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ADMIN. BAND. design technology Year 11: Graphic Products: Controlled Assessment Task CONTENTS Admin Slide 2Contents Slide 3About the CAT Slide 4Structuring.

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Presentation on theme: "ADMIN. BAND. design technology Year 11: Graphic Products: Controlled Assessment Task CONTENTS Admin Slide 2Contents Slide 3About the CAT Slide 4Structuring."— Presentation transcript:

1 ADMIN. BAND

2 design technology Year 11: Graphic Products: Controlled Assessment Task CONTENTS Admin Slide 2Contents Slide 3About the CAT Slide 4Structuring annotations Slide 5Word bank (terminology) Slide 6Assess. criteria for Criterion 1 Slide 7Assess. criteria for Criterion 2 Slide 8Assess. criteria for Criterion 3 Slide 9Assess. criteria for Criterion 4 Slide 10Assess. criteria for Criterion 5 Criterion 1 Slide 12Guidance: Task Analysis Slide 13Example: Task Analysis Slide 14Task Analysis Slide 15Guidance: Product Analysis 1 Slide 16Guidance: Product Analysis 2 Slide 17Example: Product Analysis Slide 18Example: Product Analysis Slide 19Example: Product Analysis Slide 20Product Analysis 1 Slide 21Product Analysis 2 Slide 22Product Analysis 3 Slide 23Guidance: User Profile Slide 24Example: User Profile Slide 25User Profile Slide 26Guidance: Design Criteria Slide 27Example: Design Criteria Slide 28Design Criteria Criterion 2 Slide 30Guidance: Initial Ideas Slide 31Example: Initial Ideas Slide 32Example: Initial Ideas Slide 33Example: Initial Ideas Slide 34Guidance Development Slide 35Example: Development Slide 36Example: Development Slide 37Example: Development Slide 38Example: Development Slide 39Guidance Manu. spec. Slide 40Example: Manu. spec Slide 41Manu. Spec Criterion 3 Slide 43Guidance: Making Slide 44 Example: Record of making 1 Slide 45Example: Record of making 2 Slide 46 Record of making 1 Slide 47 Record of making 2 Slide 48Guidance: QA & QC Slide 49Guidance: Flowchart Slide 50Example: Flowchart Slide 51Flowchart Criterion 4 Slide 53Guidance: Testing & Eval. Slide 53Example: Sum. evaluation Slide 55Example: Sum. evaluation Slide 56Sum. Evaluation Slide 57Sum. Evaluation Criterion 5 Evidence throughout folder

3 Resources available to you Use the Technology website to help you with each section of your Controlled Assessment Task. GCSE course The GCSE course consists of two units. Unit 1 involves the completion of a two hour written examination which will test your subject knowledge in the following areas: materials and components, design and market influences, paper engineering and manufacturing processes. Unit 2, often referred to as the Controlled Assessment Task (CAT), involves the completion of a single design and make activity. The theme for the Controlled Assessment Task (CAT) is governed by a series of briefs set by the examination board. To complete Unit 2 successfully, you must produce a 3D outcome and a supporting design folder of no more than 20 concise A3 sheets. The mark allocation for Unit 2 is displayed below: The Controlled Assessment Task is divided up into five areas for assessment. Criterion 1 refers to the investigation of the design context, in essence the ‘research’. Criterion 2 refers the designing and how you develop your chosen idea. Criterion 3 refers to the making, the 3D outcome. Criterion 4 refers to how you test and evaluate your work, not only at the end but throughout the whole design process. And finally, criterion 5 looks at the quality of your communication skills, your spelling, grammar and punctuation. Each one of these five criterions is then divided into three, four or five levels, each with its own mark band and corresponding descriptions. About the GCSE Course designtechnology

4 ANALYLITICAL ANNOTATIONS FOR CRITERION 1 & 2 design technology Materials The product is made from ………… The component parts are made from ………… Dimensions The product measures ………… Manufacture The product has been printed using ………… The product have been cut using ………… The product has been formed using ………… The product has has been joined using ………… The product is printed using ………… The printing effects used to enhance this product are …… Scale of production The product has been produced using ………… production Function The product’s primary function is to ………… The product’s secondary functions are ………… Aesthetics The product uses ………… fonts The product uses ………… colours The product uses images of ………… The layout of the surface graphics is ………… Social, cultural, environmental issues The materials used to produce this product are ………… The products impact on society is ………… The product impacts on cultures by ………… …for these reasons… …because… …since… …as… 1. STATEMENT2. CONJUNCTIONS 3. REASON(S) For the reasons, visit: And follow the links to: Materials Manufacturing Construction Environment Aesthetics Design Issues and Packaging designtechnology

5 WOOD BANK design technology FUNCTION Protect Preserve Promote Packaging for transportation Inform Stability Open Close Display Assemble Text Call Stack Ergonomics Anthropometrics Dial Hold Warn Navigate Genre Flat pack MANUFACTURE Off-set Lithography Flexography Screen Printing Digital Printing Gravure Laser Printer Inkjet printer Laser cutter CNC milling machine Profile cutter Versa camm Drill Lamination Encapsulation Embossing Injection moulding Vac forming Spot colours CMYK Quality control Sublimation printer AESTHEICS San serif font Serif font Impact Harmonious colours Primary colours Modern Traditional Sleek Form Branding Shape Style Contrasting colours Imagery Layout Balance Texture Logo Organic Corporate Clean SOC/CULT/ECO Cultural issues Different religions Signs and symbols with meanings Imagery of other cultures Offensive Misunderstanding Social issues Parental control Benefits society Fairtrade Improves quality of life Environmental issues Waste Reuse Recycle Reduce Refill Renewable materials Biodegradable materials Lifecycle of the product Life expectancy of the product CAD CAM Laser cutting Programme Red lines - cut Black lines - score X and Y axis Profile cutter OPAS Registration marks Computer Aided Design Computer Aided Manufacture Computer Numerical Control CNC Milling Machine DTP Desk Top Publishing CNC CAD CAM Versa Camm Kiss cut Advantages of CAD CAM Disadvantages of CAD CAM Accuracy SCALE OF PROD. One off Highly skilled workforce Labour intensive Time consuming Hand tools Batch Machines Semi-skilled workforce Mass Low-skilled workforce In-line manufacturing Continuous Huge investment in machines One off - one produced Batch - 2 to several thousand Mass - thousands to millions Continuous - never stops Down time Flexible manufacturing Cell production High volume MATERIALS Thermoplastic (PP, PMMA, etc.) Grey board Corrugated board Solidwhite board Paper Recycled board Waste Finish Reduce Vinyl Acetate Plywood Jelutong Laminate Encapsulate Prime Lacquer Spray Cellulose spray Wet & dry Sanding seal INFORMATION Ingredients Weight Nutritional content E logo Name of the product Address details Manufacturer’s name Barcode Traffic light symbols Logo Record label Features Track names Release date Eco logos Packaging logos Price Website details Face book and twitter details Copyright Terms and conditions QUALITY CONTROL Check material stock Check dimensions Registration marks Colour bars Bleed area Check spelling Check alignment Check fit Check quality of print Trim marks QC QA Quality Control Quality Assurance Customer loyalty Check orientation Check finish Check function Test with target audience Test against design criteria Test with peers CONSTRUCTION Guillotined Perforation Rotary cutter Assembled Die cutting Gluing Creased Scored Adhesive Fastenings Imposition Drilled Screwed Counter sink Double-sided tape Spray mount PVA Multi purpose glue Heat press Transfer Folded designtechnology

