Presentation on theme: "The Art of ON/OFF research Glenn Davidson Co - Director and Lead Artist Based in Cardiff - Artstation Ltd. Est:1989 Art and technology practice. Fellowship."— Presentation transcript:
The Art of ON/OFF research Glenn Davidson Co - Director and Lead Artist Based in Cardiff - Artstation Ltd. Est:1989 Art and technology practice. Fellowship in Cybernetics under Prof. Gordon Pask. Amsterdam University Studied Art Partnership with Anne Hayes since 1978
Run button film A film of on off buttons was shown
The Art of ON/OFF research Limits of my study ? Which ON/OFF s count as being in and why? Quasi - Scientific Pursuit – my project is a QSP Undertaken to exacting standards.
The oldest known ON/OFF button …?
ON/OFF Research The BIG BANG! inflating the universe from a singularity. Sience predicts that within ON/OFF is an unstable Vacuum…
ON/OFF Research language and the meaning - we have ON within OFF in language active and passive together… I am waiting - ON line at the bank Be OFF with you – go.. I am having an OFF day Having it OFF ! On the off chance ! Active / live – inactive / dead
ON/OFF Research As verb - Bangs go off A light goes on and off A gun is set OFF, so too, a firework We start ON a job We start OFF in a car or journey We can be found ON the maternity ward Language of ON OFF is linguistic and to a degree cultural – WBTR or “well beyond this research”!
ON/OFF Research Which is my ON /OFF?
ON/OFF Research The Human Button. Historian Peter Hennessy
The Nuclear Button stm Below Witshire countryside the nuclear button
archive/ 1887: The Times archive open to the public First mention of “push-button” March 9, The title is “A New Telephone,”
Fancy light and sound switches Info-tainment: Boolean Binary The reacTable Wired Magazine,
Toward a workable definition. Buttons are in evidence all around us Buttons are about control. Questions: Who is controlling who? and Is there some sort of conditioning going on… ?
Toward a workable definition. I need to explore the connection between ON/OFF buttons and their conditioning effect. Inspiration: Look no further than New Zealand !
Outside of the research All other things are beyond this research.
Useless by em selves…
A brief list of places. A power station The fire station Police station The bank A cinema A domestic house A business A shop A department store The street / high street The bus stop/ terminus The water treatment plant Train Station The coach station
A brief list of stuff. Car Bus Lorry Fire Engine TV Radio Cassette Player iPod Mobile phone GSP Video recorder CD Player Computer Printer Curling tongues Hair curlers Electric shaver Home Appliances: Washing machine Dish washer Fridge Kettle Toaster Freezer
Button hunting Ontological morphology of buttons
Research trip. On the street Filming with Cristian Suau
Research trip FILM Entering the second hand shop Filming with Cristian Suau
Research trip. The small specialist music store FILM Filming with Cristian Suau
Blink - Malcolm Gladwell IAT - Implicit Association Test
ON/OFF IAT test ON OFF Washing machine Dishwasher Fridge Kettle Toaster Freezer Iron Video CD player iPod Phone
result ON OFF Washing machine Dishwasher Fridge Kettle Toaster Freezer Video CD player iPod phone
Weight on Control Most of the time ON Most of the time OFF Washing machine Dishwasher Fridge Kettle Toaster Freezer Iron Video CD player iPod Phone
The ON/OFF research WEBSITE The worlds first ON OFF website to detect ON or OFF prejudice. Measures an individuals performance. Agregates and distributes findings to those who need to know (public). Note: Timing could be added to this to detect the IAT.
Data collectionData distribution Data store
The exhibition pieces Two switch pictures Conditioning energy from OFF to ON (between states) User conditioning – contemplation between states (Consumption and ecomony) Switches and attractors
Surface Gallery Nottingham
ON/OFF RESEARCH FINDINGS The conditioning of the ON button is visible in the public behaviour. Children are heavily drawn to computer, phone and console - recent research found thumbs used to push a door bell (24 years and under) every over uses pointing figure… Advocacy: More OFF switches in public life -.