2Imagine a solution that … This slide is intended for sales and partners onlyImagine a solution that …… offers a customer a payback in less than a year… you can take to more customers than ever before… simplifies our architecture hence simplifies design and deployment… removes solution obstacles that prevents closing the deal
3AgendaMarket Trends & Use CasesMaking the Case & Competitive PositioningIT & User Vantage PointProduct Overview & What’s NewWrap Up
4Collaboration Drivers User demand for collaborative technologies continues to grow rapidly triggered by three drivers that are profoundly altering the business landscape:The ongoing workplace transformation, consumerization, and need for flexible work stylesThe rapid pace of technology change and speed of innovation among businessesThe imperative to improve productivitySource: Frost & Sullivan Nov 2013
5Evolution of Conferencing Audio ConferencingVideo ConferencingWeb Conferencing
6Evolution of Conferencing Audio/Web ConferencingVideo Conferencing
7Evolution of Conferencing Audio/Web ConferencingVideo Conferencingcontentaudiovideo
8Avaya Aura Conferencing Avaya Aura Conferencing / Scopia Positioning … based on current offers AAC 8.0 / Scopia 8.3Audio/Web ConferencingVideo ConferencingAvaya Aura ConferencingScopiaclientsclientscontentaudiovideomanagementmanagement
12Avaya Aura Conferencing Customer Use Cases Audio Meet-me ConferencingLower TCO / more secure than service providerEasy to schedule, start, join, manageWeb ConferencingMore secure / lower TCO than service providerUnified experience with audio and videoRemote ControlReal time document collaborationPC supportEvent ConferencingUp to 2,000 participantsCascading media for efficient network bandwidthUC content sharing and ad hoc conferencingShare applications, desktop, whiteboardMultiparty sessions orchestrated through Avaya Communicator
13Avaya Aura Conferencing ROI / Payback A per-minute rate paid for every minute, every userIncreased costs from:Increased usageAdditional usersAdvanced feature useUnusual circumstances (M&A, emergency, snow, volcanic ash)Network, trunking, facilities required to access external servicesExternal ServicesROI savings from eliminated external chargesNo expense with:Increased core usageExpanded user groupsAdvanced feature usageHigh capacity absorbs spikesLeverage the corporate networkMost users are already “on-net” for telephonyReduced trunking / facilitiesAvaya Aura® Conferencing
14Solution Use Case: Global Conferencing Click to readClick to watchBusiness Impacts, Stats15,000 employees connect in a simplified consistent mannerReduced late meeting startsReduced external conferencing services by 95%Payback <8 MonthsCase Study:Video:QUOTES“We looked at what other companies offered, but we decided that Avaya Aura Conferencing was the right solution for us. Avaya Aura Conferencing easily integrated with our Avaya Aura SIP-based infrastructure and offered some great benefits that previously weren’t available to us.”“The Avaya Aura Conferencing solution essentially paid for itself in less than eight months of being deployed. It has been a great return on our investment.”– Robert Miller, AVP of Interaction and Call Center Technologies at Sun Life Financial.ChallengeSun Life Financial has a large global footprint, with offices in North America, Europe, and Asia. With a network of operations as established and extensive as this, flawless communication throughout the organization is imperative in ensuring employees are able to provide clients with the best possible financial products and services.That’s why Sun Life Financial knew it had to upgrade its outsourced conferencing system, as the existing solution wasn’t able to facilitate communication at the level that the organization needed it to.“We have more than 15,000 employees worldwide and conference calls are one of the primary ways they stay in contactwith each other,” says Robert Miller, AVP of Interaction and Call Center Technologies at Sun Life Financial.