WHAT WAS YOUR FIRST SIGN OF AGING? Studies show that: 85% of consumers are concerned about their energy and stamina levels From age 30 to 60 people experience a 40% decline in ability to concentrate As we age, sexual desire declines 66% in women and 37% in men 1 Datamonitor: Global Consumer Fatigue Report. April 2009 2 Salthouse TA. When does age-related cognitive decline begin? Neurobiol Aging 2009;30:507–514. 3 Lindau ST, Gavrilova N. Sex, health, and years of sexually active life gained due to good health: evidence from two US population based cross sectional surveys of ageing. BMJ 2010;340:c810.
We turn to Stimulants Solutions most people turn to: – Energy drinks – Coffee – Sugar
Energy drinks are a $12.7 Billion industry Source: Datamonitor 2008
74% of surveyed don’t consume energy drinks 69% of non-users are not interested in trying Why? Price Too much caffeine Energy drinks just aren’t good for you Source: Mintel Oxygen Reports, Aug 2010
Promotes Three Dimensions of Vitality:* Physical Vigor Mental Acuity Sexual Health Reset, Revive, Renew with ageLOC Vitality * These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.
LATEST AGELOC DISCOVERY Identified and influenced 52 genes tied to mitochondrial function
RESETTING MITOCHONDRIA YGC Transcriptional Biomarkers of Mitochondrial Aging and Modulation by Cordyceps Sinensis Cs-4 in mice. Gordon Research Conference, Biology of Aging, Determinants of Health-Span, August 22-27, 2010. Les Diablerets Conference Center, Les Diablerets, Switzerland.
ageLOC VITALITY IMPROVES MENTAL ACUITY Results of a ageLOC Vitality pilot study showing potential benefit.
Oxygen Club of California World Congress Zhu JS 1,2, Zhang Y 3, Yang JY 3, Tan N 3, Zhao C 3. Antioxidation and lifespan-extension activities of Cordyceps sinensis Cs-4 in oxidative stress and aging models. March 17-20, 2010. 1 Pharmanex Research institute Provo UT (USA) 2 Pharmanex Beijing Clinical Pharmacology Center (China) 3 Shihezi University School of Pharmacy (China) Nutraceutical Research Award for work conducted by Dr. Josh Zhu and Colleagues
ageLOC SCIENCE IMPROVES PHYSICAL VITALITY Control ageLOC Science Time To Exhaustion Treadmill (min) *Results of a pre-clinical study
Exercise w/ Vitality ageLOC VITALITY INGREDIENT PROMOTES HEALTHY LEVELS OF MUSCLE GLYCOGEN (ENERGY SOURCE) Muscle glycogen (mg/g) Non-exercise control Exercise control *Results of a pre-clinical study
INCREASED AEROBIC CAPACITY IN HEALTHY ELDERLY HUMANS GIVEN CS-4: A PLACEBO CONTROLLED TRIAL
ageLOC SCIENCE CREDIBILTY Several research presentations – Oxygen Club of California, March 2010 – CoLONGY Intl Congress, June 2010 – Gordon Conference, August 2010 – Anti-Aging Symposium at Tokyo University, Sept. 2010 Genetics of Aging Symposium University of Tokyo Genetics of Aging Symposium University of Tokyo
SAFETY (One of the rigorous 6S standards) Gene expression-natural …happens every day – AgeLOC identifies, targets, and resets expression Unique blend – Ingredients have been consumed for centuries Banned substance testing Human clinical studies – Individual ingredients and ageLOC vitality
Claims Reminder for Distributors CAN SAY: Can make approved structure/function claims from corporate marketing materials. These include: – Achieve greater physical vigor, mental acuity, and sexual health – by targeting the sources of age-related vitality loss. Reset, revive, and renew with ageLOC Vitality. Can suggest customers talk to their healthcare provider for diagnosis or treatment options for ANY healthcare concerns. Can share positive personal testimonials that are consistent with approved claims “I feel more energetic” “I feel that I have greater mental clarity, sharper focus” CAN’T SAY: Cannot claim to treat, cure or prevent any disease (or that the product cured your own ailment) Cannot instruct customers to stop taking an Rx drug without talking to their health care provider Cannot offer advice about drug-supplement interactions Do not practice medicine, nursing or dietetics without a license – Don’t diagnose Do not use testimonials unless they are typical of what every consumer can expect