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解釋名詞 Key Terms – Business Intelligence – Chap. 2, P. 79.

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Presentation on theme: "解釋名詞 Key Terms – Business Intelligence – Chap. 2, P. 79."— Presentation transcript:

1 解釋名詞 Key Terms – Business Intelligence – Chap. 2, P. 79

2 綜合題 List three systems for linking the enterprise – Enterprise system (ERP) – Supply chain management systems – Customer relationship management systems – Knowledge Management systems – Chap.2, P. 81

3 List the three interrelated changes in technology area of the new themes in business use of information systems 列出管理資訊系統的新事件中,在技術領域有 三種互相關聯的變化 – The emerging mobile digital platform – The growth of online software as a service – The growth of cloud computing P. 36, chapter 1 頁 7, 第一章

4 List any 3 of Strategic business objectives of Information systems 策略性企業目標 1.Operational excellence 2.New products, Services, & Business models 3.Customer & Supplier Intimacy 4.Improved Decisions Making 5.Competitive Advantage 6.Survival – Page 42, Chapter 1 – 頁 14, 第一章

5 List the three dimensions of information systems 列出資訊系統的三個面向 – Organizations – Technology – Management P.48, chapter 1 頁 22, 第一章

6 List any 3 key organizational complementary investments which are required to optimize returns from information technology investments 提高資訊科技投資 所需的互補性組織資產 – Supporting organizational culture – Appropriate business model – Efficient business processes – Decentralized authority – Distributed decision-making rights – Strong IS development team – P. 57, chapter 1 – 頁 33, 第一章

7 List 3 typical business processes for the sales and marketing functional area of business – Identifying customers – Making customers aware of the product – Selling the product P. 73, table 2-1, chapter 2 頁 49, 表 2-1, 第二章

8 List the 3 components of DSS 要素 – Data source Internal: TPS, MIS External: stock prices, competitor’s prices – Variety of MODELS to analyze data – User-friendly software (interface) P. 78, paragraph 3, chapter 2 頁 55, 第二段, 第二章

9 List the 4 Enterprise applications 企業應用系統 – Enterprise systems – Supply chain management systems – Customer relationship management systems – Knowledge management systems P. 82, chapter 2 頁 61, 第二章

10 List any 3 collaboration and communication systems as vital management tools for jobs in today’s global economy 協同合作與溝通系統 – Internet-based collaboration environments – and Instant messaging – Cell phones and smartphones – Social networking – Wikis – Virtual worlds P. 90. chapter 2

11 List 3 disruptive technologies 顛覆性技術 – Microprocessor chips – Personal computers – PC word processing software – World wide web – Internet music services – PageRank algorithm – Software as web service P. 113, Table 3-1, chapter 3 頁 96, 表 3-1, 第三章

12 List the 4 dimension of organizational resistance 組織抗拒 P. 119, chapter 3 頁 103, 第三章

13 List the 4 generic strategies for dealing with competitive forces which is enabled by Information systems 要使用資訊科技與系統才能發揮效用的四個一 般的策略 – Low cost leadership – Product differentiation – Focus on market niche – Strengthen customer and supplier intimacy P. 124, chapter 3 頁 109, 第三章

14 List the 3 building blocks of network-based strategies 網路策略 – Network economics – Virtual company model – Business ecosystems P. 134, chapter 3 頁 122, 第三章

15 List the 2 companies which use data from multiple sources to create information on individuals 從事個人資料蒐集的網際網路公司 – DoubleClick – ChoicePoint P. 154, (profiling), chapter 4 頁 146, 輪廓描繪, 第四章

16 List the 3 higher-order values 更高層次的價值 – Freedom – Privacy – Protection of property – Free enterprise systems P. 157, chapter 4 頁 149, 第四章

17 List the 2 core principles of FIP 核心原則 – Notice/Awareness – Choice/Consent P. 161, chapter 4 頁 153, 第四章

18 What legislation was established to regulate spamming in Europe and United States 規範 -- 垃圾郵件 – Europe ban on unsolicited commercial messaging – United States does not outlaw spamming ban deceptive practices – P. 174, chapter 4 – 頁 170, 第四章

19 List any four elements of the data hierarchy 資料層級 – Bit – Byte – Word – Field – Record – File – Database P. 237, chapter 6 頁 246, 第六章

20 Develop an example to explain the multiple views of data within a database. 多重觀點 p. 241, chapter 6 頁 250, 第六章

21 What does the following query means? SELECT COUNT(DISTINCT AUTO.CUSTNUMB) FROM (AUTO, HOME, CUSTOMER) WHERE HOME.CUSTNUMB <> AUTO.CUSTNUMB AND HOME.CUSTNUMB = CUSTOMER.CUSTNUMB AND CUSTOMER.CITY = ‘Kaohsiung’; Note: <> means not equal. The number of people in Kaohsiung city who has home insurance ( 火險 ) but not auto insurance ( 汽車險 )

22 List the 4 types of information which is obtainable from data mining 資訊類型 -- 資料挖掘 – Association – Sequences – Classification – Cluster P. 256, chapter 6 頁 268, 第六章


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