6 UNIT 2: Criterion 1: Investigating the Design Context Criterion 1: Investigating the design context 7-8 marks Discrimination shown when selecting and acquiring relevant research that will promote originality in designing Excellent understanding and analysis of the design context Detailed analysis of relevant existing products or systems undertaken related to design intentions Comprehensive analysis of relevant and focused research undertaken Clear and specific design criteria identified, reflecting the analysis undertaken Target market identified and the intended consumer/user profiled 5-6 marks Good analysis of relevant products or systems undertaken Good analysis of relevant research and context Design criteria which reflects the analysis undertaken Target market for product has been identified Good understanding and analysis of the design context 3-4 marks Some analysis of related products or systems undertaken Made a superficial analysis of most of the research material and the context Design criteria reflects most of the analysis undertaken Some consideration has been taken of the likely consumer/user Basic understanding and analysis of the design context 0-2 marks Minimal analysis of other products or systems undertaken Provided little evidence of research and analysis of context Design criteria is very general and lacking in any detail Limited understanding of the target market/user evident Limited understanding or analysis of design context designtechnology

7 UNIT 2: Criterion 2: Development of the Design Proposal (including modelling) Criterion 2: Development of the design proposal (including modeling) marks Imaginative and innovative ideas have been developed, demonstrating creativity, flair and originality. Further developments made to take account of ongoing research A coherent and appropriate design strategy, with clear evidence of a planned approach, adopted throughout The implications of a wide range of issues including social, moral, environmental and sustainability, are taken into consideration and inform the development of the design proposals Excellent development work through experimentation with a wide variety of techniques and modeling (including CAD where appropriate) in order to produce a final design solution Appropriate materials/ingredients and components selected with full regard to their working properties Fully detailed and justified product/manufacturing specification taking full account of the analysis undertaken marks Imaginative ideas demonstrating a degree of creativity, which are further developed to take account of ongoing research An appropriate design strategy, with evidence of planning, adopted for most aspects Development of design proposals take into account the main aspects relating to a variety of social, moral, environmental and sustainability issues Good development work achieved through working with a variety of techniques and modeling (including CAD where appropriate) Appropriate materials/ingredients and components selected with regard to their working properties Product/manufacturing specification is complete and reflects key aspects of the analysis undertaken marks Design ideas show some degree of creativity and further development An appropriate design strategy, with some evidence of planning, adopted for some aspects Developments of design solutions are influenced to some extent by factors relating to social, moral, environmental and sustainability issues Adequate development work achieved through working with a range of techniques and modeling (including CAD where appropriate) Materials/ingredients and components selected with some regard to their working properties Product/manufacturing specification reflects most aspects of the analysis 6-11 marks Ideas show some variation in approach or concept A limited design strategy, with minimal planning, is evident Some consideration taken of social, moral, environmental and sustainability issue in development of design solutions Development work is lacking in detail but makes reference to a number of techniques and modeling (including CAD where appropriate) Materials/ingredients and components selected with limited regard to their working properties Limited product/manufacturing specification which reflects most obvious features of analysis 0-5 marks Ideas are lacking in imagination with minimal development or further research Little evidence of a logical approach being adopted, with no indication of planning Development work shows little consideration of social, moral, environmental and sustainability issues Basic development work undertaken using a limited range of techniques Materials/ingredients and components selected with little regard to their working properties Produced a simple product/manufacturing specification which is general in nature designtechnology

8 UNIT 2: Criterion 3: Making Criterion 3: Making marks Final outcome(s) shows a high level of making/modeling/finishing skills and accuracy Selected and used appropriate tools, materials and/or technologies including, where appropriate, CAM correctly, skillfully and safely Worked independently to produce a rigorous and demanding outcome Quality controls are evident throughout the project and it is clear how accuracy has been achieved The outcome has the potential to be commercially viable and is suitable for the target market marks Final outcome shows very good level of making/modeling/finishing skills Selected and used appropriate tools, materials and/or technologies including,where appropriate, CAM correctly and safely Outcome demonstrates a high level of demand Quality control checks applied in the manufacture of the product The outcome is suitable for the target market and could be commercially viable with further development marks Final outcome shows good level of making/modeling/finishing skills Used appropriate materials, components, equipment and processes correctly and safely (including CAM) Parts of outcome show high levels of demand Applied quality control checks broadly but superficially The outcome requires further development in order to be suitable for the target market 6-11 marks Final outcome is largely complete and represents a basic level of making/ modeling/finishing skills Used materials, components and equipment correctly and safely (including CAM if appropriate) Some aspects of outcome are demanding Some evidence of limited quality control applied throughout the process The outcome has some weaknesses which limit its suitability for the target market 0-5 marks Final outcome is incomplete or represents an undemanding level of making/ modeling/finishing skills Used materials, components and equipment safely under close supervision Worked with some assistance to produce outcome of limited demand There is limited evidence of any quality control and levels of accuracy are minimal The outcome has significant weaknesses which limit its suitability for the target market designtechnology

9 UNIT 2: Criterion 4: Testing and Evaluation Criterion 4: Testing and evaluation 9-12 marks Detailed testing and evaluation as appropriate throughout the designing and making process taking account of client/user or third party opinion All aspects of the final outcome have been tested against the design criteria and/or the product/manufacturing specification Evaluate and justify the need for modifications to the product and consideration given as to how the outcome might need to be modified for commercial production 6-8 marks Appropriate testing and evaluation evident throughout the designing and making process Most aspects of the final outcome have been tested against the design criteria and/ or the product/manufacturing specification Evaluate and justify the need for improvements or modifications to the product 3-5 marks Evidence of some testing and evaluation leading to the production of the final outcome Some evidence of testing against the design criteria and/or the product/ manufacturing specification Some improvements or modifications to product suggested 0-2 marks Minimal testing and evaluation throughout the designing and making process Limited or no testing of final outcome against the design criteria and/or the product/manufacturing specification Limited mention of some improvements or modifications that could be made to the product designtechnology

10 UNIT 2: Criterion 5: Communication Criterion 5: Communication 5-6 marks Design folder is focused, concise and relevant and demonstrates an appropriate selection of material for inclusion All decisions communicated in a clear and coherent manner with appropriate use of technical language The text is legible, easily understood and shows a good grasp of grammar, punctuation and spelling 3-4 marks Design folder shows some skill in choice of material for inclusion but includes some irrelevant content Most decisions communicated with some clarity and with some use of technical language There are a small number of errors in grammar, punctuation and spelling 0-2 marks Design folder shows excessive duplication of information and a lack of brevity and focus resulting in irrelevant content Ideas and decisions communicated at a simplistic level with a limited grasp of the concepts involved and a limited use of technical vocabulary Numerous errors in grammar, punctuation and spelling designtechnology

