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How are men portrayed in this ad? How are women portrayed in this ad? Why did this company use the military in this ad? This ad was intended for what audience.

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Presentation on theme: "How are men portrayed in this ad? How are women portrayed in this ad? Why did this company use the military in this ad? This ad was intended for what audience."— Presentation transcript:

1 How are men portrayed in this ad? How are women portrayed in this ad? Why did this company use the military in this ad? This ad was intended for what audience of consumers?

2 What is this ad saying? Who is the target audience? How do you feel about this ad? Does it give a "real picture" of what smoking can do for you? What elements in these ads do you think would appeal to kids?

3 Do you see any similarities from the Camel Ads from the 40’s compared to the one from the 90’s? Advertisement from the 40’s.Advertisement from the 90’s. Do you think the intended consumers have changed? If so, how? Do you see any differences in the ads?

4 Flintstones Video John Wayne Video I Love Lucy Yellow Teeth MP3Hackers Rap MP3

5 What is the message? Who might have made this ad? Who is it geared to? Does it work? If so, what makes it effective?

6 What is the message? Who might have made this ad? Who is it geared to? Does it work? If so, what makes it effective?

7 What is the message? Who might have made this ad? Who is it geared to? Does it work? If so, what makes it effective?

8 What is the message? Who might have made this ad? Who is it geared to? Does it work? If so, what makes it effective?

9 Videos from TV Party --- Slide 4 from: Spoof Ads - resources/educational/lessons/ elementary/tobacco/camel.cfm Camel Ads - awareness.ca/english/resources/educational/lessons/elementary/tobacco/cam el.cfmhttp://www.media- awareness.ca/english/resources/educational/lessons/elementary/tobacco/cam el.cfm Camels Ads LOC - Y Do You Think – Radio / TV -


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