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Clif Bar – Line Extension Product Type : Grocery Unit Cost to WFM: Suggested Retail Price: $1.99 Gross Margin: % Promotional Support Program: In conjunction.

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Presentation on theme: "Clif Bar – Line Extension Product Type : Grocery Unit Cost to WFM: Suggested Retail Price: $1.99 Gross Margin: % Promotional Support Program: In conjunction."— Presentation transcript:

1 Clif Bar – Line Extension Product Type : Grocery Unit Cost to WFM: Suggested Retail Price: $1.99 Gross Margin: % Promotional Support Program: In conjunction with existing skus Demo Support Program : 4 demos/store/year Exclusivity : None Channel Strategy of Item: All Manufacturer Launch Date: Sept new skus: White Chocolate Macadamia & Coconut Chocolate Chip A balanced source of protein, fat and carbohydrates No high-fructose corn syrup Contains 23 vitamins & minerals, zero trans fats Ingredients (Coconut Chocolate Chip): Organic Brown Rice Syrup, ClifPro® (Soy Rice Crisps [Soy Protein Isolate, Rice Flour, Barley Malt Extract], Organic Roasted Soybeans, Organic Soy Flour), Organic Rolled Oats, Organic Cane Syrup, Chocolate Chips (Dried Cane Syrup, Unsweetened Chocolate‡, Cocoa Butter‡, Soy Lecithin, Vanilla Extract), ClifCrunch® (Organic Oat Fiber, Inulin [Chicory Extract], Organic Milled Flaxseed, Organic Psyllium), Organic Coconut, Organic Date Paste, Organic Sunflower Oil, Natural Flavors, Sea Salt, Natural Vitamin E (Antioxidant WHITE CHOCOLATE MACADAMIA COCONUT CHOCOLATE CHIP

2 Category Type: Grocery Unit Cost to WFM: Gross Margin: % SRP: $9.99 Promotional Support Program: 15% 4 x per year minimum, plus Whole Deal support Demo Support Program: 4 x stores, 4 x demos Exclusivity: None Channel Strategy of Item: All Manufacturer Launch Date: 2012 Clif Bar 6 packs Made with organic ingredients Contains 23 vitamins & minerals An excellent balance of protein, carbohydrates and fiber Consumer value, 6-pack format Ingredients: Organic Brown Rice Syrup, ClifPro® (Soy Rice Crisps [Soy Protein Isolate, Rice Flour, Barley Malt Extract], Organic Roasted Soybeans, Organic Soy Flour), Organic Rolled Oats, Organic Cane Syrup, Chocolate Chips (Dried Cane Syrup, Unsweetened Chocolate‡, Cocoa Butter‡, Soy Lecithin, Vanilla Extract), Almond Butter, Organic Fig Paste, Cocoa‡, Almonds, ClifCrunch® (Apple Fiber, Organic Oat Fiber, Organic Milled Flaxseed, Inulin [Chicory Extract], Organic Psyllium), Sea Salt, Natural Flavors, Natural Vitamin E (Antioxidant ) OATMEAL RASIN BARS 6PK CHOC ALMOND BARS 6PK CHOC CHIP BARS 6PK

3 Clif MOJO Bars Product Type : Grocery Unit Cost to WFM: Suggested Retail Price: $1.99 Gross Margin: % Promotional Support Program: TBA Demo Support Program : TBA Exclusivity : None Channel Strategy of Item: All Manufacturer Launch Date: April 1, flavors available Gluten-Free, 70% Organic, Non-GMO & Vegetarian No artificial sweeteners, sugar alcohols or trans fats No high fructose corn syrup Ingredients (Dark Chocolate Cherry Almond): Almonds, Organic Tapioca Syrup, Organic Cherries (Organic Cherries, Organic Cane Sugar), Organic Dark Chocolate (Organic Cane Sugar, Organic Chocolate Liquor, Organic Cocoa Butter, Soy Lecithin, Organic Vanilla Extract), Coating (Organic Cane Sugar, Organic Cocoa, Palm Kernel Oil, Organic Palm Kernel Solids, Organic Soy Lecithin, Organic Vanilla), Organic Roasted Soybeans, Organic Cranberries (Organic Cranberries, Organic Dried Cane Syrup, Organic Sunflower Oil), Organic Rice Crisps (Organic Rice Flour, Organic Cane Sugar, Salt, Calcium Carbonate), Organic Inulin, Organic Cashews, Organic Sunflower Oil, Sea Salt, Organic Natural Flavour, Tocopherols. Clif Bar c/o Marsham International COCONUT ALMOND PEANUT DRK CHOC ALMND & SEA SLT DRK CHOC CHERRY ALMND