11 CRITERION 1 RESEARCH

12 What to do first… Like all your previous projects, the process of analysing the task or brief is going to be the starting point for your Controlled Assessment Task. Only when this is complete will you know what to do next. Task Analysis 1. Graphically highlight all the words you feel are important. 2. For each keyword highlighted, construct a number of questions using: who, when, why, what, where and how? (fig. 1) 3. If carried out well, the Task Analysis should identify what you know and what you don’t know. Of the things you don’t know, you should identify methods of finding this information out, weather you intend to use a book, the internet or visit a shop. This process of investigation is commonly referred to as ‘research’. fig. 1 …sensitive to sustainability issues. How can the sustainability issues concerning CD packaging be improved? I intend to look at the six Rs. Using recycled materials, reducing the amount of materials, reusing the product, refilling the packaging, refusing to use certain materials and issues concerning the repair of damaged packaging. I will ask my target audience which concept is most important to them. What sustainability issues concern CD packaging? The plastic used is a non renewable resource and the paper will naturally come from trees. There is research to suggest that CDs are only used once due to developments in technology. I will research further into these issues by using the internet. Criterion 1: Investigating the Design Context (Task Analysis) designtechnology

13 TASK Context Promotion is important for a new product or an event. Design Task A group of students in your school have formed a band and want to complete a set of publicity material for their future events. The set must include at least a four fold CD case with CD and relevant information and a promotional item, which incorporates a smart material. WHAT WILL THE SURFACE GRAPHICS BE? The graphics should match the imagery on the front face of the case. This will give it continuity. WHY DOES SOMETHING NEED TO BE PROMOTED? A product needs to be promoted so it gains publicity. It is also so people know what is being promoted and if they would want it and therefore if they will buy it. HOW DO OTHER COMPANIES BRAND A NEW PRODUCT? For a new product a company may have a logo saying “NEW” so the customer knows its new. Or they may just have an updated version of a previous product. WHAT WILL THE AGE RANGE BE? WHERE WILL CONCERTS BE? The music is aimed at teenagers of secondary school age. This will be around 11 years old to 16. The concerts will be performed at school functions. WHY GENRE OF MUSIC DO WILL THE BAND PLAY? The genre will be aimed at Pop, therefore overall most people will like the music as Pop can also fit in other genres as well. WHAT WILL BE ON THE CD CASE? On the front face, should be the bands name, the album name and any imagery to enhance the appearance of it. One the inside front face should be copyright and publication information. On the back face, it should have a list of the songs and similar imagery to match the front. WHERE WILL I GET THE INFO FROM? For the information that will be on the publicity material, I will ask the band members for anything that will be required. WHAT EVENT(S) NEED TO BE PRMOTED FOR THE BAND? The band being promoted is a school band, so therefore they would play at school events, such as a band night. This promotion would be displayed around school so students know about it. WHAT PUBLICITY MATERIAL DO EXISTING BANDS USE? Existing bands use a wide range of publicity material to be available to fans. Such as: Posters, t-shirts, key rings, badges and much more. WHAT FUTURE EVENTS WILL THE BAND HAVE? To find out what future events the band will have, I will ask the band directly, or they would tell me when they find out. WHAT PROMOTIONAL ITEM WILL BEST SUIT THE BAND? For this, I will research what other bands use to promote, the I will see which idea would best suit this band. WHAT IS A SMART MATERIAL? Because I I don’t know what or how a smart material is used, I will have to do some research to find out what they are. This may include using the internet, or asking someone who knows. Criterion 1: Exemplar Task Analysis designtechnology

14 TASK 1 Context Environmental issues are becoming more and more important in our throw away society. Companies are taxed on the waste that they produce that is not recycled. Design Task ‘RECYCLAPHONE’ a company who are environmentally aware and specialise in recycling and marketing mobile phones need to promote their product. Design, prototype and packaging a block foam mobile phone. The phone must be packaged for its safety and security and be presented with promotional material ready for launch to the public. TASK 2 Context Promotion is important for a new product or an event. Design Task A group of students in your school have formed a band and want to complete a set of publicity material for their future events. The set must include at least a four fold CD case with CD and relevant information and an item, which incorporates a smart material. TASK 3 Context Books that contain movement are now found in most book stores. They can be a source of pleasure to the readers. Design Task Design and make a book containing kinetic spreads that will enlighten its readers. The book must be produced in A5 size, either in landscape or portrait. TASK 4 Context Confectionary items are sold by the wholesaler in a package called an outer. Often this outer doubles as a point of purchase display. Design Task A luxury chocolate manufacturer feels the need to break into the cheaper counter confectionary line. It plans to market a confectionary item to be named by you. It will cost 20p and will be a solid geometric shape; it will be marketed directly on the shop counter from a point of purchase box. Design and make the wrapper, the point of purchase box and model the product in a suitable material to fit the wrapper. All the items need to be full size. CORPORATE TITLE HERE

15 What to do next… When you have completed the Task Analysis, you should have identified areas for investigation (research). This investigation should include analysing some existing products (Product Analysis) and investigating the potential market for for the product (User Profile). Product Analysis 1. If possible, dissemble an existing product and take several photographs of it (avoid getting some thing off the internet). 2. Start to analyse and annotate the product using the headings found on the slides. 3. When annotating, never provide just a statement. E.g. The CD sleeve has been printed using Off-set Lithography. Always provide a statement followed by a suggestion or a reason. E.g. The CD sleeve has been printed using Off-set Lithography because this is very fast and the quality is very good. 4. How do you know what to suggest or how do you know what reason to provide? Well in the past, you could always ask your teacher (as a source of research), not anymore! That’s the ‘investigation’ part of the task. You have to find out. 5. Most of the information you need can be found on the school website, If you can’t find it there, then you can use the coursework books in school or even go to the library. IMPORTANT. Any sources used should be noted on each slide. 6. Remember, make the sheets concise. Maximum point size of 12; Always use sub headings for your annotations; always use bullet points (get straight to the point), think about the visual impact of each sheet after all you are design students! Finally, check your spelling, grammar and punctuation. Criterion 1: Investigating the Design Context (Product Analysis) designtechnology

16 Function Comment on what you feel are the principle functions of the product. How well does the design of the product achieve these principles? What could be done to improve them? What about the ergonomics of the product? Aesthetics (11) What does the product look like? Consider: The colours used: colour psychology and colour combinations. Why has the designer chosen these colours? The layout: how is the information positioned in relation to each other? Is it balanced, cluttered or confusing? The style: try to describe the product’s style. Is it traditional, old fashioned, sleek, classical, modern, grunge, calming, decorative, distressed, industrial or minimal? The imagery used: comment on the style and choice of the imagery used. Why has the designer chosen them? The texture used: comment on the textures used. Is it rough in one part and smooth on another, if so, why? The proportions used: Is the product symmetrical or asymmetrical? Information (14 & 10.5) What information is included on the product and WHY? Be comprehensive. Look for: titles, barcodes, signs and symbols, address details, logos, diagrams, eco logos, keys, diagrams, etc. Dimensions Measure all aspects/components of the product in millimetres. Scale of Production (8.5) Has the product been manufactured using one off, batch or mass production? WHY? Materials (7) Which materials have been used to produce the product? You must state why the designers have chosen that particular material. Manufacturing (8) Printing: which method of printing has been used and WHY? Colours: how many colours have been used and how can you tell? Printing effects: which printing effects have been applied and WHY? Construction Methods: how has the product been put together? Plastic forming: how has the product been made? How can you tell? User Profile Who is the product aimed at? What do they think of the product? What do they think about it’s function, aesthetics, materials, size, etc? Good and bad points Draw up a table of positive and negative aspects of the product. These points should form the basis for your ‘design criteria’. Safety Is the product safe to use? Are there any areas for improvement? Are there any lose parts or sharp edges? Does the product display any safety standards, such as the kite mark? Social, moral, environmental and sustainability issues (10) What considerations have the designers and manufacturers made regarding the social, moral, environmental and sustainability implication of the product? For example: -Is there a parental advisory sticker on the CD sleeve because the lyrics may cause offence? -Is the card or board recyclable or does the company make contributions to the cost of recycling? -What impact has the product had on society? -What is the life expectancy of the product? -Has the product had a positive or negative impact on society? -Are the materials used renewable or non renewable? -Are there more sustainable alternatives available? Criterion 1: Investigating the Design Context (Product Analysis) designtechnology

