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0303 IAT 102 Graphic Design
0303 Typography: European Books Industrial Revolution + Victorian Era Break Design Basics
European Books Content and images taken from: Megg’s History of Graphic Design and Jubert’s Typography and Graphic Design
Johannes Gutenberg (1453 A.D.) Printing Press – typesetting / press operation
movable type Typography refers to the use of independent, movable and reusable bits of metal, raised forms Letterpress technology a classic typographic page
Illuminated Manuscripts (c.1450 ) Sample pages from the Gutenberg Bible
Illuminated Manuscripts (1460 A.D.) The Book of Hours
Illuminated Manuscripts Lindisfarne Gospels Mirror of Human Salvation - Peter Berger
(c. 15 th century) Jost Amman (1466 A.D.) Ars Moriendi (1470 A.D.) Ars Moriendi European block printing
Engraving (c. 15 th century) Albrecht Durer Nuremburg Chronicles (1493 A.D.) x
Printing Shop: The Plate Printer (1642 A,D) by Abraham Bosse. A convincing range of lights and darks is built from scratched lines
Pre- Victorian Era Agrarian society (agriculture) that relied on animal and human power for energy
Industrial Revolution began between 1760 - 1840 Shift from agricultural society to an industrial society powered by the steam engine James Watt (1736 - 1819)
Scientific knowledge enabled… - travel - electricity + gas-fueled engines (last 3 decades of 1800s) - growing urban population - factory system w/ machine manufacturing - division of labour - assembly line Train powered by steam engine - mass production (material goods) - graphics - marketing factory output
- spanned two-thirds of 19th Century Queen Victoria - reigned from 1837 to 1901 Victorian Era
The word ‘Victorian’ began to be used to express a new consciousness of the industrial era’s spirit, culture and moral standards.
Ornaments played an important role in Victorian design.
(c. 1880-1900) Forst Averell (c. 1870) Riverside print - Krebbs Litho Co. Chromolithography
Chromolithography (c.1867) (c.1890)
Chromolithographic packages (c. late 19 th century) U.K. and America
Chromolithography (1884. A.D.) W.J. Morgan Theatre Co. / J.H. Bufford & Sons - sheet music
Chromolithography (c. 1880’s) fine art print / sheet music cover
Harper’s Illuminated & New Pictorial Bible (1846 A.D.) Joseph A. Adams & Co.
Chromolithography (1856 A.D.) 5 Celebrated Clowns - Joseph Morse, 8.5’ x 11’
Large colour plate book (1856 A.D) The Grammar of Ornament - Owen Jones (England)
Large colour plate book (1856 A.D) The Grammar of Ornament - Owen Jones
Victorian Illustrations (1834 ) woodcut / (1887) engraving Slab-serif typeface “fat-face” types
Victorian Illustration (1890) Paul C. Helleu portraiture / Scribner’s cover (1895) Charles Dana Gibson
Victorian Illustration (1871 ) Frederick Walker/ (c. 1880-90’s) Gibson Girl - Charles Dana
Victorian Children’s Toy Books (1874 A.D.) Beauty & the Beast / Walter Crane
Victorian Children’s Book Illustrations (c. 1880’s) Kate Greenaway / Ralph Caldecott
Victorian Book Illustration (c. 1880’s) Three Jovial Horsemen / Hey Diddle Diddle - Ralph Caldecott
The Crystal Palace - great exhibition of 1851 (Joseph Paxton)
How do you lead users through information by visual means?
Alignment Golden Rectangle Balance Consistency / Repetition Contrast Proximity White space Gestalt Some well-accepted principles of graphic design
What is the most important information? What should you see first? Second? hierarchy
Scale (size) Weight Figure/ground White space Position Texture Colour Value Design fundamentals that help provide visual contrast are:
weight, scale + texture
balance - symmetry
balance - asymmetry
American WWII production ad (c. 1941) Jean Carlu (USA)
Lithography - Odeon Records ad, (c. 1929 ) Jean Carlu
Most amateur designers think of a square as just a more convenient rectangle. You will quickly find that there are more interesting proportions than a square… golden section
rule of thirds
0202 IAT 102 Graphic Design Typography: origin of movable type Typeface Grid.
0303 IAT 102 Graphic Design. Reminders: Draft 1 of project two – bring with you to Lab next week (see WebCT for requirements) If you do not have a team.
Introduction to Typography 09/5/2013 Typography IIntroduction to Typography.
0707 IAT 102 Graphic Design Design Basics Design Tools.
Design is about problem solving Or creating solutions…
Graphic DesignColour TheoryPrinting Methods $250 $500 $1000 Final Graphicardy.
History of Commercial Art Part 1 of 2 Graphic Design, Communication and Media.
