1 Introducing Mrs Gleam’s Household Cleaning Range
2 Mrs Gleam – HistoryFrustrated by ineffective sprays and dangerous to handle cleaning solutions Mrs Gleam dreamed of finding new alternative products to keep her home clean.Armed with a demanding wish list, Mrs Gleam found a local Norfolk based manufacturer to help create the perfect products.Her products needed to be non caustic, safe around the family, safe on skin, safe on all surfaces, easy to use and eco friendlyMost importantly they must make her home sparkle!Months of research and testing led Mrs Gleam to create a range of cleaning products suitable for use in every room around her home.
3 Mrs Gleam’s Product Range Mrs Gleam is a fabulous new brand of 10+ household cleaning products produced in Norfolk.Looking desirable and are aimed at consumers who are searching for something different.Particularly appealing to consumers who are conscious about the environment and looking for great value, these are effective products that will not adversely affect their world.Perfect for retailers wishing to offer their consumers high quality, eco friendly cleaning solutions with a strong brand identity that supports the high quality performance of each product and encourages repeat purchases and brand loyalty.Each product is competitively priced for the market placeMinimum 55% margin available.
4 Mrs Gleam’s Target Audience Affluent females responsible for managing their householdQuality Crusaders or Ethic Empathisers shopper typesQuality, price and family orientated consumersShoppers with time to consider brand changePurchasers will identify with and trust Mrs Gleam to provide effective safe products for their homes.
5 Product BenefitsIndependently testing amazingly effective cleaning powerNon caustic and fume freeSafe on skinSafe on all surfaces!Safe around children and petsBleach freeEco-friendly
6 Benefits to Retailers Excellent minimum 55% margin available Strong brand identity coupled with great cleaning results builds customer loyalty and drives repeat salesProducts independently tested to comply to BS EN 1276UK manufactured with short delivery lead time from order confirmationDelivers greater product choice to consumersPackaging to carry “Safe Cleaning” logo to highlight product safetyEco-friendly to minimise effect on our environment
7 Mrs Gleam’s Kitchen Cleaner & Degreaser Spray 750ml Powerful kitchen surface cleaner with built in degreaserKills germs in only 30 seconds, 10 x faster than Dettol.Kills % of germs (BS EN 1276)No need for rinsing - leaves no residueSafe to use on all kitchen surfaces750ml bottle with adjustable trigger spray
8 Mrs Gleam’s Carpet & Upholstery Cleaner Spray 750ml Highly effective bleach free carpet cleaning sprayAlso removes stains from upholsteryGreat on blood, grease, chocolate, lipstick and much moreContains no bleach or peroxideSimple to useSafe on skin750ml bottle with adjustable trigger spray
9 Mrs Gleam’s Bathroom Cleaner Spray 750ml 4 in 1 bathroom surfaces cleaning actionNo bleachKills % of germs (BS EN 1276)Active soil guard means surfaces stay cleaner for longerCleans taps, bathroom mirrors to a streak free finish!Descales and deodorisesSafe on skin
10 Mrs Gleam’s Toilet Cleaner 1000ml 3 in 1 toilet cleaning actionNo bleach• Kills % of germs (BS EN 1276)• Coats whole surface of toilet bowl• Refreshing apple scent• Safe around family and home• ml bottle with safe screw cap
11 Mrs Gleam’s Window Cleaner Spray 750ml Effortlessly cleans glass and mirrors leaving them shining cleanAmmonia free: pleasant smell without the fumesDries streak freeAmazing on stainless steel too!750ml bottle with adjustable trigger spray
12 Mrs Gleam’s Stainless Steel Spray 750ml Amazing sparkling finish on stainless steelAlso great on chrome, and other glossy surfaces that should shineLeaves smear free finishRemoves fingerprints and other dirt with easeNo fumesSafe on skin750ml bottle with adjustable trigger spray
13 Mrs Gleam’s Oven Cleaner Spray 750ml Powerful non caustic oven cleaning spray• Easily removes dense grease and grime• Safe to use on all surfaces and oven types• Fume free• No gloves required• ml bottle with adjustable trigger
14 Mrs Gleam’s Oven Rack Cleaner 500ml Non caustic oven grill soaking solutionSafe on our surfaces (inc all metals)Pack includes 500ml soaking solution,Also includes re-useable plastic bag suitable for all grillsThree applications per packNo fumesNo gloves required
15 Mrs Gleam’s Air and Fabric Freshener Spray 750ml Cranberry scented air and fabric freshener sprayNeutralises strong odoursLong lasting scentBleach free and safe for freshening all fabricsSafe on contact with skin750ml bottle with adjustable trigger
16 Mrs Gleam’s Laundry Spot Stain Remover Spray 750ml Powerful laundry spot stain removerNo bleach, no peroxideRemoves heavy stainsProtects colours from fadingSimple to useSafe on skin750ml bottle with adjustable trigger spray
17 CompetitorsMrs Gleam’s main competitors for Eco- friendly products are Method and EcoverWe offer value for money with bottles 50% larger at 750ml productsOn average lower RRPs with Mrs GleamTrusting brand identity with Mrs GleamLoyal Customers
18 Contact UsFor further information about Mrs Gleam’s product range please contact Joe Smith at GreanBase Ltd: T: E: W:
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