17 INFORMATION There is lots of information on the album cover, such as: Band name, album name, Track list, barcode, copyrights, record company logos. SCALE OF PRODUCTION The production of this product would be batch produced because the product will be popular and it needs to be able to meet demands, but will not need to be mass produced because it won’t be sold continuously. FUNCTION It is to protect the CD from any scratches. Also it is used to promote the band and the album by the album cover. It is used to inform people about what the album contains. Also it makes it easier for it to be transported. MANUFACTURE This product uses offset lithography. This is because the process is fast and is very good quality. This is the most cost effective printing method for mass production. It uses five colours, CMYK for the images and for the main red colour, they use a spot colour, so it is the same colour on every product. To make it look glossy, a laminate layer has been added. To construct this a net has been die cut out and then glued together. AESTHETICS The colours used on the album are very bright and vibrant which are attractive to the customer but also reflects the 1960’s theme. The layout of the text is central to be in focus, however the image fills most of the front. The style is revolved around the iconic image from the 60’s but renewed to make it look modern. The image taken from 1967 was first designed by Peter Blake. MATERIALS The material used to create this product would be solid white board. They would use this because it is a strong card which is bleached on both sides which is good for printing onto. DIMENSIONS 140mm wide, 125mm high, 8mm deep when folded. 427mm wide, 125mm high, 2mm deep when open. The CD has a diameter of 120mm. SOCIAL, CULTURAL AND ENVIRONMENTAL ISSUES The packaging is made of card, which is a sustainable resource which is much better than using a plastic CD case. As it is made of card, it won’t last as long as other products, but it could be recycled into something new, which means less resources are needed to make something new. There is nothing to indicate if the CD has any explicit material on it so it shouldn’t cause any offence to anyone. This product should have a good impact because it is a well know product already, but it just looks modern and much more attractive. Criterion 1: Exemplar Product Analysis (CD packaging) designtechnology

18 INFORMATION There is lots of information on the album cover, such as: Band name, album name, Track list, barcode, copyrights, record company logos. SCALE OF PRODUCTION The case is mass produced, as it can be used for any CD that requires it. Where as the booklet and graphics will be batch produced, so it meets required demands but isn’t over produced which wastes money. FUNCTION It is to protect the CD from any scratches. Also it is used to promote the band and the album by the album cover. It is used to inform people about what the album contains. Also it makes it easier for it to be transported. MANUFACTURE To print the booklet and the surface graphics, it uses off set lithography because it is of good quality and is fairly cheap when printing lots. The colours used will be CMYK because it is able to print all the different colours. The paper is varnished to give to prevent wear and so it is slightly water resistant. The CD case is made by injection moulded because it produces the complicated shape quickly and reliably. AESTHETICS The colour of the background is very dark, for two reasons. One, for the image to stand out, and the other to represent the darkness of the album, as it is called ‘Dark Side of the Moon’. The album does not have any text on the surface. This could be for effect, so the focus is more on the design. The image of the prism, refracting light, has little to do with the theme of the songs, and has become an iconic image itself. MATERIALS For the case high impact polystyrene has been used so it is more resistant to damage. For the booklet and surface graphics a varnished paper has been used for good image quality. DIMENSIONS 140mm wide, 125mm high, and 10mm deep when closed. 125mm high, 275mm wide, 5mm deep when open. CD is 120mm in diameter. SOCIAL, CULTURAL AND ENVIRONMENTAL ISSUES The packaging is made of plastic, which is a non-renewable resource which is bad for the environment as it is not biodegradable. As it is made of plastic, it will last longer than other products, but it couldn’t be recycled into something new, which means less resources are available to make something new. There is nothing to indicate if the CD has any explicit material on it so it shouldn’t cause any offence to anyone. This product should have a good impact because it uses iconic imagery to make it immediately recognisable. PHOTO HERE Criterion 1: Exemplar Product Analysis (CD packaging) designtechnology

19 SCALE OF PRODUCTION For this product, it will have been batch produced. This is because it is a complex design and will have to be manually watched whilst machined, but enough are produced to meet requirement. INFORMATION On the lower section, are two faces with information on. On one side it shows the dates and times of the shows and the website for more information. On the other side is the location of the shows and what they are featuring. FUNCTION The main purpose of this product is to inform what the show is about an when it is. It is also for promoting, by using a complex design which shows off the ability the University has. MANUFACTURE For the main body of this display, it is most likely to have been laser cut because the design is too complicated for it to be manually cut out and would be time consuming. The laser cutter is much more precise, faster and the design can be repeated. For the information, it is a spot colour which has either been screen printed on, or they have used off set lithography if they are producing lots of them. AESTHETICS The design of this product is kept very minimal and simplistic. This gives it a modern and formal style. The complex design which incorporates the title of the exhibition, is used to prove that the University if Salford has the facilities to produce this sort of design. The colour of the text is a metallic pantone to contrast with the deep blue background colour. This also make the style very modern and formal. MATERIALS The material used for this is a textured blue board. They have used this board mainly because it is strong and can cope with the complex design. DIMENSIONS When standing, it measures 210mm tall, 125mm wide and 105mm deep. When folded away, it is 155mm tall, 125mm wide and about 2mm deep. SOCIAL, CULTURAL AND ENVIRONMENTAL ISSUES This product has been made out of card which is a renewable source and doesn’t damage the environment as it can be recycled. It shouldn’t offend anyone because it doesn’t show any specific offensive material. The purpose of this product is to attract people to the show so artists and designers can show there work to the people in the local area. This creates a social event for people to go to. Criterion 1: Exemplar Product Analysis (POS display) designtechnology

20 Information PHOTO HERE CORPORATE TITLE HERE Scale of Production IMAGE OF PRINTING Function Manufacture Printing Colours used Printing effects Construction Methods Plastic forming methods PHOTO HERE Aesthetics Colour Layout Style Imagery Materials IMAGE OF MATERIALS Dimensions Social, cultural and environmental issues

21 Information PHOTO HERE CORPORATE TITLE HERE Scale of Production IMAGE OF PRINTING Function PHOTO HERE Aesthetics Colour Layout Style Imagery Materials IMAGE OF MATERIALS Dimensions Social, cultural and environmental issues Manufacture Printing Colours used Printing effects Construction Methods Plastic forming methods

22 Information PHOTO HERE CORPORATE TITLE HERE Scale of Production IMAGE OF PRINTING Function PHOTO HERE Aesthetics Colour Layout Style Imagery Materials IMAGE OF MATERIALS Dimensions Social, cultural and environmental issues Manufacture Printing Colours used Printing effects Construction Methods Plastic forming methods

