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www.RealtyExecutives.com ©REALTY EXECUTIVES International, Inc. 2003 MARY D. JACOBS
www.RealtyExecutives.com EXECUTIVES Make decisions Make things happen Direct a team to a goal Understand all facets of the business Responsible for overall success of project. ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com EXPECT THE BEST The service you receive Closing without surprises Someone who will listen to you Someone to represent your interests Success on your next move. ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com EXPERIENCE THE DIFFERENCE EXPERIENCED EXCELLENCE EXCLUSIVE EXCITEMENT EXCEPTIONAL EXPERTISE EXTRAORDINARY ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com EXPERIENCE THE EXCELLENCE ©REALTY EXECUTIVES International, Inc. 2003 919.493.8839 Mary D. Jacobs
www.RealtyExecutives.com Across the country or around the world, take advantage of the REALTY EXECUTIVES experience in buying and selling. Relocation/Referral ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com The difference between an “agent” and an “EXECUTIVE”? The difference between “For Sale” and “Sold.” ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com My Credentials North Carolina Real Estate Brokers License Durham Regional Association of REALTORS® North Carolina REALTORS® Association National Association of REALTORS® Doctor of Education – North Carolina State University Master of Science – North Carolina Central University ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com Selling Pricing Market Preparation Buying ©REALTY EXECUTIVES International, Inc. 2003 Mary D. Jacobs 919.493.8839
www.RealtyExecutives.com Seller ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com Initial Interview Familiarize ourselves with the property Assemble information Determine seller’s goals & objectives Explain process of selling Begin to formulate a marketing plan. ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com Home Selling Process Pre-assessment valuelisting signedmkt prepartion Marketing flyerstourMLS-Internet showingsopen housesfollow-up Mid-assessment traffic# showingsoffers Offer earnest moneynegotiationcontract Inspections mechanicalstructuralpest Mortgage appraisalcreditunderwriting Title reviewbinderpolicy Settlement transfers titlepossessionassemble papers ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com Inspections Mechanical Structural Pest Pre-market for discovery –Eliminate obstacles that adversely affect buyers –Compare and validate buyer’s inspection. ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com Market Preparation Buyers can’t afford to make repairs or decorate Buyers over-estimate cost of repairs and decorating Agents remember the home the way it is when they first see it. ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com Marketing Plan Comprehensive CMA REALTY EXECUTIVES yard sign Multiple Listing Service Internet exposure REALTY EXECUTIVES Tour Color property brochures Open houses Alternative financing plans. ©REALTY EXECUTIVES International, Inc. 2003 Mary
www.RealtyExecutives.com Exposure to the Marketplace Existing buyers MLS Internet Best agents Neighbors Centers of Influence. ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com Negotiation Third party effectiveness Increased communication Avoid conflicts. ne·go·ti·a·tion, noun - A process of discussion intended to reach an agreement. ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com Mutual Objectives Maximize Value Minimize market time Eliminate/Avoid difficulties. ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com ©REALTY EXECUTIVES International, Inc. 2003 Mary D. Jacobs
www.RealtyExecutives.com Pricing ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com Seller sets Price Buyer determines Value Pricing Roles Lender validates Value ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com Factors That Affect Value Comparable sales # of homes available Available mortgage money General economy Favorable terms. ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com Terms Can Increase Value Seller carries a 1 st lien below market rate Seller carries a 2 nd lien for buyer to avoid PMI Temporary buy-down Seller paid points Subsidize buyer’s costs Make specific improvement required by the buyer Include a decorating allowance. ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com Factors That Don’t Affect Value What you paid for the home The cost to rebuild it today Your investment in the improvements Certain types of improvements. ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com Don’t Get Caught Saying This: “Another agent said it was worth more” “Our home is nicer than those houses” “People always offer less than asking” “We can always come down on price” “We have to get that much out of it” “We paid more than that for our home.” ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com Obstacles to Proper Pricing Incompetent agents who will accept a listing at any price Neighbors who mislead the seller as to how much they got for their home Fear of making a mistake Loss of perspective because the seller is emotionally involved Need to realize a certain amount of cash out of the sale. ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com Overpricing Reduces sales associates activity Reduces marketing response Loses interested buyers Attracts the wrong prospects Eliminates offers Helps sell the competition Extends the market time. ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com Appraisal vs. CMA DescriptionAppraisalCMA Estimate of valueYes Performed byAppraiserAgent LicensedYes Considers past salesYes Considers current salesNoYes ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com Market Preparation ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com Kitchen Clear off counters Clean the oven All appliances working Wax the floor Fresh grout or caulk Bright light bulbs Bake cookies. ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com Bedrooms Beds made Clothes put away Windows clean Window treatments open Bright light bulbs Remove unnecessary furniture and items. ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com Living Room Carpets clean Windows clean Drapes/shades open Paint if necessary Bright light bulbs. ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com Closets Lights working Clothes neatly hung Shoes arranged Shelves orderly Remove unnecessary items to make closet appear larger. ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com Bathrooms Fresh and spotless Countertop clear of clutter Toilet lid down Shower curtain clean Fresh caulking & grout No leaking faucets Bright light bulbs. ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com Mechanical Heating and air conditioning serviced All appliances working Locks and latches operating. ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com Garage Store unnecessary items offsite Clean grease from floor Clean dust and cobwebs Organize tools and shelves Adjust garage door to operate smoothly. ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com Outdoors Mow & edge lawn Trim trees and shrubs Replace dead plants Have some blooming plants Keep driveway, sidewalk, and steps clear. ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com When the Property is Shown Turn all lights on Open window treatments Music but no TV Keep pets out of way Avoid conversations with the agent or prospects Try to be gone or out of the way. ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com Final Touches “Our customers will judge the maintenance on our planes by the cleanliness of our tray tables.” Astronaut Frank Borman while serving as President of Eastern Airlines ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com Buyer ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com Help Me Help You Have you seen any homes that you like? Are you working with a broker/agent? Do you have a home to sell? If we find the right home, is there anything keeping you from buying it? Have you been pre- qualified for a loan? ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com Home Benefits Pride of ownership –Property owner Freedom of enjoyment –Decorate, modify, … Investment –Appreciation –Principal accumulation Tax Advantages –Deductions Interest & property taxes –Capital Gain exemption. ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com Home Buying Process Showing Internetopen housesappointments Initial Interview wantsneedsagency Pre-Approval applicationverificationscommitment Offer earnest moneynegotiationcontract Inspections mechanicalstructuralpest Mortgage appraisalcreditunderwriting Title reviewbinderpolicy Settlement transfers titlepossessionassemble papers ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com Pre-Approval Advantages Look at the “right” homes Negotiate price and terms Eliminate uncertainty Saves time Better decisions with financial information. ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com Buyer Representation Someone who will: Protect your interests Negotiate on your behalf Know the neighborhoods Research the facts Work for you. ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com Internet Assistance Define the home you want Home information will be sent to you as it comes on the market I’ll recommend additional homes. ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com I can show you every home on the market All of the REALTY EXECUTIVES homes All of the homes in other companies All of the homes in MLS Builder’s homes For Sale by Owners. ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com Inspections Objective, visual evaluation Impartial, 3 rd party Professional Roof to foundation Includes all systems Written report. ©REALTY EXECUTIVES International, Inc. 2003
www.RealtyExecutives.com Mutual Agreement: If I… Make an effort to find your home Commit my time, car, & computer Incur all my own expenses Continue until we find your home or you tell me to quit looking. Will you… Let me know if your plans change? Tell me what you like and dislike? Tell me if you want to talk to another REALTOR®, builder, or for sale by owner? Work with me until we find you a home? ©REALTY EXECUTIVES International, Inc. 2003
Making the Most of Your New Home Courtesy of Tuscany Realty Tuscany Realty, Inc. 7 tips to learnbuying a home making the most of your.
Kathy Pilon, Broker Realty Executives Cold Lake Ave, Cold Lake, AB T9M 1P
P resentation for Buyer. Tax Advantages - Deductions, Capital Gain Exemption Investment - Appreciation, Principle accumulation Freedom of enjoyment.
Listing Presentation. EXCLUSIVE PROPOSAL FOR (Insert client’s name and property address)
Marketing That Makes a Difference! Prepared By David Timm, GRI.
Faith Realty, Inc. “But without Faith it is impossible to please Him.” Hebrews 11:6 Faith Realty, Inc. “But without Faith it is impossible to please Him.”
Professionals make the difference. (or insert your own slogan)
© South-Western Educational Publishing Buying a Home.
Helpful Hints to Sell Your Home Walk across the street and look at your property as if you were a potential buyer. Ask yourself what a buyer might object.
You’re Thinking of Selling Your Home? No doubt you want the most money, in the quickest time with the least amount of aggravation! If that’s the case.
At the highest possible price In the shortest amount of time With the most favorable terms We will be working as a team to sell your home. Communication.