4 KIND Bar – Line Extension Product Type : Grocery Unit Cost to WFM: SRP: $1.99 line priced Promotional Support Program (Jan 2014 = 20% MCB + flyer, Apr2014 = 20% + flyer, July 2014 = Centre Stage /40% MCB + 3% to WPF, Sept 201 = 20% MCB + flyer, Nov 2014 = 20% MCB + flyer) Demo Support Program - 1 each during the promo months (Jan, Apr, Sept, Nov) + 2 in the month of July to support Centre stage (via the KIND AMBASSADORS) Exclusivity – None Channel Strategy of Item - Natural Manufacturer Launch Date - Madagascar Vanilla, Nuts & Sea Salt, Chocolate Cinnamon, Cashew Ginger - Available immediately, Blueberry Vanilla & Apple Cinnamon skus available December 2013 KIND Nuts & Spices 4 delicious, all natural bars made from ingredients you can see & pronounce. Only 5g of sugar (or less), and nothing artificial. Mad Van Al - Mixed nuts (almonds, peanuts, cashews, walnuts) honey, non gmo glucose, chicory root fiber, crisp rice, madagascar vanilla, soy lecithin. Dark Choc Nuts + Sea Salt - Mixed nuts (peanuts, almonds, pecans, cashews), chicory root fiber, honey, palm kernel oil, sugar, crisp rice, cocoa powder, non gmo glucose, sea salt, soy lecithin, milk powder, vanilla extract. Dark Choc Cinn Pecan - Mixed nuts (peanuts, almonds, pecans, cashews), chicory root fiber, honey, palm kernel oil, sugar, non gmo glucose, crisp rice, cocoa powder, cinnamon, soy lecithin, milk powder, salt, vanilla extract. Cashew & Gin Spice - Cashews, almonds, peanuts, chicory root fiber, honey, non gmo glucose, crisp rice, ginger, sugar, spices, soy lecithin Blueberry Vanilla – Cashews, blueberry pieces (blueberries, sugar, apples, plum, apple juice, vegetable glycerine, citrus pectin, natural blueberry flavour),almonds, honey, non GMO glucose, raisins, crisp rice, chicory root fibre, vanilla extract, soy lecithin, sunflower oil Apple Cinnamon Nut + Fibre – Walnuts, almonds, dried apples (apples, evaporated cane juice), cashews, raisins, chicory root fibre, honey, non GMO glucose, crisp rice, flax seeds, soy lecithin, cinnamon Other attributes – naturally Wheat and Gluten Free & Non GMO Vendor Contact Information (Sarah MTBI, KIND Nuts & Spices – 4 bars Madagascar Vanilla Almond (NEW), Dark Chocolate Nuts & Sea Salt (NEW), Dark Chocolate Cinnamon Pecan (NEW), Cashew & Ginger Spice (NEW), KIND – Fruit & Nut – 2 new flavors Blueberry Vanilla & Cashew (NEW), Apple Cinnamon Nut + Fibre (NEW),

5 Bounce: Cacao Mint and Coconut Macadamia Product Type : Grocery Unit Cost to WFM: Suggested Retail Price: $2.69 Gross Margin: % Promotional Support Program : 15-20% MCB 4x a year, plus 1 ad Demo Support Program : 4 demos per store/year Channel Strategy of Item: All Manufacturer Launch Date: Available Now 100% Natural, no preservatives High in protein & high in fiber Non-GMO Gluten-Free & Nut-free Coconut Macadamia Ingredients: Bounce c/o Marsham International Case UPC

6 Larabar ALT Bars Product Type: Grocery Unit Cost to WFM: $ Suggested Retail Price: $2.39 Gross Margin: % Promotional Support Program: 2014 schedule TBA Demo Support Program: Available Exclusivity: None Channel Strategy of Item: Conventional & Natural Manufacturer Launch Date: Q ALT®, the Alternative Protein Bar™ Made with pea protein, a healthy alternative to soy, whey and egg protein 10g of protein per bar Available in 3 flavors Gluten free & Vegan Non-GMO Ingredients (Pumpkin Pie): Dates, Pea Protein, Peanuts, Brown Rice Syrup, Brown Rice Flour, Dried Pumpkin, Sunflower Oil, Spice & Sunflower Lecithin Tanja Fraser, UNFI Canada ( ) ALT PUMPKIN PIE ALT PEANUT BUTTER ALT CINNAMON APPLE

