured by the high tech equipment. On the other hand, an optimal cost-quality balance is pursued. On the other hand, an optimal cost-quality balance is pursued.

31 10 OM Decisions Quality An extraordinary effort by the company aquiring the best machinery allows Print Project SA to guarantee the quality of all its products. An extraordinary effort by the company aquiring the best machinery allows Print Project SA to guarantee the quality of all its products. Therefore, all the cylinders produced are tested under electronic microscopes to verify them. Therefore, all the cylinders produced are tested under electronic microscopes to verify them.

32 10 OM Decisions Process & capacity design The production of Print Project SA is focused nowadays in the grave process. This technology supplies a great part of the market. The production of Print Project SA is focused nowadays in the grave process. This technology supplies a great part of the market. With high capacity computers, the design capability is also guaranteed. With high capacity computers, the design capability is also guaranteed. However, our proposition for new service is to provide the firm a bigger capacity by introducing a paralel technology: Flex. However, our proposition for new service is to provide the firm a bigger capacity by introducing a paralel technology: Flex.

33 10 OM Decisions Location selection Being a little company, Print Project SA have only a single location, near Barcelona. Being a little company, Print Project SA have only a single location, near Barcelona. The proximity to Barcelona, the 2nd biggest city in Spain, guarantees a complete and fast response of transports and providers. The proximity to Barcelona, the 2nd biggest city in Spain, guarantees a complete and fast response of transports and providers. However, the long distance from Barcelona to many parts of Spain is one of the main weaknesses of the firm. However, the long distance from Barcelona to many parts of Spain is one of the main weaknesses of the firm.

34 10 OM Decisions Layout design Print Project SA is a small company, with a simple organization which involves 2 main sections: Print Project SA is a small company, with a simple organization which involves 2 main sections: Design Production

35 10 OM Decisions Human resource and job design The company staff is formed by 10 people. Originally formed by 16 people. The company staff is formed by 10 people. Originally formed by 16 people. 7 employees in production, 3 in design. 7 employees in production, 3 in design. One of the main basis of the firm is its well trained staff, which allows to make value-added products. One of the main basis of the firm is its well trained staff, which allows to make value-added products. Our proposal for new service is focused on taking more advantage on the current staff. Our proposal for new service is focused on taking more advantage on the current staff.

36 10 OM Decisions Supply-chain management Print Project SA commitment of fast delivery of its products begins with the reception of the raw material. A well structure net of providers is needed. Print Project SA commitment of fast delivery of its products begins with the reception of the raw material. A well structure net of providers is needed.

37 10 OM Decisions Inventory As long as Print Project SA works individually with each customer, and its work sector is quite concrete, inventory needs are not a big problem. As long as Print Project SA works individually with each customer, and its work sector is quite concrete, inventory needs are not a big problem.

38 10 OM Decisions Scheduling The quick response and delivery is one of the main worries of Print Project SA. The quick response and delivery is one of the main worries of Print Project SA. The Location seems to generate problems in this subject. The Location seems to generate problems in this subject.

39 10 OM Decisions Maintenance The company tries to give fast and efficient after sale service to all the costumers.The company tries to give fast and efficient after sale service to all the costumers. However, the hard quality controls minimize the devolutions and the maintenance problems.However, the hard quality controls minimize the devolutions and the maintenance problems.

40 What about future? Alternatives:Alternatives: –Automatic line –Diversification (Flexo) –Sale the company –Close the company

41 Automatic line It needs less employees so decrease price cylinders in productions higher than 400 clynders per year.It needs less employees so decrease price cylinders in productions higher than 400 clynders per year. Problem: Our company only produces around 1000 cylinders per year. We cant aford it.Problem: Our company only produces around 1000 cylinders per year. We cant aford it.

42 Diversification (Flexo) The engrave market is stable, it had been the most quality print technology but nowadays Flexo is growing (digital quality, low peices)

43 Diversification (Flexo) Objective:Objective: –Offer costumers others print elements for diferent print systems with similar graphics results –Optimize our excessive personal and design equipment working in both techniques.

44 Diversification (Flexo) Production & capacitiesProduction & capacities –Investment necessary: A laser polymer engraver (Helio Flex, about € )

45 Diversification (Flexo) The raw material this time will be “ polymer tablets ”, and it costs 120 € /m2. Basf and DuPont can sell to us. –The machine has a procces capacity of 30 polymers/day –Sale price: 200 €

46 Diversification (Flexo) In less than one year we will have amortized our investment.In less than one year we will have amortized our investment. This seems the real alternative to grow up the company.This seems the real alternative to grow up the company.

47 SOURCES Accounting dataAccounting data “Registro Mercantil” which is public. Offered digitally with a suscription in Mercantil” which is public. Offered digitally with a suscription in MachineryMachinery Hell gravure systems (German manufacturer)Hell gravure systems (German manufacturer) –www.hell-gravure-systems.com Photogravure processPhotogravure process The subsidiary of Janoschka (www.janoschka.com) in Alzira has helped us with some useful information.The subsidiary of Janoschka (www.janoschka.com) in Alzira has helped us with some useful information.www.janoschka.com


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