“We were using a series of external providers to host our conference calls, which frankly cost us a lot of money for the service we received,” he continues. “As our need to use audio conferencing grew globally, we started to receive an increase in the number of reports of voice quality issues, plus conference calls typically started late since the chairperson didn’t know who had joined the conference call. Privacy was also a concern for us. Leveraging an external third party conferencing system meant there was a risk that non-Sun Life conference participants could accidentally join our conference calls. With a dedicated Sun Life system, this potential could be eliminated.”Also, with large conference calls occurring and many people dialing in from around the world, the available trunk capacity was exhausted; therefore, many Sun Life employees couldn’t receive inbound calls or make outbound calls during peak periods, affecting overall productivity.SolutionKnowing a change was needed, Miller and his team turned to Avaya for a solution that would allow them to run their teleconferences smoothly and more affordably.“The Sun Life Financial team wanted a solution where they could exercise more control over their resources and reduce the overall WAN trunking requirements,” says Ross Pellizzari, President and Managing Director, Avaya Canada. “They wanted to streamline the process by bringing conferencing in house, improve the overall quality of their calls and perhaps most importantly, save some money.”“We looked at what other companies offered, but we decided that Avaya Aura Conferencing was the right solution for us,” says Miller. “Avaya Aura Conferencing easily integrated with our Avaya Aura SIP-based infrastructure and offered some great benefits that previously weren’t available to us.”Avaya Aura Conferencing creates easy, real-time conferencing and collaboration, and offers scalable conferencing for businesses of every size. It is easily deployed on premises for audio only, or as an integrated combination of audio, video, and web conferencing. Integration with unified communications applications lets users leverage desktop applications and interfaces for increased conference control. It also allows for media cascading, which aggregates all local streams into a single outbound connection, reducing WAN bandwidth traffic and stress on the central media server – perfect for a company that has offices around the world connecting to a single call.Avaya Aura Conferencing also delivers capabilities like audio and web conferencing, high-definition video conferencing, document-based collaboration, and sharing of desktops and applications. Video-enabled web conferencing offers slide show presentations and document-based collaboration, sharing of applications and desktops, and video streaming.And better still, by eliminating the fees associated with external conferencing providers, the solution helps companies cut costs and realize a rapid return on investment.BenefitsCost SavingsPerhaps the biggest benefit of Sun Life Financial’s new multi-modal system is the significant cost savings. Prior to the launch of Avaya Aura Conferencing, the company was spending a great deal on hosting services; however, with the reduction of the overall global WAN trunking requirements, this cost has been greatly diminished.“We reduced our external conferencing cost by 95 per cent – insourcing our audio conferencing service has reduced our global audio conferencing costs by one-third,” says Miller. “The Avaya Aura Conferencing solution essentially paid for itself in less than eight months of being deployed. It has been a great return on our investment.”SimplicityThe new solution has created operational efficiencies for all Sun Life employees. The team can now access each other with a seven digit number – something they weren’t previously able to do – and conferences now begin much quicker, as the host is able to track who has dialed in to participate. Everyone has access to the same collaboration resources with the same user experience.“Employees can connect to the conference call simply by using the host’s phone number as the access code, which can easily be found in the host’s signature. Our users love having local access to what is a centralized service. The host is able to organize the call quickly and simply by using a browser, instead of having to take a verbal roll call of who is present and participating, which in the past wasted the first five minutes of our meetings,” says Miller. “Entry tones have been eliminated and we’ve had users report significant improvements in audio quality; having a visual indication as to who is speaking also adds important context to the call.”SecurityAvaya Aura Conferencing creates a greater level of security than what the previous conferencing solution could provide.“It’s a great relief to know that our calls are now 100 per cent private and confidential,” says Miller. “The new conferencing system offers a web-based Personal Agent that allows the chairperson and participants to see who is on the conference call and who is speaking.”ScalabilityBecause Avaya offerings are versatile and scalable, there are a host of other Avaya Aura Conferencing features that Sun Life is planning on utilizing in the future.“We’re looking at the web collaboration feature, video, and one number access,” says Miller. “There are many capabilities in Aura Conferencing that can make our employees’ jobs easier.”Integrated audio/web/video conferencingLeverage Internal InfrastructureLocal access to global networkReduced WAN trunkingGreater level of securitySignificant improvement in audio quality“make our employees’ job easier”