7 Pamela’s Whenever Bars Product Type: Grocery Unit Cost to WFM: Suggested Retail Price: $4.99 Gross Margin: % Promotional Support Program : 15% discount 4 times per year + ad support Demo Support Program: 1 x demo/per store, per year Exclusivity: None Channel Strategy of Item: All Manufacturer Launch Date: Sept 2013 Wheat-free, made with oats Dairy-free No hydrogenated oils or trans fats 150mg Omega-3 from chia seeds Sweetened with agave and coconut sugar Ingredients: refer to samples provided Pamela’s c/o Marsham International Oat Blueberry Lemon Oat Chocolate Chip Coconut Oat Cranberry Almond Oat Raisin Walnut

8 Glutino Toaster Pastries Product Type: Grocery Unit Cost to WFM: $ Suggested Retail Price: $5.99 Gross Margin: % Promotional Support Program: 2014 schedule TBA Demo Support Program: Available Exclusivity: None Channel Strategy of Item: Conventional & Natural Manufacturer Launch Date: 2013 Gluten free Convenient breakfast or anytime snack Kosher certified A good source of fiber, 4g per serving 5 pastries per box Ingredients: APPLE FILLING (SUGAR, APPLE POWDER (APPLES, CALCIUM STEARATE), APPLES, GLYCERIN, WHITE GRAPE JUICE CONCENTRATE, WATER, MODIFIED TAPIOCA STARCH, PECTIN, CITRIC ACID, CINNAMON, MALIC ACID, NATURAL FLAVOR, TRICALCIUM PHOSPHATE, SODIUM CITRATE), WATER, WHITE RICE FLOUR, PALM OIL, MODIFIED POTATO STARCH, RESISTANT CORN STARCH, MODIFIED TAPIOCA STARCH, EGGS, TAPIOCA SYRUP, SUGAR, SUGAR BEET FIBER, INULIN, SALT, BAKING POWDER (SODIUM ACID PYROPHOSPHATE, SODIUM BICARBONATE, CORN STARCH, MONOCALCIUM PHOSPHATE), XANTHAN GUM, MODIFIED CELLULOSE, NATURAL FLAVOR Tanja Fraser, UNFI Canada ( ) STRAWBERRY APPLE CINNAMON

9 White Wave Silk – 1.89L Vanilla Product Type: Dairy Unit Cost to WFM Suggested Retail Price: $4.39 Gross Margin % Promotional Support Program: In conjunction with existing skus Demo Support Program: Available Exclusivity: None Channel Strategy of Item: All Manufacturer Launch Date: Available Now Made from whole natural almonds 90 calories per serving With a hint of vanilla, it’s delicious over cereal, mixed with coffee, added to favourite recipes or straight from the carton An excellent source of Calcium & Vitamin D Verified by the Non-GMO Project’s Free of dairy, soy, lactose, gluten, casein, egg and MSG Ingredients: Filtered Water, Almonds, Cane Sugar, Sea Salt, Natural Flavor, Locust Bean Gum, Sunflower Lecithin, Gellan Gum

10 Blue Diamond – Almond Breeze Chilled 1.89L Product Type : Dairy Unit Cost to WFM: Suggested Retail Price $3.99 Gross Margin % Promotional Support Program: 15% 4 x per year Demo Support Program : 2 x demos, all 4 x stores Exclusivity : None Channel Strategy of Item: All Manufacturer Launch Date: January 2014 No sugar and only 30 calories per cup! A healthy and delicious alternative to milk! Rich and creamy with a delicious almond taste. An excellent source of calcium. Soy Free, Lactose Free, Vegan, Kosher. Ingredients (Original Unsweetened): Water, almonds, calcium carbonate, sea salt, potassium citrate, carrageenan, sunflower lecithin, natural flavor, zinc gluconate, vitamin A palmatate, riboflavin (vitamin B2), vitamin D2, and vitamin B12 JP Hood c/o Marsham International ALMDBRZ ORIG SWT ALMDBRZ ORIG UNSWT ALMDBRZ VANILLA SWT ALMDBRZ VANILLA UNSWT

