Presentation on theme: "Fresh communication skills For the Society of Government Meeting Professionals Susan Rose, MSN, RN www.streetsmartnurse.com."— Presentation transcript:
Fresh communication skills For the Society of Government Meeting Professionals Susan Rose, MSN, RN www.streetsmartnurse.com
Today's Objectives- 1. Explain what Twitter is, the history & stats on Twitter growth. 2. Surf twitter information with or without creating an account. /search 3. Suggest organizations or leaders to follow, including favorites, lists and subscriptions. 4. Describe live-time following of leaders and topics by #hastag, Start your own #hashtag for a conference or session. (#Febsgmp) 6. Decide if twitter is right for you or your event.
1. What Is It? Twitter is an online social networking service and microblogging service that enables its users to send and read text-based messages of up to 140 characters, known as "tweets". This is called "micro blogging". social networking service microblogging characters The 140 characters include space and punctuation, not just letters. It was launched in July 2006. The service rapidly gained worldwide popularity, with over 500 million active users as of 2013, generating over 340 million tweets daily and handling over 1.6 billion search queries per day. 500 million active billion search queries Since its launch, Twitter has become one of the top 10 most visited websites on the Internet, and has been described as "the SMS of the Internet." SMS Internet
2. Twitter Basics How to surf twitter with NO account, locked account google search who you would like to read for example Dr Weil twitter use www.twitter.com/search without an account to search people and topics. Unregistered users can read tweets, while registered users can post tweets and send tweets come to their smart phones
Twitter for Event Planning and Promotions Examples of professional event planning groups on twitter
Tips For Promoting Your Event Recognize that Twitter, at its core is a social media. Be sociable in your tweets. Check for replies and private messages in your Twitter account. Think outside your own event follower pool. Twitter only works if your audience uses it. Include Twitter in your live event experience if you have enough audience participation in the media. Additionally, use Twitter to send special announcements. The event itself can tweet hot sessions, specials, drawing winners and create its own buzz.
Twitter in Conferences http://tinyurl.com/cly8sqr
3. Choosing Who or What to Follow Be selective on who to follow, or else you feed of tweets will be like this.... Like trying to drink from a fire hose.
Creating a manageable feed How to sort out everyone you follow into lists. Subscribing to other lists.
Drilling Down - Prime Tweets Build and awesome list that people will want to subscribe to-let them know in your html newsletter. Example US Gov, Lists of Agencies, VA ( all centers tweets in one place).
4. Searching #Hashtags Topics, Trending Topics You can search by topic with or without a hashtag or with or without an account. Trending topics, as well as topics based on your use in Twitter will be suggested to you.
Arab Spring, Gaza, Israel Tweets Did you know that newspaper reporters now watch twitter for breaking news?
#Government Events or by a Particular Event (#CES) Scott McNealy, founder of Sun Microsystem is now out of the company. How does he keep up with the industry? This is his speech at 2012 CES (Consumer Electronic Show) in Las Vegas. He now tweets at https://twitter.com/ScottMcNealy
Eric Cantor also used same hashtag #my2k for his rebuttals! Twitter Town Hall - #my2k
Selecting Tweets to Text Msg to your cell phone Many 911 facilities monitor twitter for information about survivors needing help. Where is grandma? you might want to check the disaster hashtag!
In Conclusion 1. Twitter is not a trivial waste of time, ignoring it is a mistake. 2. Twitter is being used in arenas such as government, education and more. 4.You don't need to make a single tweet to stay on the cutting edge of news and science. 5. Twitter need not be time consuming, 6. You can share fabulous lists with your followers. 7. If you are in an organization, get help from other members for posting and replying on your social media accounts. The Bird Is Now In Your Court.