Buy vs. Rent Comparison* The chart below shows a cost comparison for a renter and a homeowner over a seven year period. The renter starts out paying $800.
Chapter 22: Buying a Home. Lesson 22.1 Why Buy a Home? I. Advantages of home ownership equity increases equity increases market value is the highest price.
Marketing Presentation OUR PLAN TO LIST AND SELL YOUR HOME BELVIDERE | BYRON | OREGON | ROCKFORD | ROSCOE dickersonnieman.com.
2235 W. North Ave Chicago, IL Your Guide To The Home-Buying Process.
Selling Price Vs. Timing Timing is extremely important in the real estate market. A property attracts the most activity from the real estate community.
THE SAGA OF THE FOR SALE BY OWNER REASONS FOR THE “FOR SALE BY OWNER”
BUYING A HOUSE Are You Ready?. Advantages of home Ownership Sense of stability and permanence Allows individual expression Can have pets Financial Benefits.
Chapter © 2010 South-Western, Cengage Learning Buying a Home Why Buy a Home? The Home-Buying Process 22.
Presented by: Matt Moisan Listing & Marketing Consultation.
Real Estate Marketing and Sales Essentials Steps for Success Dan Hamilton.
Buying a Home. Renting a House AdvantagesDisadvantages.
RE/MAX. At the highest possible price In the shortest amount of time With the most favorable terms We will be working as a team to sell your home. Communication.
Outstanding Agents. Outstanding Results.. Representing Buyers in pursuit of their “American Dream”
Finding and Selecting a Home. What Are the Steps for Buying a Home? 1.Determine if you should rent or buy 2.Determine how much you can afford to spend.
Section 7.3. The Home Buying Process Buying a home will probably be the most expensive purchase you ever make. You will need to determine your home ownership.
As a broker my job is to show you what your house will sell for now. We will look at a range of prices being paid for homes similar to yours in our area.
Marketing Presentation Prepared for: ANN & JOE ANDERSON 1234 Main St.| Rockford, IL OUR PLAN TO LIST AND SELL YOUR HOME.
An Exclusive Marketing Plan For Mr. & Mrs. John Doe Prepared by: Susan M. Buscaglia, GRI Place your logo here.
Drive-Up Appeal Shrubs & trees Landscaping Front door Outside paint.
The VIP Buyer Program Elite RE Team TOWNHOMES AND CONDOS RESIDENTIAL NEW CONSTRUCTION INVESTMENT PROPERTY.
FIRST TIME HOMEBUYER What do you need to know to make buying your first house easy and affordable.
Purchasing a Home Copyright 2011© Texas Education Agency. All rights reserved 1.
Carl Johnson Financial Literacy Jenks High School.
Why Listings ‘Expire’. Price – Without proper pricing, a property will take a longer time to achieve a sale and will yield substantially less dollars.
Client Name. Agent Name Contact info Corporate Office 476 Highway A1A, Suite 8B, Satellite Beach, FL
Chapter 5 Owning a Home The Right Place The Right Price Buying Process and Terms Feeling at Home.
N ext S tep REAL ESTATE Take all the RIGHT STEPS for Real Estate Success.
Chapter 22 Buying a Home. Goals for Chapter 22.1 Discuss the financial and quality-of-life advantages of home ownership. Describe the costs and responsibilities.
Buying A Home? “Details To Follow” Tom Scaglione, e-PRO, SFR, REALTOR® ~ Tampa.
The Housing Expenditure. Objectives Discuss the options available for rented and owned housing and whether renters or owners pay more for housing. Determine.
Benefits Stability Freedom / Flexibility Decorate Pets Tax deduction Equity (Profit) Ownership (outright) Drawbacks Down payment (saving) Value may not.
INTRODUCING Realty World – ALL STARS Our Mission Statement The mission of all Realty World professionals is to develop relationships with prospective.
Ul ~LISTING CONSULTATION~ prepared for Mr. & Mrs MAIN ST, FLUSHING, NY “The PERFECT Blend For PERFECT Results” “ YOUR Real Estate Source.
© Oklahoma State Department of Education. All rights reserved.1 Housing Alternatives Standard Renting vs. Buying.
HOME BUYING/SELLING Hill AFB Housing Office
HOME BUYING GUIDE. Your guide to… Finding & Understanding Financing Choosing Your Real Estate Agent Searching for Your Home Understanding the Purchasing.
Eastern Mortgage Services, Inc. HELPING YOU TURN “FOR SALE BY OWNER” INTO SOLD! Presented By: Donald Chase, Loan Officer Eastern Mortgage Services, Inc.
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