1. Chapter 10

2. To Examine Types of Locations To Note Location Decisions To Describe One-Hundred Percent Location To Discuss Criteria for Retail Location Evaluation To Contrast Alternative Terms of Occupancy

3. Isolated Store Unplanned Business District Planned Shopping Center

4. No Competition Low Rental Costs Flexibility Visibility Facility Adaptation Parking Cost Reductions, Lower Prices

5. Difficulty Attracting Customers Customers Not Willing to Travel Customers Like Variety in Shopping High Advertising Costs Operating Costs Not Shared Restrictions Building Ownership

6. Central Business District (CBD) Secondary Business District (SBD) Neighborhood Business District (NBD) String

7. Assortment Public Transportation Store Types in Area Price Ranges Variety of Customer Services Pedestrian Traffic Commercial and Social Facilities

8. Parking Congestion Travel Time Aging Facilities Condition of District Poor Image Rent Migration to Suburbs Discontinuity of Offerings

9. Regional Shopping Center –Megamall Community Shopping Center –Power Center Neighborhood Shopping Center

10. Balanced Tenancy Suburban Population One-Stop Shopping Common Areas Image Pedestrian Traffic Parking and Traffic Rent and Taxes Theft Rates

11. Regulations Rent Restrictions Competitive Environment Fees Number of Malls Consumer Boredom Aging Facilities Major Retailer Domination

12. Renovation and Expansion Consumer Interest and Enthusiasm –Megamalls –Power Centers Broaden Retail Mix Opening Up Malls Build Brand Loyalty Frequent Shopper Programs

13. Parking Facilities Pedestrian Traffic Transportation Store Composition Vehicular Traffic Specific Site

14. Ownership –Sale-Leaseback Lease –Straight –Percentage –Graduated –Net

15. Zoning Considerations Voluntary Considerations

17. Types of Locations –Isolated Store –Unplanned Business District –Planned Shopping Center Decisions Necessary in Choosing a General Retail Location The Concept of One-Hundred Percent Location The Criteria for Evaluating Locations Alternate Terms of Occupancy

18. Questions?