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A Family Holiday Event So …you won’t believe your eyes!

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Presentation on theme: "A Family Holiday Event So …you won’t believe your eyes!"— Presentation transcript:

1 A Family Holiday Event So …you won’t believe your eyes!

2 A Coast Favorite! Christmas City began in 1983 and has grown into one of the largest Christmas Gift Shows in the Southeast Region! Celebrating 30 successful years! Recognized as one of the Top 20 Events In the Southeast in 2011!

3 Demographics 84% Women Under 18 – 6% 19 to 24 – 9% 25 to 54 – 53% Over 55 – 28% A Massive Marketing Campaign with TV, Radio, Billboards and Newspapers! In 2012 over 10,000 in attendance!

4 more than a gift show Breakfast with Santa! Trees of Hope! Live Stage Shows! Expansive Food Court! Door Prizes! Kids Fest-Children Activities! 5K Santa Run!

5 More Sneak Peeks

6 aggressive marketing Markets: Biloxi, Gulfport, Harrison County, Jackson County, Hattiesburg, Laurel, Waynesboro, Meridian, Slidell, North shore, Mobile, Grand Bay

7 aggressive marketing

8 Worldwide on the Internet: Facebook, Twitter and Exhibitor Web links! 10,000+ Christmas City subscribers! 4,000 Text Message Numbers! 48,000 MS Coast Coliseum subscribers!

9 aggressive marketing PLUS Regular press releases to local and regional publications! Brochures placed at local hotels, libraries and welcome centers! 1 month billboard campaign with weekly impressions of 904,467. Total campaign at 3,617,868 impressions! Promoted nationwide through Mississippi State Tourism! # 1 Reason Customers Attend is… WORD OF MOUTH!

10 best of all Non-Profits Decorate trees and Customers donate to their favorite tree as well as bid on trees. CHRISTMAS CITY SUPPORTS OUR LOCAL CHARITIES!

11 sponsorships So… How Can YOUR Business Be a Part of This Exciting Event?

12 sponsorships PLATINUM SPONSOR Mentioned in Radio, Print and Television advertising Booth size of choice with electric & internet Logo featured on 8,000 show directories Logo on 20 Billboards Logo on reusable shopping bags and Souvenir Cups Logo on Santa Run T-Shirts day Admission Tickets 5 Breakfast with Santa Tickets Feature: Inclusion in marketing (2) Facebook/Twitter features Thank you slide/video at entrance TOTAL INVESTMENT $

13 sponsorships GOLD SPONSOR Booth Space including electric and internet Logo in Print Ads 50 2-day Admission Tickets Feature: Inclusion in marketing (2) Face book/Twitter features Thank you slide/video at entrance Logo on 8,000 show directories Logo on reusable shopping bags and souvenir cups! Logo on Santa Run t-shirt! TOTAL INVESTMENT $2,500

14 sponsorships SILVER PLUS SPONSOR Booth Space including electric and internet 15 2-day Admission Tickets Feature: Inclusion in marketing (2) Face book/Twitter features Logo on 8,000 show directories Thank you slide/video at entrance TOTAL INVESTMENT $1,000

15 sponsorships SILVER SPONSOR 15 2-day Admission Tickets Feature: Inclusion in marketing (2) Face book/Twitter features Logo on 8,000 show directories Thank you slide/video at entrance TOTAL INVESTMENT $500

16 sponsorships NORTH POLE SPONSOR - Only 1 Mentioned in Radio, Print and Television advertising Breakfast with Santa Sponsor Logo on all Photos with Santa 25 Admission Tickets/Armbands 5 Breakfast with Santa Tickets Feature: Inclusion in marketing (2) Face book/Twitter features Thank you slide/video at entrance Booth Space with electric and internet Logo on 8,000 show directories Logo on approx. reusable shopping bags and souvenir cups TOTAL INVESTMENT $2,500

17 Contact Sponsorships, Exhibitor Space: Randi Page Christmas City Marketing Manager


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