Presentation is loading. Please wait.

Presentation is loading. Please wait.

Report March 2014 - Overall 50 Clippings by. Report March 2014 - NETGEAR Retail Business Unit NETGEAR RBU Summary Total: 37 (RBU) + 1 (both) Clippings.

Similar presentations


Presentation on theme: "Report March 2014 - Overall 50 Clippings by. Report March 2014 - NETGEAR Retail Business Unit NETGEAR RBU Summary Total: 37 (RBU) + 1 (both) Clippings."— Presentation transcript:

1 Report March 2014 - Overall 50 Clippings by

2 Report March 2014 - NETGEAR Retail Business Unit NETGEAR RBU Summary Total: 37 (RBU) + 1 (both) Clippings D-A-CH Coverage is focused on the C7000B, the R7000and the PR2000 PR-Activities: C7000B press release sent out on Mar. 31 th. 3 clippings generated. 100ten organized the press tour for 5 th of March in Munich, Hamburg, Hannover and Berlin. Visited media: CHIP, PC Welt, Gamestar, Freelancer Harald Karcher, Connected Home, video magazine, ComputerBild, Spiegel-Online, c’t, tvdigital, valuetech (blog) 100ten did a follow up for the press tour and sent out review samples and media packages 100ten created a general editorial plan for Netgear’s Facebook page for Q2 100ten met with media agency glancers in order to plan the FB project and planning; glancers will create an creative idea for an easter raffle Review devices: PTV3000 (Capital), R6250, R7000, D6300B (CHIP); WN3100RP (teltarif); R6250 (PC Welt); WN3000RP + WN3500RP (Rügheimer für connect), D6300B (c‘t) Press Tour, tests initiated: R7000 (Gamestar, ConnectedHome, CHIP, PC-Welt, com!, ComputerBILD, c't); XAVB6504 (CHIP); R6250 (PC-Welt); EX6200 & XAVB6504 (Com!); WN3500RP & PTV3000 (Spon); A6100 (ComputerBild); A6200 (CoBi); AC762S (Karcher)

3 Report March 2014 - NETGEAR Retail Business Unit NETGEAR Amazon Summary AMAZON DE: Sent weekly reporting to HQ 100ten kept an eye on the AirCard reviews and the R7000 Forwarded several issues to the RBU3L support who kept us in the loop AMAZON UK: 100ten again reported constant repeater problems to HQ 100ten kept an eye on the R7000 and PTV3000 problems 100ten will send final UK reporting and hand over the Amazon UK tracking to the US agency from April onwards

4 NETGEAR RBU Coverage - Topics Report March 2014 - NETGEAR Retail Business Unit

5 NETGEAR RBU VIP Media

6 Report March 2014 - NETGEAR Retail Business Unit NETGEAR RBU VIP Media

7 Report March 2014 - NETGEAR Commercial Business Unit NETGEAR CBU Summary Total: 13 (CBU) + 1 (both) Clippings D-A-CH Coverage is focused on Envel partnership and Education PR-Activities: Press release Envel BS written and published. 7 Clippings generated. 100ten started creation of a GS516TP pass through blog post – still in creation 100ten sent RN312 to Digital Tested for a review, published: rank 4 of 6. 100ten offered partnership news to IT Business 100ten answered 5 written questions regarding education for CRN.de – published 100ten offered article “hourly backups” to it-administrator, accepted and will be published online Social Media Activities: current Twitter topics (NAS Systems, Partner programs, partner announcements, webinars, special offers, Education news) 100ten wrote blog post about ReadyNAS for photo studios (+Tweet, +Google+ post, +Flickr picture upload) 100ten wrote blog post about Envel cooperation for the hospitality segment (+Tweet, +Google+ post, +Flickr picture upload)

8 Report March 2014 - NETGEAR Commercial Business Unit NETGEAR CBU Summary Case Study L.I.T.: 100ten offered case study to IT Mittelstand (rejected), Mobile Business (accepted), Logistik Heute (rejected), Logistik Journal (waiting for feedback) Case Study Krannich GmbH: draft written; on hold and waiting for feedback of customer. Case Study Pfälzer Pensionsanstalt: customer received basic questionaire to fill out basic information. on hold and waiting for feedback of customer. 100ten started new case study with partner Quadratdenker (AT) about wifi installtions in hotel Gmachl in Austria. Basic questionaire siled out, writing started – 80% finished. Final detail call on 2.4. at 9am. Newsroom: Envel announcement: LINKLINK

9 Report March 2014 - NETGEAR Commercial Business Unit NETGEAR CBU Coverage - Topics

10 Report March 2014 - NETGEAR Commercial Business Unit NETGEAR CBU VIP Media

11 Report March 2014 - NETGEAR Commercial Business Unit NETGEAR CBU VIP Media

12 Report March 2014 - NETGEAR Corporate NETGEAR Overall Sentiment Breakdown

13 Report March 2014 - NETGEAR Corporate NETGEAR Overall Print / Online Breakdown

14 Report March 2014 - NETGEAR Corporate NETGEAR Overall Category Breakdown

15 AVM -AVM presents new Gigabit and AC-products at the CES: FRITZ!WLAN Stick AC 860, FRITZ!WLAN Repeater 1750E, FRITZ!Box 4080, FRITZ!Box 3490, FRITZ!WLAN Repeater 1750E, FRITZ!WLAN Repeater DVB-C, FRITZ!WLAN Stick AC 860 and FRITZ!Powerline 1000E -AVM FRITZ!Box security risk still present Belkin -Belkin International Launches New Partner Program for Belkin and Linksys Resellers Buffalo Technology -Buffalo Technology introduces new WLAN-AC-Router WHR-1166D D-Link -D-Link offers security-patch for D-Link modem DSL-321B revision Z1 -D-Link announces Stefan Buchberger as Director Marketing Central & Eastern Europe -D-Link launches IP-Surveillance Business Partner Programm -D-Link offers the DIR-510L mobile router with integrated akku-pack HP Networking -HP Networking presents Cloud Managed Network Solution for unified networks Lancom - Lancom Systems presents energy saving Power-over-Ethernet-Switch GS-2352P - Lancom Systems shows new LANCOM L-151gn Wireless access point - Lancom introduces new products at Cebit: Lancom 9100+ VPN (CC) and 7100+ VPN (CC), VPN-Router 781A (CC), 1781A-4G (CC), 1781-4G (CC) and 1781EF (CC) and the Lancom-CC-Start-up-Kit Report March 2014 - NETGEAR Competitor Monitoring


Download ppt "Report March 2014 - Overall 50 Clippings by. Report March 2014 - NETGEAR Retail Business Unit NETGEAR RBU Summary Total: 37 (RBU) + 1 (both) Clippings."

Similar presentations


Ads by Google