Presentation on theme: "Tour leaders training Introduction to tourism Tourism in the Philippines Cultural diffferences Doing business in the tourism industry Public speaking Media."— Presentation transcript:
Tour leaders training Introduction to tourism Tourism in the Philippines Cultural diffferences Doing business in the tourism industry Public speaking Media training
Last training What is tourism? Why do people travel? What types of tourists come to the Philippines? If you know what tourists want, you can offer something that satisfies them
Tourism in the Philippines
The Philippines Population of 98 million people 7,107 islands 3 island groups: Luzon, Visayas and Mindanao 17 regions 80 provinces
Are the Philippines touristic?
The Philippines 4.3 million international arrivals in 2012
Why is the number of international tourists in the Philippines lower than in other Asian countries?
Image of unsafe country Natural disasters Not seen as tourist destination in Europe Difficult to travel around
But number of tourists increases
Why is the number of international tourists growing?
Promotion of the country –Social Media –Review sites –Blogs
It’s more fun in the Philippines
Which places should tourists visit while they are in the Philippines?
Tourism Department of the Philippines
Adventure tourism in the Philippines Underground River in Puerto Princesa Cycle around Cebu Climbing mountains and vulcanos in Baguio Wild water rafting in Davao
Beach tourism in the Philippines Boracay Island – Boracay tops the list of Tripadvisor.com’s Travelers Choice 2013 Best Beaches in Asia Puerto Princesa Diving in Cebu
Cultural tourism in the Philippines Historic center of Manila and Cebu Sinulog Fiesta Cebu Chinese New Year Manila Crucifixion ceremony San Fernando Tam-awan Village in Baguio
Eco tourism in the Philippines Mt. Makilling Forest Reserve in Laguna/Batangas Mt. Isarog National Park in Camarines Sur Hagimit Falls in Davao Rice terraces in Baguio
Health tourism in the Philippines Farm at Santo Benito in NCR Spa and wellness centers in Manila Ananda Marga Wellness in Cebu
The government and tourism The overall goal is to develop an environmentally and socially responsible tourism industry that delivers more widely distibuted income and employment opportunities
Goals 10 million international tourists in 2016 Improve quality of life of the Filipino people Develop the country as a prime tourist destination in Asia Favorable image of the Philippines within the international community