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Scarcity, Choice, and Opportunity Cost Chapter 1 Section 1 Mr. Henry AP Economics.

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Presentation on theme: "Scarcity, Choice, and Opportunity Cost Chapter 1 Section 1 Mr. Henry AP Economics."— Presentation transcript:

1 Scarcity, Choice, and Opportunity Cost Chapter 1 Section 1 Mr. Henry AP Economics

2 Economics is the social science concerned with how individuals, institutions, and society make optimal choices under conditions of scarcity. What is Economics? Scarcity: Fundamental economic problem of meeting people’s virtually unlimited wants w/ scarce resources This restricts our options and demands choices! What are examples in your life when you had to make a choice because of scarcity??

3 Microeconomics – economics concerned with individual units such as a person, a household, a firm, or an industry For example, we examine the sand, rock, and shells, not the beach Macroeconomics – examines the economy as a whole or its basic aggregates, such as the government, household, and business sectors. An aggregate is a collection, so all of us as consumers would be lumped together as one huge unit called “consumers.” For example, macro looks at the beach, not the pieces such as the sand, rock, and shells What is the difference between a Microeconomics and Macroeconomics?

4 TINSTAAFL? There is no such thing as a free lunch! The history of TINSTAAFL… Examples? Free Cell phone w/ activation Free Health Care Buy one get one free Friendship (have to invest time & love)

5 Opportunity Costs & Utility Because there is no such thing as a free lunch, the amount of other products that must be forgone or sacrificed to produce a unit of a product is known as the opportunity cost. What you give up You have to give up 10 apples to get 4 oranges = = 2.5 What you gained 4 2 So for 1 orange you have to give up 2.5 apples! Individuals look for opportunities to increase their utility, or satisfaction, obtained from consuming a good or service.

6 Think about opportunity cost (the cost of the next-best alternative use of money, time, or resources when making a choice) during your lifetime. Cite an example of something that you purchased or participated in but also cite the opportunity cost…the choice that you gave up.

7 Marginal Analysis: Benefits and Costs When we make a choice or decision, we make a change in the status quo. Marginal Analysis compares marginal benefits and marginal costs, meaning “extra” or “additional” Example – ½ carat diamond vs. 1 carat diamond

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9 Positive & Normative Economics Positive Economics focuses on facts & cause-and-effect relationships (uses scientific statements) aka “what is” Normative Economics incorporates value judgments about what the economy should be like aka “what ought to be” – the words ought or should are indictors Most economic controversy thus reflects differing opinions or value judgments about what society should be like.

10 Test Preparation: 1)At the birthday party of your best friend, you see Mr. Ceh help himself to a second piece of cake. For this individual, it must be the case that A.The marginal benefit of the second piece of cake is less than the marginal cost B.The total benefit received from eating cake is falling C.The ratio of marginal benefit over marginal cost is less than one D.The marginal benefit of the second piece of cake is greater than the marginal cost E.Mr. Ceh is irrationally consuming too much cake D - The marginal benefit of the second piece of cake is greater than the marginal cost

11 2) Zach has the choice to spend one hour studying for an exam, mowing the lawn for one hour at a wage of $6, or babysitting his nephew for one hour at a wage of $8. If we know that Zach has chosen to study for the exam, which of the following is true? A.The benefit received from studying is greater than the opportunity cost of $8 B.The opportunity cost of studying is $14, which is less than the benefit received from studying C.Zach is indifferent between studying and mowing the lawn D.Zach’s behavior is irrational since babysitting was clearly superior to all other options E.Zach is indifferent between babysitting and mowing the lawn A - The benefit received from studying is greater than the opportunity cost of $8

12 3) Which of the following would best complete a short definition of economics? “Economics is the study of…” A.How unlimited resources are allocated between scarce wants B.How money is circulated through the economy C.How corporations maximize the share price of their stock D.How nations trade goods and services in a global marketplace E.How scarce resources are allocated to satisfy unlimited wants E - How scarce resources are allocated to satisfy unlimited wants

13 4) Although sleeping in on a work day or school day has an opportunity cost for Mr. Henry, sleeping late on the weekend does not. A TrueB False B False – there would be opportunity cost – ie my son would not get his breakfast!

14 5) At fast-food restaurants: A. consumers enjoy complete and accurate information. B. decisions are usually made by trial and error. C. decisions entail comparisons of marginal costs and marginal benefits. D. benefits always exceed costs. C decisions entail comparisons of marginal costs and marginal benefits.

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