16Cisco: 40%+ Lower TCO or <10 Month Payback RTP/RTCP7 At Least 40% Lower TCO or 10 Months Payback for a Conferencing SolutionThe Avaya Aura® Conferencing Turnkey solution is an enterprise conferencing and collaboration solution providing on demand audio, video, Web conferencing and advanced conference controls for a seamless unified Communications experience.This solution is available for all deployment models on a virtualized environment and so is suited to small (SMB), medium, and large enterprises. With these scalable models range from single server systems to large multi- server systems, customers can increase the number of Media servers and Web Conference servers, independently of their Conference server.The Avaya Aura® Conferencing video conferencing supports high-definition resolutions. The distributed architecture of Avaya Aura® Conferencing utilizes advanced bandwidth management and optimization techniques where Avaya Media Servers are deployed at the edge of the network to optimize the WAN bandwidth usage. This supports large scale, high quality audio and video conferencing in an enterprise network.Cisco WebEx has two different options, the Cloud and the On-premise solution. For the WebEx Cloud solution, Cisco has a complex offer with five different licensing models based on the employee count, active users, named users and concurrent ports. However, customers always need to think about the add-on features that have an additional cost such as; webex audio, cloud storage, federation, video integration, hybrid deployments when the CUCM is on-premise, and advanced services for configuration and deployment with the customer applications. Also, when WebEx cloud is planning to be integrated as part of the collaboration solution, the customer also needs to consider the amount of bandwidth to be used across the private WAN and the amount of internet traffic from the his data center to the WebEx datacenter.For large deployments Cisco has a solution named WebEx node which is a shared port adapter (hardware module) for the ASR Architecturally, the WebEx Collaboration Cloud manages the adapter as just another part of the cloud whose capacity is dedicated to a private enterprise. Together, the WebEx Collaboration Cloud and the WebEx Node for the ASR 1000 Series (an advanced services router) form a high-performance distributed collaboration solution by installing the WebEx Node and the ASR 1000 on premises in the customer datacenter so that the internal meeting participants can join the meeting zone (or collaboration server) that resides on the enterprise side and only one stream per conference is sent to the WebEx Collaboration Cloud.When the customers require an on-premise solution, Cisco has the WebEx Meeting Server which is a virtualized solution that runs only on the Cisco UCS Servers and VMware. But keep in mind that this solution does not support cascading media servers for reducing the amount of bandwidth used in each session where remote participants are required.In summaryAvaya Aura Conferencing extends multimodal capabilities to tens of thousands of users while offering a solution with a payback in less than 9 months when competing against WebEx Cloud.Capacity in the Core7,500 concurrent conferences per application server15,000 concurrent SIP sessions per application server150,000 employees w/1:10 ratioDistributed ScaleUp to 64 Media Servers attached to 1 Application Serverup to 150 HD (720p) video endpoints per Media serverUp to 3000 G.711 audio endpoints per Media serverCISCOAAC8.0CWMS 2.0 (On Prem)Video-Audio cascadingEvent conferencesUp to 2,000 usersUp to 250 usersDeployments on 3rd party serversAvaya Aura Conferencing extends multimodal capabilities to tens of thousands of users while offering a solution with a payback in less than 10 months when competing against WebEx Cloud.2010 Avaya Inc. All rights reserved.