23 How do I investigate the potential market? Even the most successful products produced aren’t aimed at everyone in the world (the market). You need to identify who the ‘target audience’ is for your product(s) and what are their needs (profiling them). To find this out, you’ll have to ask them! User Profile Firstly, design a series of questions to ask your target audience. These could range from, how they want the product to look (aesthetics); what information to include and how they’d like the product to perform (function). Try and use closed questions. These are much easier to produce results from. E.g. Which combination of colours do you think would best suit the image of a school rock band? A) Primary colours B) Dark colours C) Harmonious colours or D) Bright colours. Analyse the results from your profiling. What are your findings? Remember these findings should influence the content of the ‘design criteria and ultimately, your design ideas. Criterion 1: Investigating the Design Context (User Profile) designtechnology

24 QUESTION 1 WHAT IMAGES SHOULD BE USED FOR THE SURFACE GRAPHICS? A Cartoons or animations 20%B Photos of the band 20% C Plain and simple Colours 10%D Artistic imagery 50% QUESTION 2 WHICH STYLE OF FONT SHOULD BE USED ON THE COVER? A Plain (e.g. Arial )20%B Artistic and modern 60% C Old styled (e.g. Times new Roman ) 13%D Gothic (e.g. Algerian ) 7% QUESTION 3 SHOULD THE LYRICS BE FEATURED SOMEWHERE? A Yes 30%B No 70% QUESTION 4 WHAT COLOUR SHOULD THE INIITIAL THEME BE? A Blue 17%B Green 10% C Yellow 20% D Black 10% E Red 10% F Purple 5%G Orange 5% H White 10% I Grey 10% J Pink 3% QUESTION 5 WHAT SHOULD THE PRODUCT BE MADE OF? A Plastic jewel case 40% B Folded solid white board 60% QUESTION 6 SHOULD THE PACKAGING BE RECYCLEABLE? A Yes 70%B No 30% QUESTION 7 HOW MUCH INFORMATION SHOULD BE ON THE COVERS? A Nothing 10%B Lots of info 20% C Bare minimum 20%D Just general info 50% QUESTION 8 WHAT ADDITIONAL PROMOTIONAL ITEMS WOULD YOU LIKE? A Clothing Items 50%B Key rings 10% C Wrist bands 10%D Poster 30% QUESTION 9 HOW SHOULD THE LAYOUT OF THE FRONT COVER BE? A Very Busy 20%B Just images 10% C Just text 10%D Simplistic / Minimalistic 60% QUESTION 10 HOW IMPORTANT IS SUSTAINABILITY TO YOU? A Not Very 10%B A little 15% C Care a lot 60%D Most important thing 15% QUESTION 1 WHAT IMAGES SHOULD BE USED FOR THE SURFACE GRAPHICS? QUESTION 7 HOW MUCH INFORMATION SHOULD BE ON THE COVERS? QUESTION 9 HOW SHOULD THE LAYOUT OF THE FRONT COVER BE? RESULTS From doing this questionnaire, I have found out that my target audience like more artistic and original design which will look more iconic. They also like bright vibrant colours with little information to stand out. This will help me to design the graphics, as I know what my target audience want. Criterion 1: Exemplar Questionnaire, results and analysis of the results designtechnology

25 CORPORATE TITLE HERE: USER PROFILE

26 What is the design criteria? The design criteria describes the restrictions and possibilities for the intended product. It is normally presented in a bullet point list and focuses on a number of areas, such as: the appearance of the product (aesthetics) and what the product needs to do (function). What to do. 1. The list should be in bullet point format. 2. Each point should be accompanied by a small sentence explaining the importance of the point. 3. All ideas and developments should aim to meet the design criteria. 4. Include points to describe all of the following: Function: What the product has to do. Aesthetics: A description of how it should look, considering: colour, font styles, imagery and layout. Dimensions: Details of sizes. Information: What information needs to be included, such as: logos, titles, lyrics, track names, etc. Criterion 1: Investigating the Design Context designtechnology

27 My CD case may meet the following points: Function It must be able to promote the band. This will increase the popularity of the band and therefore increase sales. It must protect the CD. This stops the disc from being scratched or broken so it is able to play the media without fault. It must be easy to transport. This makes it easier and quicker for it to be transported, and it also makes it safer if the product can sit square. It must be able to promote the band. Therefore people will get to like them and want to buy again, or buy for the first time because the images look good. Aesthetics It must look artistic and modern. This is because the band is young so it must reflect the genre of the music. The font style must be original and modern. This is so the theme is continued throughout the product. The colours must be bright and vibrant. This is to keep within the theme, and also to meet the target audience requirements. The imagery must be bold and iconic. This is so the product stands out and shows that the band is different from other bands. The layout of the product should be simplistic / minimalistic. This is to make the imagery stand out and to meet the target audience requirements. Dimensions It must be able to hold a CD. A CD has a diameter of 120mm. This is the main principle of the case. It must comply to manufacturing limitations. This is so that it is possible to make and that materials aren’t wasted. It must consider the hole at the centre of the CD. This is 14mm in diameter and is key because it cuts out part of the CD graphics. Also the centre which remains transparent is 39mm in diameter which will also cut away from the graphics. It must have a geometric shape. This is so it is easier for transport and is less likely to be damaged in the process. It must fit into a universal CD shelf / rack. This is so people can easily store it with other products. Information It must include the name of the band. This is so the consumer is able to know who the album is by. Also it gives the album a Brand. It must include a Barcode. This is so the product is able to be purchased at a shop. It must show the track names. This is so the consumer is able to find which track they want easily. Also it gives each track its originality. It must include the record producers logo. This makes the product look professional. Also it shows that the product has be licensed and can be sold in shops. It should show if it needs Parental Advisory. This shows that the CD has explicit material. Materials It must include a smart material. This is to promote the band further by making it more interesting. The packaging must include a feature of sustainability. This is so the part of the product can be recycled so it isn’t wasting non- renewable resources. The material must be able to meet all the requirements of it’s function and purpose. Such as being able to protect the CD from damage or it making the product easy to transport. Criterion 1: Exemplar Design criteria designtechnology

28 My ????? may meet the following points: Function Point 1 Justifying sentence Point 2 Justifying sentence Point 3 Justifying sentence Point 4 Justifying sentence Point 5 Justifying sentence Point 6 Justifying sentence Etc. Aesthetics Point 1 Justifying sentence Point 2 Justifying sentence Point 3 Justifying sentence Point 4 Justifying sentence Point 5 Justifying sentence Point 6 Justifying sentence Etc. Dimensions Point 1 Justifying sentence Point 2 Justifying sentence Point 3 Justifying sentence Point 4 Justifying sentence Point 5 Justifying sentence Point 6 Justifying sentence Etc. Information Point 1 Justifying sentence Point 2 Justifying sentence Point 3 Justifying sentence Point 4 Justifying sentence Point 5 Justifying sentence Point 6 Justifying sentence Etc. CORPORATE TITLE HERE: DESIGN CRITERIA

