Presentation on theme: "E-Business for Airlines Unit 11. Part A P1 – P2 – M1 – D1 Types of e-business Current e-technology used by airlines Impacts of e-business on airlines."— Presentation transcript:
E-Business for Airlines Unit 11
Part A P1 – P2 – M1 – D1 Types of e-business Current e-technology used by airlines Impacts of e-business on airlines Benefits of e-business for airline customers
Definition of e-Business e- Business (electronic business) is in its simplest form, the conduct of business on the internet. It is a more generic term than e- commerce because it refers to not only buying and selling but also servicing customers and collaborating with business partners.
Business to Consumer
Advertising Virgin Atlantic advertisement- what do you think? kOuA kOuA
Bookings How is it used?
Travel Information How is e-business used to provide travel information?
Live arrival and departure information Health advice for passengers Terminal information Airline facilities Latest worldwide travel news Let’s look at Book Flights, Holidays, Hotels, Car Rental with British AirwaysBook Flights, Holidays, Hotels, Car Rental with British Airways
Business to Business
E-Procurement What does procurement mean to you? Procurement is the action of obtaining goods or services for a business
What sort of goods and services does an airline need to procure in order to run efficiently? LIST In pairs, make a list of goods and services that an airline will need to procure to run efficiently.
E-Procurement Electronic methods are used at every stage of procurement: Advertising contracts Managing contracts Evaluating tenders Paying suppliers
Benefits of E-Procurement Reduces paperwork and increases efficiency Helps to process orders more quickly Speeds up payment
Advertising Cheap Flights - Book cheap flights to Europe with Ryanair Cheap Flights - Book cheap flights to Europe with Ryanair Why is this of benefit to businesses? Marketing opportunity Reaches mass market Immediate impact
In-Flight Internet Access
In recent years airlines have had to keep up with emerging technologies and the demand for doing business 24/7. Singapore Airlines British Airways LCY-JFK only (OnAir technology) British Airways - Club World London City: On-board connectivityBritish Airways - Club World London City: On-board connectivity
Current e-Technology used by Airlines
Hardware PC’s Laptops Tablets
Internet Websites Web pages Can you think ways in which airlines use these?
For internal communications For external communications eg – procurement Marketing Bookings Hyperlinks for customers eg- car hire, etc Informing customers eg- promotions
Mobile Phones Smartphones Text applications Can you think how an airline might use these to their benefit for staff and customers?
Social Networking Twitter Facebook Blogs
In pairs, through research, find a scheduled airline, a charter airline and a low cost airline that use social networking to conduct business and feedback to the rest of the group.
What are the benefits of self check-in to: Passengers Airlines
Barcode readers In what ways are these used in an airport?
For Next Lesson Make a start on P1 – all points must include airline examples to support your assignment. Any questions, please ask me or me if I’m not around. We will look at: Impacts of e-business on airlines Benefits of e-business for airline customers