17Microsoft: 48% lower TCO Similar with some +/- User capabilities Up to 9/4 video windows (Avaya Communicator/Browser) vs 5 (Microsoft)H.264 SVC temporal and spatial scaling … reduces network bandwidth and CPU load on the PCVideoGreater resiliencyCascading mediaEvent conferencing capacity 2,000 (vs 1,000 for Lync)Architecture
18 Enterprise Class Massive Scale, High Availability Capacity: up to 15,000 concurrent conference sessionsMax Meet-me /Adhoc : 250 participantsMax Event: 2,000 participants150,000 provisioned usersEnterprise ClassActive/standby failover mechanism for application serversActive/active failover mechanism for web serversN+1 redundancy for media servers
19Top 10 … why as a user Aura Conferencing is Awesome Meeting context2Manage interruptions3Recording & Playback4Content Sharing5Fast Start / Continuation6Mobility7Audio Quality8Note Taking9Scheduling / Joining10Internet & International Support
20Avaya Aura Conferencing at-a-glance ArchitectureSingle platform for audio, web, video conferencing; meet-me, event, and UC use casesScale up to 15,000 simultaneous sessions, 250/meet-me, 2,000/event500 sessions / 5,000 users on a single serverVMware supportCascading audio and video media to reduce network bandwidth requirementsLicensed per hosted user (vs per port)UserConnect via dial in, callback, or VoIP through browser or mobile clientRoster controls / identify speakerContent sharing: desktop, application, portion of screen, whiteboard, library, remote controlCalendar integration to schedule / joinRecording with robust unified playback (audio, content, notes, speaker identification, timeline)Solution EcosystemConferencing services for Avaya CommunicatorMobile applications for iOS and AndroidBrowserAvaya Aura PlatformIntegrates with IP Office, CS1000, older releases of Communication ManagerIntegrated with Scopia to auto join conferences
21R8.0 What’s New Platform and Application Enablement FeatureWhy it mattersAutomatic disaster recoveryAutomatic disaster recovery. If primary system goes down, all conferences are lost, but can be reestablished on the backup server.Virtualization and simplified installationSupport for VMware.Single server configurationReduced cost and complexity. Support for up to 500 concurrent sessions of audio/web/video and 5,000 users in a single server. Perfect for mid-market to small enterprise.Leverage customer provided HTTP proxy server in DMZReduced cost and complexity. Eliminates the need for an AAC server in the DMZ to support external access.Over the Top (OTT) solution for IPO, legacy CM and CS1kBroaden addressable market. Eliminate the need for Aura Session Manager.Collaboration APIs to allow customization and application integrationApplication integration. Creates opportunities to embed conferencing into other applications.
22R8.0 What’s New Enhanced user experience and productivity FeatureWhy it mattersRemote Desktop controlImproved collaboration. When sharing desktop or document, allow a participant to take control. Uses cases include providing remote support to PC users, and collaborating over a document.Private ChatImproved collaboration. Allows for chat to be designated private between two participants.Video continuous presence over web CAImproved collaboration. Provides video of most recent speakers . (Avaya Communicator – 4, Browser – 9)Voice & Video via mobile applicationVoIP and Video through iOS & Android mobile apps.Video Quality ImprovementsImproved video experience. TMMBR, Netsense for cascading, FEC support.Out dial / CallbackImproved collaboration. Improve the ease of joining a conference by connecting to the web conference, and have the conference server call the user with no further authentication required.
23Avaya Aura Conferencing – Competitively Superior Single Platform enabling UC workflows and over the top meet me conferencingCascaded media server enable lower TCO vs Cisco/Microsoft (50%+ savings in bandwidth)Scale from single box serving up to 5000 provisioned users to large up to 150,000 usersNo licensing for participants and no added cost for recordingAvaya Aura®Avaya Aura® Conferencing + Avaya CommunicatorStart with p2p, ad-hoc or meet me audio conferencingAdd video conferencing when you are readyAdd Web conferencing
24Summary 1000’s of Users Integrated UC Low WAN Usage Easy on IT Massively scalable desktop audio, web, video conferencing capabilitiesIntegrated UCOne stop communications, multimodal collaboration, IM, and presenceLow WAN UsageMedia cascading reduces WAN bandwidth usageEasy on ITEasy on UsersEasy on BudgetsAdapts to NetworkIntelligence built in to monitor networkbandwidth and adaptBYODAvaya Communicator for Windows & iPad. Collaboration agents for browsers, mobilesLowest TCO100% on premise solution eliminates service provider fees