Chapter One Defining the Language of Design Principles and Elements of Design.
0202 IAT 102 Graphic Design Typography Typeface Spacing.
Printmaking. Printmaking is the process of making artworks by printing, normally on paper. The process is capable of producing multiple copies of the.
Graphic Design The term graphic design can refer to a number of artistic and professional disciplines which focus on visual communication and presentation.
1 Printing & Imaging Technology Design Concepts: The Principles and Elements of Design Copyright © Texas Education Agency, All rights reserved. Images.
Balance, Alignment, Consistency, Contrast, Repetition, Golden Rectangle, White space, Proximity. Graphic Design case study1 Tutor marked assignments.
Design History Year Dot Year Dot – 5000BC Our ancestors had to design and make all the things to help them survive Skin, bones, sticks and leaves.
Typography is the art and technique of arranging type in order to make language visible. - The arrangement of type involves the selection of typefaces,
Copyright © Texas Education Agency, All rights reserved. Images and other multimedia content used with permission. 1 The Elements and Principles.
Picture Books in the Golden Age English 505 Dr. Roggenkamp.
Important Individuals of the Renaissance. Where in history have we seen printing before? Woodblock printing in China in the 3 rd century and Egypt.
The History Of Poster Design The origins of printed communication.
The Printing Press Most Important Invention in History?
The Italian Renaissance 1. individualism 2. secularism Italy in the 14 th and 15 centuries is the cultural leader of Europe Renaissance Italy was.
©2003 Texas Trade and Industrial Education1 Graphic Arts Design Concepts: The Principles and Elements of Design Explained for the Young Visual Communications.
Renaissance and Reformation Section 2 Preview Main Idea / Reading Focus The Renaissance Spreads North Philosophers and Writers Artists The Northern Renaissance.
10 IAT 102 Graphic Design. 10 Review (Early Modern & New Typography) Swiss Style + New Typography Adrian Frutiger: Univers-Font Select project topic (vote)
Technological Advances During the Renaissance 1. Shipbuilding The use of oars for propulsion began to give way to the exclusive employment of sails.
VISUAL COMMUNICATIONS GRAPHICS MR. SHEA
© 2000 – All Rights Reserved - Page 1 Renaissance Typography and Printing Based partly on Chapter 3 A Typographic Workbook: A Primer to History, Techniques,
Technology Foundation of Engineering and Technology.
Typography. Typography is the study of type and type faces, the evolution of printed letters Since man did not begin to write with type, but rather the.
Northern Renaissance The Renaissance Spreads. Focus 1. Define Northern Renaissance. 2. How did the Italian Renaissance compare and contrast to the Northern.
10.3: Students analyze the effects of the Industrial Revolution in England, France, Germany, Japan, and the United States.
History of Typography. What is “Typography?” printing The art and technique of printing The “study” and “process” of typefaces “Study” Legibility.
Section 2 The Renaissance in the North Explain how the printing revolution shaped European society. Describe the themes that northern European artists,
Renaissance and Reformation Section 2 The Northern Renaissance.
Outline: Britain’s advantages Four features of early industrialization Elsewhere in Europe Impact of industrialization Terms Enclosures Canal Era Combination.
SM2222: Information Design and Visualization Session 3: Typography 23 September 2005.
1. INDUSTRIALIZATION 1. The process of expanding and intensifying industrial activities.
Architecture Unshackled Panopticon, a type of prison building designed by English philosopher and social theorist Jeremy Bentham, 1791: "a.
INTRODUCTION Basic Design Principles Proximity Visual Hierarchy Visual Hierarchy Symmetry / Asymmetry Symmetry / Asymmetry Repetition Unity Contrast.
The Northern Renaissance By: Abhishek Bose. Periodization The actual beginning of the northern renaissance artistic movement is argued by historians but.
Understanding Typography Part One A brief history of written and printed communication, the function of typography in graphic design and the essential.
The Renaissance Moves North. Renaissance Spreads North Northern Europe recovered more slowly from the Black Death Northern Europe recovered more slowly.
Agenda Bell Assignment PowerPoint Presentations Vocabulary/Study – 20 minutes. Discussion/Notes – Renaissance II – The Renaissance Moves North!
The Victorian Age The setting for Robert Louis Stevenson’s The Strange Case of Dr. Jekyll and Mr. Hyde.
SECOND INDUSTRIAL REVOLUTION We say it started in 1870, but since 1850 there were a lot of new inventions.
AP European History Chapter 22 The Revolution in Energy & Industry.
TYPOGRAPHY! The art of line and shape- communicating together.
What is Photography? From the Greek words- photos- “light” and graphein- “to draw”
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