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Sponsorship Proposal June 2012. Mission Statement To catalyze socio-economic change in India through education of underprivileged children Mission Statement.

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Presentation on theme: "Sponsorship Proposal June 2012. Mission Statement To catalyze socio-economic change in India through education of underprivileged children Mission Statement."— Presentation transcript:

1 Sponsorship Proposal June 2012

2 Mission Statement To catalyze socio-economic change in India through education of underprivileged children Mission Statement To catalyze socio-economic change in India through education of underprivileged children We are a 21 year old organization with 66 chapters worldwide, 15 in India We are a 21 year old organization with 66 chapters worldwide, 15 in India We are Asha Bangalore chapter – part of both Asha for Education (501(c)3 certified in US ) & Asha Trust (80(g) certified in India ) How we work -100% volunteer driven -0% admin overheads* -100% of funds directed to a project* *except for third party costs How we work -100% volunteer driven -0% admin overheads* -100% of funds directed to a project* *except for third party costs Projects we support 1. Timbaktu Collective Childrens’ resource centre & school in CK Palli village, Ananthapur, AP 2. Thulir Educational resource centre in a tribal village in Dharmapuri, TN 3. Sita school Alternate school for drop-outs from poor families near Bangalore Team Asha is our team of enthusiastic runners who train together and run several marathons every year to raise funds. In 2011, the 30 member team raised over INR 7 lakhs!

3 Format General Quiz | Teams of 2 Written prelims Top 5 teams in finals ‘x’ rounds in the final Lots of audience questions with prizes Sponsorship Avenues * Title Sponsor * Associate Title Sponsor * Associate Sponsor(s) * Functional sponsor(s) The funds raised will be used to enhance the support provided to existing Asha Bangalore projects. Sponsors may choose to specifically associate with a particular project Sponsorship Benefits * CSR impact * Brand building * Employee engagement * Engagement with Graduating student pool Date June 2012 Venue TBD Time 3:30 - 7:00 PM Planned Outcomes ~50 Corporate Teams ~100 College teams Outflow ~Rs 1,60,000 (prize money + venue + branding) Inflow ~Rs 4,40,000 (Sponsorships + Registrations) Net funds raised ~Rs 2,80,000 Prize Money First – Rs 40,000 Second – Rs 20,000 Third – Rs 10,000 Fourth – Rs 5,000 Fifth – Rs 2,000 Sundry – Rs 500 x 6 Total – Rs 80,000 Registration Fee Corporate teams - Rs 3,000/- College teams - Rs 1,000/- * No mixed teams allowed * Early bird discounts * Discounts for >3 teams from same corporate Quizmasters Team Nexus Trio of quizzers well known in KQA circle Has conducted many corporate & KQA quizzes Quizmasters Team Nexus Trio of quizzers well known in KQA circle Has conducted many corporate & KQA quizzes

4 Sponsorship AvenueTitleAssociate TitleAssociate (>=1) Sponsorship value (INR)1,00,00050,00020,000 Benefits Rights and memberships (apart from partnership avenue) 2 minute address prior to quiz start and prize distribution by a senior representativeYes No Opportunity to have 1-2 questions on the sponsor in finals (as long as no finalist is from that company, in which case it’ll be asked as an audience question) YesNo Overall branding benefitsVery High HighMedium Online publicity Sponsor logo linking to sponsor website on quiz page & registration portal on Asha websiteLargeMediumSmall Sponsor logo linking to sponsor website on social media – Asha Bangalore Facebook pageLargeMediumSmall Sponsor name and logo in respective locations in all communicationYes No Audio visuals Opportunity to play a 30 sec audio-visual once during the event to reach out to the audienceYes No Before every eventYesNo Physical Branding (Sponsor name, association and logo) Stage backdrop – 8’ x 6’ flex or appropriate sizeHeader Footer Event posters at venue – A3/A2 size – 10 nos.Header Footer Dedicated poster – can have an optional sponsor message/tagline as add-on – A3 size1063 Event Flex Banner at venue entrance – ~8’ x 6’Header Footer Sponsor standees kept at venue entrance and on stage - ~6’LargeMediumNo A4 answer sheets given to participantsHeader Footer On the spot registration physical formsHeader Footer Prize money stationery – gift cheque/envelope etc.LargeMediumNo Publicity material for attracting Corporate and College participation – event postersHeader Footer Additional publicity material that sponsor would like to provideHighMediumLow Media Coverage Radio Jingle/announcement for event with partner nameYes No Event poster in Bangalore edition of a national English daily – Quarter page sizeLargeMediumSmall We also present an opportunity to be the exclusive sponsor for the event for a value of INR 2,00,000. In this case, there will be no associate title or associate sponsors. There shall however be non-conflicting functional sponsors (in-kind) such as snacks, books etc.

5 Associate Partner Radio Partner Print Partner Hospitality Partner Books Partner Functional partnersEvent partners Associate Title Partner Title Partner &Asha-Bangalore present Asha Paheli ‘12 in association with Event Details HEADER FOOTER BODY Indicative Event Banner/Poster/Standee For Asha Bangalore: Thushar Kumar Indicative Sponsor Poster/Standee Title Partner logo Title Partner logo Partner message/ slogan


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