Presentation on theme: "Task 4- P4 Conduct primary and secondary research for a selected product/service making use of identifiable sampling techniques."— Presentation transcript:
1 Task 4- P4Conduct primary and secondary research for a selected product/service making use of identifiable sampling techniques.
2 What makes a good questionnaire? Include a purpose of the questionnaireWrite a concise questionnaireUse appropriate languageDon’t include leading questionsUse a combination of open and closed questionsPut your questions in a logical orderBalance rating scales
3 Secondary Research Use official and company websites Avoid wikipedia for researchCheck the date the website was published/ updated.Check the source of any dataCross check the information provided with a reputable website.
4 Task You need to firstly put together your primary research. This must be checked before the research is carried out.Secondly carry out your secondary researchMake sure you follow the top tips of secondary research