6How is it of interest for others? eCommerceProcurementAccountingFull-Service WebstoreOrder- & Return ManagementCatalogue & Product DataService & Call-Center Management (CRM)Content Management (CMS)ManufacturingDrop-ShippingWarehousingFacility-ManagementLogisticsAccounts PayableAccounts ReceivableDebitor- & Creditor-ManagementBusiness ManagementMarketing… and many more!Human RessourceProject- ManagementBusiness IntelligenceCustomer Lifetime TrackingSales-Force AutomationMarketing EffortsBusiness Process IntegrationMulti-Channel-SalesThird Party Checkouts
7Yes, but how much can I do with it? eCommerceCatalogueParty-ManagementOrder- & ReturnWork-EffortAP- / ARSales-Force AutomationMarketingService & Call CenterHuman ResourcesWarehousingDeliveryManufacturingProject ManagementBusiness IntelligenceApplication LayerAsset Main.CatalogueCMSWork EffortOrderAccountingFacilityManufacturingHuman Res.BIGeneral FrameworkService EngineWorkflow EngineEvents & CronJobsEntity EngineData ModelBusiness ProcessesTechnologiesJava, Groovy, Bsh, JythonMinilang – XML ScriptingFreemarker & WidgetsDatabasesBuilt-in TomcatDevelopment Tools
8Wait! Where is the catch?OFBiz is a Framework with very sophisticated ApplicationsOFBiz is not an out of the box eCommerce SoftwareOFBiz requires you to reduce where appropriate
9So who is the target group? Mid- to largesize businesseswith a strong development teamand independent sales team
10How can we meet the target group? Rescope the backoffice for different target groupsRedefine the framework structure (OFBiz Extras)Simplify the CMSShow less – make it usableKeep the target group in mind (developers & companies)KeepItSimple,Stupid!