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Published byJustin Fullwood Modified over 9 years ago
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Tour leaders training Introduction to tourism Tourism in the Philippines Cultural diffferences Doing business in the tourism industry Public speaking Media training
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Last training What is tourism? Why do people travel? What types of tourists come to the Philippines? If you know what tourists want, you can offer something that satisfies them
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Tourism in the Philippines
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The Philippines Population of 98 million people 7,107 islands 3 island groups: Luzon, Visayas and Mindanao 17 regions 80 provinces
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Are the Philippines touristic?
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The Philippines 4.3 million international arrivals in 2012
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Why is the number of international tourists in the Philippines lower than in other Asian countries?
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Image of unsafe country Natural disasters Not seen as tourist destination in Europe Difficult to travel around
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But number of tourists increases
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Why is the number of international tourists growing?
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Promotion of the country –Social Media –Review sites –Blogs
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It’s more fun in the Philippines
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Which places should tourists visit while they are in the Philippines?
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Tourism Department of the Philippines
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Adventure tourism in the Philippines Underground River in Puerto Princesa Cycle around Cebu Climbing mountains and vulcanos in Baguio Wild water rafting in Davao
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Beach tourism in the Philippines Boracay Island – Boracay tops the list of Tripadvisor.com’s Travelers Choice 2013 Best Beaches in Asia Puerto Princesa Diving in Cebu
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Cultural tourism in the Philippines Historic center of Manila and Cebu Sinulog Fiesta Cebu Chinese New Year Manila Crucifixion ceremony San Fernando Tam-awan Village in Baguio
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Eco tourism in the Philippines Mt. Makilling Forest Reserve in Laguna/Batangas Mt. Isarog National Park in Camarines Sur Hagimit Falls in Davao Rice terraces in Baguio
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Health tourism in the Philippines Farm at Santo Benito in NCR Spa and wellness centers in Manila Ananda Marga Wellness in Cebu
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The government and tourism The overall goal is to develop an environmentally and socially responsible tourism industry that delivers more widely distibuted income and employment opportunities
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Goals 10 million international tourists in 2016 Improve quality of life of the Filipino people Develop the country as a prime tourist destination in Asia Favorable image of the Philippines within the international community
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Employment in the tourism industry
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3.6 million jobs are created through tourism
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