Presentation on theme: "Apple-Merging Technology, Business, and Entertainment By: Andrew Porting CIS 429 Spring 2009."— Presentation transcript:
Apple-Merging Technology, Business, and Entertainment By: Andrew Porting CIS 429 Spring 2009
What might have happened to Apple if its top executives had not supported investment in iPods? Lost it’s niche as the #1 selling portable MP3 Player. iPod Economy – Expected that 75% of iPod owners purchase at least one accessory for their iPod. – 30 Million accessories sold. – iPod Economy from well over $300 Million and as high as $6 Billion.
How Apple Could Use Efficiency IT Metrics to Improve Business Prevention of wrongful downloading.
How Apple Could Use Effectivness IT Metrics to Improve Business Password required to prevent unintentional downloads.
iTunes To understand the iPod you must first know about iTunes. Application developed by Jeff Robbin and Bill Kincaid in 1999 its original name was SoundJam MP. Apple purchased application in Released as iTunes in January Began iPod Support in version 2.0 in November 2001.
iTunes Interface List View
iPod Touch Ad
Apple App Store
Current Information Number one seller of portable MP3 players. Number one music retailer in Million iPhones sold to date. iTunes has sold over 6 Billion songs since it’s introduction in 2001 All 10 Million tracks offered through iTunes will be DRM free by March of Million iTunes accounts linked by Credit Card.