11 White Wave Silk – French Vanilla Coffee Creamer Product Type: Dairy Unit Cost to WFM: Suggested Retail Price: $2.39 Gross Margin: % Promotional Support Program: In conjunction with Original Coffee Creamer Demo Support Program: Available Exclusivity: None Channel Strategy of Item: All Manufacturer Launch Date: Available Now Absolutely no cholesterol or saturated fat Free of dairy, lactose, gluten, casein, egg, peanut and MSG Verified by the Non-GMO Project No artificial colors or flavors Ingredients: Filtered Water, Whole Soybeans, Cane Sugar, Palm Oil, Soy Lecithin, Natural Flavour, Potassium Phosphate, Sodium Citrate, Tapioca Starch, Carrageenan

12 Almond Dream 946ml UHT – Original & Vanilla Product Type: Grocery Unit Cost to WFM: $ Suggested Retail Price: $2.99 Gross Margin: % Promotional Support Program: in conjunction with existing Almond Dream listing Demo Support Program: Available Exclusivity: None Channel Strategy of Item: Conventional & Natural Smooth and creamy with a hint of almonds Cholesterol free and low in saturated fat Lactose-free & dairy-free Enriched with vitamins A, D, B2 and B12 An excellent source of calcium Ingredients (Original): Water, almonds, almond butter, inulin, evaporated cane juice, canola oil, tricalcium phosphate, soy lecithin, sea salt, carrageenan, gellan gum, vitamins and minerals (vitamin A palmitate, ergocalciferol, cyanocobalamin, riboflavin, zinc sulfate) *Contains almonds and soy Tanja Fraser, UNFI Canada ( ) ALMOND DREAM BEV ORIG ALMOND DREAM BEV VANILLA

13 Pacific Hazelnut Beverage - Chocolate Product Type: Grocery Unit Cost to WFM: $ Suggested Retail Price: $3.99 Gross Margin: % Promotional Support Program: 2014 schedule TBA Demo Support Program: Available Exclusivity: None Channel Strategy of Item: Conventional & Natural Manufacturer Launch Date: Q ml UHT non-dairy beverage, made with hazelnuts Vegan & soy-free Kosher A source of Calcium, Vitamin D & Riboflavin Ingredients: Roasted Hazelnut Base (Filtered Water, Ground Roasted Hazelnuts), Brown Rice Sweetener (Filtered Water, Brown Rice), Evaporated Cane Juice, Cocoa Powder, Tricalcium Phosphate, Chocolate, Potassium Citrate, Sea Salt, Natural Flavor, Carrageenan, Sunflower Lecithin, Riboflavin (B2), Vitamin A Palmitate, Vitamin D2 *Allergens: Tree Nut (Hazelnuts) Tanja Fraser, UNFI Canada ( ) CHOCOLATE

14 Surf Sweets – Peach & Watermelon Rings Insert Product Picture(s) Product Type: Grocery Unit Cost: SRP: $2.49 Gross Margin: % Promotional Support Program: 20% x 4 times per year Demo Support Program: Available Exclusivity: None Channel Strategy of Item: Conventional, Natural, Big Box Manufacturer Launch Date: (01/2013) Canada Organic Vegan Non-GMO Gluten Free Nut Free, Allergy Friendly Available in two great flavors: Watermelon and Peach 1% of sales to environmental causes Tru Sweets, - (773) Insert Picture of Product Bar Code

15 Camino 100g Bar – Chocolate with Raspberries Product Type: Grocery Unit Cost to WFM: $ Suggested Retail Price: $4.39 Gross Margin: % Promotional Support Program: In conjunction with existing 100g skus Demo Support Program: Available Exclusivity: None Channel Strategy of Item: Conventional & Natural Manufacturer Launch Date: Available now Made with organic ingredients that come from environmentally responsible family farmers Certified Organic Fair Trade Certified Certified Kosher Ingredients: Cacao mass*, golden cane sugar*, cacao butter*, whole cane sugar*, raspberries, ground vanilla beans* *FAIRTRADE CERTIFIED Tanja Fraser, UNFI Canada ( )