29 CRITERION 2 IDEAS & DEV.

30 Initial Ideas The first part of this section is to generate a wide range of ‘initial ideas’. These should be your initial thoughts to solving the design problem – speed is key in this section, otherwise you might forget a really good idea whilst you are spending an eternity just getting your 30 degree lines just right. Be as creative and original as us can. Look for inspiration from the design books, posters and magazines in the classroom. If you’re still struggling, try generating a spider diagram using words associated with the design brief, such as, the name of the band or the theme of your pop-up book (see example on page 25). What to do 1. Produce a range of original and creative ideas 2. Try using a ‘word map’ to help broaden your ideas. 3. All the ideas must aim to meet your design criteria. 4. Test all your ideas against this design criteria. 5. Consult your target audience, what are their thought on the ideas? 6. Show off your graphical communication skills, consider using: One point perspective Two point perspective Isometric crating Schematic drawings Enlargements Cross-sections Exploded view Rendering or hatching techniques Thick and thin line technique What to do cont. 7. Demonstrate a good grasp of grammar, punctuation and spelling. 8. Show off your technical language of the subject in your annotations. 9. Use arrows to indicate particular areas of importance. 10. Make sure each sheet in concise with little white space. 11. When designing always consider: the social, moral, environmental and sustainability of each idea the aesthetics (colour, font styles, layout and imagery) the function (how it works) the materials (what are the properties of the materials) How do I show off my technical language? Analyse and annotate all your ideas. Use exactly the same headings you used to compile a concise and detailed product analysis. The headings should include: Function Ergonomics Aesthetics Information Dimensions Materials Target Audience’s thoughts Safety Social, moral, environmental and sustainability issues Testing against the design criteria Criterion 2: Development of the Design Proposal (including modelling) (Initial ideas) designtechnology

31 Criterion 2: Exemplar Initial ideas: 4 fold CD packaging designtechnology

32 Criterion 2: Exemplar Initial ideas: CD packaging surface graphics designtechnology

33 Criterion 2: Exemplar Initial ideas: Merchandise and promotional material designtechnology

34 Criterion 2: Development of the Design Proposal (including modelling) (Development) What should I be doing in the development section? Cont. Show off your graphical communication skills: Isometric crating, one and two point perspective Schematic drawings, Enlargements and Cross-sections Exploded views, rendering, hatching Thick and thin line technique and 3 rd angle orthographic projection CAD: Photoshop, 2D Design, Illustrator, Office, SolidWorks, etc. How do I show off my technical language? Analyse and annotate all your ideas. Use exactly the same headings you used to compile a concise and detailed product analysis. The headings should include: Function Ergonomics Aesthetics Information Dimensions Materials Target Audience’s thoughts Safety Social, moral, environmental and sustainability issues Testing against the design criteria What is the development stage? Once your target audience has decided on an initial idea, you can begin to develop it further. This is when your design should start to really take shape. The development section is the largest and most important part of the Design Process (it’s where all the experimentation and working out takes place). What should I be doing in the development section? 1. Still aim for originality & creativity in your developments. 2. Your development should include sketches, CAD, and models. 3. Model and prototype, using card, paper, Styrofoam, etc. 4. Always photograph your models and include them in your folder. 5. When designing always consider: the social, moral, environmental & sustainability of each development the aesthetics (colour, font styles, layout and imagery) the function (how it works) the materials (what are the properties of the materials) the parts needed (how will each part help) 6. Make sure each sheet in concise with little white space. 7. Analyse and annotate all your ideas. 8. Use exactly the same headings you used in your product analysis. 9. All the developments must aim to meet your design criteria. 10. Test your ideas against this design criteria & with your target audience, what are their thoughts. designtechnology

35 Criterion 2: Exemplar Development: 4 fold CD packaging designtechnology

36 Criterion 2: Exemplar Development: CD packaging surface graphics designtechnology

37 Criterion 2: Exemplar Development: POS Display designtechnology

38 Criterion 1: Exemplar Development: POS Display - surface graphics designtechnology

39 Criterion 2: Development of the Design Proposal (including modelling) (Manufacturing Spec) What’s a product/ / manufacturing speciation? The manufacturing specification comes at the end of the development phase, but before you start making the final outcomes. Like the ‘design criteria’, it should be presented in a series of bullet point statements and should explain exactly how to make the final product, hence the name ‘manufacturing specification’. Include points to describe all of the following: Materials: what will each part be made from & how much material is needed? Dimensions:: precise measurements for each part in millimeters? Tolerances: the maximum and minimum size each part can be. Quality Control: what needs to be checked & how and when to check it. Construction: explain exactly how each part will be made. Cost: how much will each part cost and detail any other costs involved. designtechnology

40 MaterialsDimensionsManufactureQCFabrication & Finish The 4 fold CD packaging will be made from solidwhite board This provides a good surface to print onto and it can be cut and folded The 4 fold CD must hold one compact disc measuring 120 mm in diametre This is the product the packaging is design to hold and protect The 4 fold CD packaging will be printed using a laser printer in CMYK This is the only printer in school capable of printing onto to board The 4 fold CD packaging will be cut and scored using a profile cutter This process is very accurate and leaves a good finish I will check the spelling of the surface graphics It looks unprofessional if words are spelt incorrectly I will check the quality of the printed surface graphics I want the product to look like a quality product I will check the design and dimensions of the net To ensure it cuts correctly and fits the CD I will assemble the net using multi-purpose adhesive This is strong when dry but does not set instantly allowing movement for alignment I will apply a holographic to the surface graphics This will show the authenticity of the product MaterialsDimensionsManufactureQCFabrication & Finish The 4 fold CD packaging would be made from solidwhite board This provides a good surface to print onto and it can be cut and folded The 4 fold CD must hold one compact disc measuring 120 mm in diametre This is the product the packaging is design to hold and protect The 4 fold CD packaging would be printed using offset-lithography This is fast, widely available and is very good quality The net would be cut and folded using a bespoke die This process is relatively fast - but more importantly every net will be the same Colour bars would be included This would enable colour consistency in the printed job A bleed area would be included This would provide a tolerance for the die cutting process Registration marks would be used This would ensure each plate is aligned when printing The surface of the solidwhite board would be varnished with a satin finish This would protect and enhance the presentation of the packaging The net would be assembled using a multi- purpose adhesive This is strong when dry but does not set instantly In school Commercially designtechnology Criterion 2: Exemplar Manufacturing Specification for a 4 fold CD packaging designtechnology

41 CORPORATE TITLE HERE MaterialsDimensionsManufactureQCFabrication & Finish ……………………………………… MaterialsDimensionsManufactureQCFabrication & Finish ……………………………………… In school Commercially

42 CRITERION 3 MAKING

43 Making Most of the marks for this section are achieved by making a 3D outcome. You should be aiming to show a high level of making and modelling skills. For example: is the product folded correctly; do the edges line up; has it been neatly cut; does it fit together and are there any gaps? However, some of the marks for this section can be picked up in your portfolio. How can I pickup marks for making in my portfolio? Record the making process using photographs and annotations. For example: What tools have you used and why? Craft knife, safety rule, slot punch, etc. Which materials have you used and why? Able to print on to it, rigid, flexible or can be easily cut. What technologies have you used and why? Laser cutter, OPAS, milling machine, 3D Printer (Very important – you must explain the process of using them) How do I build Quality Control checks into my making? Nearly all products produced on a commercial level will need checks in place to ensure a quality product is produced every time. Refer to the next two slides for guidance. Help? You are awarded marks for working independently and how you have solved designing and manufacturing problems. Think about what you have done in year 10 and in year 9. Finally Does the final product look professional and is it suitable for the target audience (how do you know have you asked them)? Criterion 2: Making designtechnology