16 Xyla Lollipops Product Type: Grocery Unit Cost to WFM: $ Suggested Retail Price: $9.99(250g)/$15.99(500g) Gross Margin: % Promotional Support Program: 2014 schedule TBA Demo Support Program: Available Exclusivity: None Channel Strategy of Item: Conventional & Natural Manufacturer Launch Date: Q Xylitol Sweetened, made from USA Hardwood Xylitol has been proven to help prevent cavities 0.5 g of Xylitol per lollipop 2 sizes available: 250g & 500g Sugar Free, Aspartame Free Vegan Gluten Free Ingredients: Isomalt, hydrogenated starch hydrolysate, xylitol, malic acid, natural flavours (grapefruit oil, lemon oil, lime oil, orange oil), natural colours (annatto, red beet concentrate, turmeric), soy (release agent) Tanja Fraser, UNFI Canada ( ) XYLA LOLLIPOPS 250G XYLA LOLLIPOPS 500G

17 Theo – 85g Dark Chocolate Bars Product Type: Grocery Unit Cost to WFM: $ Suggested Retail Price: $3.99 Gross Margin: % Promotional Support Program: In conjunction with existing skus Demo Support Program: Available Exclusivity: None Channel Strategy of Item: Conventional & Natural Manufacturer Launch Date: May 2013 (in Canada) 2 new skus: Chili 70% Dark & Cherry Almond 70% Dark Bean-to-Bar chocolate factory in North America Certified Organic & Certified Fair Trade, Fair for Life Verified Non-GMO Soy –free & vegan Award winning brand Ingredients (Chili): Cocoa Beans*+, Sugar*+, Cocoa Butter*+, Passilla Chili Powder*, Guajillo Chili Pepper*, Cayenne Chili Powder*, Ground Vanilla Bean*, Cinnamon*, Orange Zest*, Orange Essential Oil*. Tanja Fraser, UNFI Canada ( ) CHERRY ALMOND 70% DARK CHILI 70% DARK

18 KIND Healthy Snacks - Healthy Grain Clusters Product Type: Grocery Unit Cost to WFM (maximum delivered unit cost from distributor ) $5.99 to $6.99 SRP Promotional Support Program (2 flyer promos TBD + July 2014 = Centre Stage /40% MCB + 3% to WPF Demo Support Program - 1 each during the promo months (Jan, Apr, Sept, Nov) + 2 in the month of July to support Centre stage via the KIND AMBASSADORS Exclusivity – None Channel Strategy of Item - Natural Manufacturer Launch Date - NEW skus available NOW 100% Whole Grains: Amaranth, Quinoa, Oats, Millet, Buckwheat Wheat Free, contains gluten free oats Good source of fiber Ingredients: Whole grains (wheat free oats, brown rice, millet, buckwheat, amaranth, quinoa), evaporated cane juice, peanut butter, soy crisp (soy protein isolate, tapioca starch, calcium carbonate), peanuts, whey protein, canola oil, sea salt, natural vitamin E. Ingredients: Whole grains (wheat free oats, brown rice, buckwheat, amaranth, millet, quinoa), evaporated cane juice, flax seeds, chicory root fibre, canola oil, molasses, cinnamon, sea salt, natural vitamin E Ingredients: Whole grains (wheat free oats, brown rice, buckwheat, amaranth, millet, quinoa), evaporated cane juice, flax seeds, chicory root fibre, canola oil, vanilla extract, molasses, blueberry puree, apple puree, plum puree, apple juice, glycerine, sea salt, natural vitamin E, citrus fiber, citrus pectin. Ingredients: Whole grains (wheat free oats, brown rice, millet, wheat free oat flour, buckwheat, amaranth, quinoa), evaporated cane juice, coconut, honey, canola oil, chicory root fibre, sesame seeds, molasses, sea salt, natural vitamin E. Vendor Contact Information (Sarah MTBI, Peanut butter whole grain clusters Cinnamon Oat Clusters with Flax Seeds Vanilla Blueberry Clusters with Flax Seeds Oats & Honey Clusters with Toasted Coconut

19 Nature’s Path Love Crunch Dark Chocolate Macaroon Product Type: Grocery Unit Cost to WFM: Suggested Retail Price: $5.99 Gross Margin % Promotional Support Program: Minimum 15% 4 x per year, plus ads Demo Support Program: 1 x demo, 4 x stores per year Exclusivity: None Channel Strategy: All Manufacturer Launch Date: September 2013 Organic, Fair Trade, Gluten-Free, Kosher, Non-GMO, Vegan, Trans-Fat Free Every bag purchased means a donation to food bank programs No artificial flavors or colors Ingredients: Rolled oats*, granulated sugar cane juice*, sunflower oil*, dried coconut*, dark chocolate chunks* (granulated sugar cane juice*, unsweetened chocolate*, cocoa butter*, soy lecithin, vanilla*), cocoa*, natural flavours, rice starch*, sea salt, tocopherol (added to enhance freshness). *Organic. Nature’s Path c/o Marsham International

20 GoGo Quinoa Choco Puffs Product Type: Grocery Unit Cost to WFM: $ Suggested Retail Price: $6.99 Gross Margin: % Promotional Support Program: TBA Demo Support Program: Available Exclusivity: None Channel Strategy of Item: Conventional & Natural Crunchy cereal made from nutrient-rich quinoa Gluten-free Certified Organic Vegan Low in fat, less than 1g per serving 108 calories per ½ cup Ingredients: Organic puffed quinoa, organic rice, organic cane sugar and organic cocoa powder Tanja Fraser, UNFI Canada ( )

21 Nature’s Path Gluten Free EnviroKidz Cereal Product Type: Grocery Unit Cost to WFM: Suggested Retail Price: $5.99 Gross Margin: % Promotional Support Program: 15% x 4 x per year, plus ad support at 20% MCB Demo Support Program: Demo x 4 stores per year Exclusivity: None Channel Strategy: All Manufacturer Launch Date: mid January new skus: Chocolate Choco Chimps & Cinnamon Jungle Munch Organic, gluten-free, Kosher certified, non-GMO, vegan & trans-fat free No artificial flavors or colors 1% of sales is donated to environmental groups Ingredients (Choco Chimps): Whole grain corn meal*, corn meal*, granulated sugar cane juice*, fair traded cocoa*, natural flavor, sea salt *Organic Nature’s Path c/o Marsham International

22 Nature’s Path Gluten Free Sunrise Crunchy Cereal Product Type: Grocery Unit Cost to WFM: Suggested Retail Price: $6.99 Gross Margin % Promotional Support Program: 15% x 4 x per year plus ad support at 20% Demo Support Program: Demo x 4 stores per year Channel Strategy of Item - All Manufacturer Launch Date: mid-January 2014 Organic, gluten-free, Kosher certified, non-GMO, vegan & trans-fat free No artificial flavors or colors 2 new skus: Crunchy Cinnamon & Crunchy Honey Ingredients (Crunchy Cinnamon) : Brown rice flour*, whole grain corn meal*, granulated sugar cane juice*, corn meal*, yellow corn flour*, inulin*, honey*, quinoa*, flax seeds*, flavor*, buckwheat flour*, sea salt, amaranth*, molasses*, tocopherols (added to enhance freshness). *Organic Nature’s Path c/o Marsham International SUNRISE CRUNCHY CINNAMON SUNRISE CRUNCHY HONEY

23 Nature’s Path Pure Oats Instant Oatmeal Product Type: Grocery Unit Cost to WFM: Suggested Retail Price: $6.69 Gross Margin: % Promotional Support Program: 15% x 4 x per year plus ad support at 20% Demo Support Program: Demo x 4 stores per year Exclusivity: None Channel Strategy of Item- All Manufacturer Launch Date: September skus available Organic, gluten-free, & Kosher certified No artificial flavors or colors 4g protein, 28g whole grains & 4g of fiber per serving 8 pouches per box Ingredients (Spiced Apple): Pure rolled oats*, granulated sugar cane juice*, dried apple*, flax seeds*, flavor*, cinnamon*, sea salt. *Organic. Nature’s Path c/o Marsham International SPICED APPL W/ FLAX BRWN SUGAR MPL W/ ANCNT GRNS HOMESTYLE VARIETY PACK

24 Glutenfreeda Instant Oatmeal Cups Product Type: Grocery Unit Cost to WFM: $ Suggested Retail Price: $2.99 Gross Margin: % Promotional Support Program: 1x ISF Quarterly, minimum 15% MCB; Ads TBD Demo Support Program: Available Exclusivity: None Channel Strategy of Item: Conventional & Natural Made with the same all natural, wheat-free oats as our best selling instant oatmeal packets Available in 4 flavors Made with real fruit and nuts, sweetened with brown cane sugar and sprinkled with flax Convenient, ideal for travel Ingredients (Blueberries, Strawberries & Brown Sugar): Wheat-free oats, brown cane sugar, freeze-dried strawberries, freeze-dried wild blueberries, ground flax, sea salt Tanja Fraser, UNFI Canada ( ) BLUBRY/STRBRY/BRN SUGR BROWN SUGAR/FLAX CRNBERY APPLE/WLNUTS CINN GOLDEN&BRWN RAISINS/ALMONDS


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