44 Materials I printed the badge design on to 80gsm paper. Good surface to print onto and is quite flexible for the pressing process. Testing TA or DC My TA preferred the pass to be encapsulated to add greater protection. Testing TA or DC My TA preferred the pass to be encapsulated to add greater protection. Tools and equipment The design is placed on a steel blank and then covered with a piece of acetate. All of these parts are placed in a die. Tools and equipment The ticket was manufactured using the same process as the back stage pass. However - I used a hand held rotary cutter to perforated the ticket stub. QC I’ve added a bleed area to the design to prevent a white halo on the badge - also I have printed a guide for the circle cutter. QC With both the ticket and the backstage pass - some additional trimming of the edges was necessary to ensure a quality Testing TA or DC The initial feedback from the TA was very positive with no significant areas from modification or improvement. Testing TA or DC The initial feedback from the TA was very positive with no significant areas from modification or improvement. Testing TA or DC I checked the quality of the final product - as some of the other badges produced didn’t hold together. Testing TA or DC I checked the quality of the final product - as some of the other badges produced didn’t hold together. Materials Both the front and back of the backstage pass were printed onto 80gsm paper - these were then laminated on to a piece of 280gsm board. Tools The hole for the lanyard was punched/cu t using a slot punch. Criterion 3: Exemplar Record of Making designtechnology Tools and equipment Together with the plastic backing - all the parts are pressed together to form the completed badge. Materials Both the front and back of the ticket were printed onto 80gsm paper - these were then laminated on to a piece of 280gsm board.

45 Materials I used Solid white board to print the 4 fold CD packaging onto. This material has a good surface to print onto and it can also be recycled. Tools and equipment I set the print out up in a ‘profile cutter’. Using the Net which I drew in 2D Design tools - I then programmed the machine to cut the RED lines and to score the BLACK line. Modifications To improve the presentation of the packaging - I printed black on the inside as well as the surface graphics on the outside.Unfortunately - The print outs didn’t quite match up - therefore if I was to manufacture the NET again - I would have to align the prints better. CAD CAM I have used the process of CAD CAM to design and manufacture the 4 fold CD packaging. The machine used to cut the NET was called a ‘profile cutter’ Materials I used a self-adhesive vinyl to make the CD cover and some additional promotional stickers. This left a very good quality print and enabled me to stick the design to a CD. Environmental issues Due to the shape of the NET cut from the card - there is some waste material - I tried to use this waste material in the production of the tickets and backstage pass. QC I did this process twice - as the first attempt had too many bubbles visible. Manufacture I used the same manufacturing processes used on the 4 fold CD - to manufacture the POS display QC I checked to make sure the registration marks where present and level QC Once the machine had finished cutting and scoring the board - I checked to see if the blade had cut all the way through the material Testing TA or DC The TA were a little confused as how to assemble the 4 fold CD to enable it to lock into place. Testing TA or DC The TA were a little confused as how to assemble the 4 fold CD to enable it to lock into place. CAD CAM To make the stickers and the CD label I used the process of CADCAM.This enabled me to design the surface graphics using CAD - design a cut profile in CAD and then I programmed the Versa CAMM to print and then kiss cut the CAD profiles I had drawn. Tools and equipment used I removed the waste vinyl and then transferred the sticker onto the surface of the CD using application tape. I used a squeegee to remove any bubbles from view. Tools and equipment Once the POS had been cut and scored - I glued it together using a multi-purpose adhesive and added the titles using self- adhesive pads. Criterion 3: Exemplar Record of Making designtechnology Testing TA or DC I checked to see if all the information was visible on the packaging and compared it with my design criteria. Testing TA or DC I checked to see if all the information was visible on the packaging and compared it with my design criteria.

46 CORPORATE TITLE HERE (RECORDING MAKING 1)PHOTO HERE Materials used Environmental issues Testing TA or DC Tools and equipment used Modifications made CAD CAM PHOTO HERE PHOTO HERE PHOTO HERE PHOTO HERE PHOTO HERE PHOTO HERE PHOTO HERE Materials used Environmental issues QC Testing TA or DC PHOTO HERE CAD CAM Tools and equipment used Modifications made Testing TA or DC QC Environmental issues

47 CORPORATE TITLE HERE (RECORDING MAKING 2)PHOTO HERE Materials used Environmental issues Testing TA or DC Tools and equipment used Modifications made CAD CAM PHOTO HERE PHOTO HERE PHOTO HERE PHOTO HERE PHOTO HERE PHOTO HERE PHOTO HERE Materials used Environmental issues QC Testing TA or DC PHOTO HERE CAD CAM Tools and equipment used Modifications made Testing TA or DC QC Environmental issues

48 What is QA (Quality Assurance)? Companies have long realised that cost is not the only influencing factor for manufacturer and consumer choice. Factors such as: build quality, consumer service, performance and quality of design dictate why one product is chosen over another. The term ‘Quality Assurance’ relates to all aspects of the manufacturing process, from the early stages of design right through to the delivery of the product. What is QC (Quality Control)? Quality Control is a small part of Quality Assurance. It involves a series of checks, which take place on a product during the manufacturing process. The checks are carried out to ensure that each product meets the required standards. These checks are a crucial part of the manufacturing process and can take place at anytime. Possible checks may include: 1.Checking the size of the product or component 2.Checking for spelling mistakes 3.Checking the consistency of the colour 4.Checking the registration of the colours. How can I show that I’ve considered QA and QC in my project? One method of showing QA would be to design a flowchart building in quality control checks throughout the manufacturing stages. What is a flowchart and why use them? Flowcharts allow us to present a sequence of activities in a clear and informative manner; such as the manufacturing of a product to ensure quality control checks are made. Like many forms of communication, a need for standardisation is required in order for others to interpret the information. Flowcharts use a series of shapes to help communicate the information. Standardisation in flowcharts The lozenge shape illustrates the start & finish of the flowchart. The rectangle contains a process or task. The diamond shape represents a decision to be made. The parallelogram represents a point of input or a point of output. This shape represents a point of adjustment. Criterion 2: Making (Quality Assurance and Quality Control - 1) designtechnology

49 Example 1 The example shown is very basic and could be more detailed (and effective). It does not take into account how much water to use and how long to leave the tea bag in the water. To obtain this information, the flowchart needs feedback loops. Feedback loops If a decision is needed to be made which results in a yes or no response then a feedback loop is added. Depending on the response, the flow may carry on or follow the path of the loop. If this is the case, then an adjustment must be made before asking the question again. An example of a more detailed and effective flowchart is given in example 2. Criterion 2: Making (Quality Assurance and Quality Control - 2) designtechnology

50 2. Draw out NET using 2D Design tools 3.Turn the cut lines to RED and the score line to BLACK 4. Insert surface graphics from PhotoShop 5. Print the design to board without the NET being visible Is the NET the correct size? Check document settings 1. Setup A3 document in 2D Design Tools - include reg. marks for OPAS Is the document A3 and are the three reg. Marks visible? Change the size of the NET Are all the lines the correct colours? Change the colour of the line Are the surface in the correct position? Change alignment and position 6. Mount the printed board on to a sacrificial pieces of board 8. Cut and score the NET using OPAS on the profile cutter 9. Perform a dry assembly of the NET 10. Glue the NET together Has the OPAS read all three marks? Turn of NET and reprint Is the NET visible on the print out? Check opt. entered / check reg position Has the blade cut through The card? Cut again Does it fit together? Go back to stage 2 7. Setup OPAS to read the reg. marks Adjust to fit 12. Insert CD START 11. Stick holographic sticker in place STOP N N N N N N N N N Y Is it accurately aligned? Y Y Y Y Y Y Y Y Criterion 3: Exemplar Flowchart for a 4 fold CD packaging designtechnology

51 CORPORATE TITLE HERE: FLOWCHART

52 CRITERION 4 EVAL. & TEST.

53 Formative testing and evaluating Formative evaluating forms throughout the design process. Every time you make a decision or judgement about your work it should be in relation to the contents of your design criteria, manufacturing specification or your target audience's thoughts. Summative testing and evaluating Summative evaluating occurs at the end of the design process (summarising). It specifically judges how well the final product meets the design criteria or the manufacturing specification. For a detailed summative evaluation: always write in third person (Don’t write: I think or I like); always include sketches detailing how to impove the product; answer every point listed in the design criteria or manufacturing specification; always include the opinion of a third party - ideally the client or someone from the target audience; compile a questionnaire to ask your target audience; use photographs to support and describe aspects of the product; refer to your modifications list to help explain why aspects of the product were changed. Evaluating how the product could be manufactured in industry At the end of the summative evaluation, consider how the product could be made (manufactured) on an industrial scale. Clearly their would need to be some modifications in order of this to occur. Simply, list these modifications and then comment how it would be produced commercially. For example: Which method of commercial printing would be used and why; how would the product be constructed commercially or which plastic manufacturing method would be used to produce the product and why. Testing The testing procedure is an essential part of the design process. All products will have to undergo many tests before they are manufactured and released onto the market. We can break the testing procedure into two areas: physical testing and consumer testing (or asking the target audience), both should occur throughout the design process. Physical testing A physical test would be carried out to ensure the product is fit for purpose, meeting all the points listed on in the design criteria and the manufacturing specification. For example, a POS Display will have to be tested to ensure: it has good stability; it can be disassembled for postage; it is strong and rigid. Consumer testing It is also important to gather opinions from the product’s intended users (the target audience). In industry, consumer tests are carried out on a selection of the target audience to obtain essential opinions. These tests normally involve a questionnaire or a simple ranking test. Consumers are asked if the product meets their needs and why. This helps the design team to improve the product’s function and aesthetics. How do I test and evaluate my ideas and artefacts? Evaluating is the process of critically and objectively questioning how well the design ideas or the final product meets the design criteria or the manufacturing specification. Testing and evaluating IS NOT a section which simply occurs at the end of the design process. Good testing and evaluating should appear at various stages throughout the design folder. We can break the evaluation process into two areas: formative testing and evaluating and summative testing and evaluating. Criterion 4: Testing and evaluating (Summative and Formative) designtechnology

54 Function How well does the case promote the band? 1) 0% 2) 0% 3) 5% 4) 10% 5)85% How well does it protect the CD? 1)0% 2)0% 3)15% 4)5% 5)80% Is it easy to transport the case? 1)0% 2)0% 3)0% 4)10% 5)90% How well does it inform the audience of the band? 1)0% 2)5% 3)15% 4)20% 5)60% Aesthetics Does it look artistic and modern? 1) 0% 2) 10% 3) 0% 4) 5% 5)85% Are the font styles original and modern? 1) 0% 2) 5% 3) 10% 4) 5% 5)80% Are the colours bright and vibrant? 1) 0% 2) 5% 3) 10% 4) 55% 5)30% Is the imagery bold and iconic? 1) 0% 2) 0% 3) 10% 4) 70% 5)20% Is the layout of the product simplistic / minimalistic? 1) 0% 2) 0% 3) 5% 4) 10% 5)85% Information Does it include the name of the band? 1) 0% 2) 0% 3) 0% 4) 0% 5)100% Does it show the track names? 1) 0% 2) 0% 3) 0% 4) 0% 5)100% Does it include the record producers logo? 1) 0% 2) 0% 3) 0% 4) 5% 5)95% Materials Does the packaging include a feature of sustainability or renewable resources? 1) 0% 2) 0% 3) 10% 4) 5% 5)85% Is the case widely recyclable? 1) 0% 2) 0% 3) 60% 4) 30% 5)10% On a scale of 1 to 5 (5 being good and 1 being bad) rate each question appropriately. How well does the case promote the band? 1) 0% 2) 0% 3) 5% 4) 10% 5)85% Are the font styles original and modern? 1) 0% 2) 5% 3) 10% 4) 5% 5)80% Does it include the record producers logo? 1) 0% 2) 0% 3) 0% 4) 5% 5)95% Does the packaging include a feature of sustainability or renewable resources? 1) 0% 2) 0% 3) 10% 4) 5% 5)85% Criterion 3: Exemplar Summative Evaluation designtechnology

55 Function How well does the case promote the band? The Case promotes the band well. This is because the bands name is clearly visible. Also all other products related have the same imagery, therefore it is recognizable. How well does it protect the CD? The case is made from strong materials e.g. plywood and aluminum. This makes the case impact resistant and protects the CD extremely well. Is it easy to transport the case? The case is squared shape, so it can be easily stacked and stored. This reduces the amount of space wasted during transportation. How well does it inform the audience of the band? 1)0% 2)5% 3)15% 4)20% 5)60% These figures show that most of my target audience thinks that it does a good job of informing. However some other people disagree which means it may lack some information. Aesthetics Does it look artistic and modern? My target audience rated this category high. Therefore they think that the design looks artistic and modern. This is because mainly of the materials used. Are the font styles original and modern? The case used quite simple fonts. However my target audience think that the fonts have been used effectively. This shows the fonts complement the simplistic and minimalistic look of the case. Are the colours bright and vibrant? The colours used are bright colours. However not all of them are vibrant as some are purposely dull. This reflected in how the target audience rated it. Is the imagery bold and iconic? The imagery used is very iconic. This is mainly due to the theme of the band. As the target audience predominantly agree with this, it has fully met the design criteria. Is the layout of the product simplistic / minimalistic? The case has little amounts of graphics and detail. This is so the materials used are reocognised. This is in keeping to the design criteria and the target audience are also satisfied by the outcome. Information Does it include the name of the band? The band name is include twice all together; One the case and the other on the case. 100% of the target audience gave this rating 5 which is the highest. Does it show the track names? Again just as the band name, the target audience were fully satisfied that the track names were clearly shown. Does it include the record producers logo? The producers logo is only on the CD. This meant some of the target audience didn’t think it should get the highest rating as they think it should be on the case as well, Materials Does the packaging include a feature of sustainability or renewable resources? Most of the case is made from renewable sources such as the main body which is made of plywood and the hinge which is made of card. Is the case widely recyclable? Some of the target audience thought that the only parts of the case were recyclable. However others thought if the all the different components where separated, most of the case would be recyclable. Are the font styles original and modern? 1) 0% 2) 5% 3) 10% 4) 5% 5)80% Does the packaging include a feature of sustainability or renewable resources? 1) 0% 2) 0% 3) 10% 4) 5% 5)85% Criterion 3: Exemplar Summative Evaluation designtechnology

56 CORPORATE TITLE HERE (EVALUATION)

57


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