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1 Mobile World Investment Corporation Corporate presentation by CEO June 2014.

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Presentation on theme: "1 Mobile World Investment Corporation Corporate presentation by CEO June 2014."— Presentation transcript:

1 1 Mobile World Investment Corporation Corporate presentation by CEO June 2014

2 2 2 We are in the retail business of authentic mobile phones and electronics/home appliances through our 2 chains, and Mobile World Investment Corporation Established in 2009 Mobile World JSC Established in 2004 Electronic World JSC Established in 2010 99.35%99.95%

3 3 3 OUR VISION 3 The Gioi Di Dong (Mobile World) is the leading and most creative retailer in Vietnam, bringing to our customers the most exciting, friendly, trustworthy experience; and is an example of business with integrity in every market where we have presence and make a difference in Vietnam. This is who we are. This is what you can trust.

4 4 4 Our key difference is the culture of positioning our customers at the center in every of our thinking and action. Touchable factors Products / Services “Soft” factors  Store location  Store layout  Shelves  Product display  Authentic products  Not selling low quality products or products that are not bringing good value to customers  Customer support  Staff  Salary/bonus scheme, promotion opportunities  Service procedure

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7 The Gioi Di Dong(*) 25.0 % 7 Mom and pop shops 50.0% Mobile phone market in Vietnam Other modern retailers 25.0% 7 We are the number 1 mobile phones retailer in Vietnam, not only in market share, but also in customer service quality (*) Source: Gfk April 2014

8 8 8 We are the only Vietnamese retailer in the East Asia’s most dynamic and high-growth companies list, recognized by World Economic Forum (2014). ‘000 VND

9 9 9 We are the only mobile phones retailer that has presence in all 63 provinces of Vietnam. 250 and stores

10 10 We are among the top online retailer in Vietnam. Nationwide stores support our own nationwide, reliable delivery. Top 5 e-commerce websites in Vietnam with over 10 million visits per month. Flexible payment methods: cash on delivery, bank transfer, internet banking, ATM, VISA and Master Card. ‘000 VND

11 11 We built a corporate culture positioning our customers at the center.

12 12 Our commitments 1.We commit to position our CUSTOMERS AT THE CENTER of every of our thinking and actions. 2.We commit to provide our employees a working environment based on RESPECT and FAIRNESS. 3.MWG commit to provide our Managers a fair “PLAYGROUND” where they can fully utilize their talents, a PROSPER personal life with RESPECTFUL social status. 4.MWG commit to RESPECT our business partners. 5.MWG commit to INCREASE its company’s VALUE for its shareholders. 6.MWG commit to create jobs for the society and fulfill its tax responsibility to the national budget.

13 13 We built a dynamic, energetic, experienced and professional management team. The Board of Directors has met and shared experience with world renowned technology and retail corporations in the world. The Board of Directors includes members who have intensive experience in technology and retail industry, both locally and internationally; as well as financial and managerial experience. Result-oriented management approach. Management bases on internal detailed reports as well as frequently updated market researches.

14 Nguyễn Đức Tài (Founder/Chairman & CEO) Mr. Tai runs the business of MWG. Before founding the company, he was the strategy director of S-phone. Trần Kinh Doanh (BOD member) He is in charge of business, sales and marketing. He has contributed greatly to the expansion of The Gioi Di Dong stores. Điêu Chính Hải Triều (Founder/ IT manager/ BOD member) He has greatly contributed in building the company’s ERP system. He is also in charge of developing supply chains and inventory management. Trần Lê Quân (Founder/BOD member) Before joining The Gioi Di Dong, Mr. Quan is managing director of Anba, a customer service company for Sony Ericsson Robert Alan Willett (BOD member) He became the company’s BOD member in April 2013. He was ex- CEO of Best Buy International and hold top positions in many international companiesMetapack (UK). Lighthaus Logic (Canada) và Sabanci Holding (Turkey). Chris Freund (BOD member) Representing Mekong Enterprise Fund II. He is the chairman and founding partner of Mekong Capital. Prior to founding Mekong Capital, he was a Portfolio Manager at Templeton Asset Management. Dr.Thomas Lanyi (BOD member) Representing CDH Investments. He is executive director of CDH Investments. Previously he was with Mekong Capital as Director and Templeton Asset Management as Executive Director. Đặng Minh Lượm (HR manager/BOD member) Before joining the company, he was the HR manager of Nutifood Board of Directors: Understanding the local market, supported by international experience

15 15 We control tightly to have an healthy financial position. Year 2013 1,35 Year 2012 1,13 Year 2013 64,1 Year 2012 85,8 Current ratio Debt/Equity (%) Working capital management, target: Consolidated days in inventory: 40 to 50 days Payable days from 20 to 30 days

16 16 We control costs tightly and cooperate closely with suppliers to enhance business efficiency. ROE (%) Net profit margin (%) We completed the restructuring of Dien May to cut costs Sales expenses over revenue decreased from 9.8% in 2013 to 8.2% in Q1 2014 Net margin Q1 2014 was 4.8%, significantly higher than 2.7% in 2013 Year 2013 41,2 Year 2012 33,2 Q1 2014 4,8 Year 2013 2,7 Q1 2014 15,6 Year 2013 14,8 Gross margin (%) Gross margin Q1 2014 increased and is expected to be stable In 1H 2013, we restructured our product portfolio and selling products at discount which affected our gross margin Year 2014 is expected to be good for us to maintain a higher gross margin compared to that of 2013

17 Yoy Growth Vs. 2014 69% Yoy Growth Vs. 2013 37% 17 We set an ambitious target for 2014 Q1 2014 result proved that we were on the right track. Target 2014 Revenue 13,020 Billion VND Net profit 435 Billion VND Q1 2014 Target 2,042 Billion VND 3,478 Billion VND 70,7% Q1 2013 Q1 2014 Revenue 42.1 Billion VND 168.6 Billion VND Q1 2013 Q1 2014 Net profit 299,5%

18 18 We see a lot of opportunities for future growth Customers are switching from mobile phones to smart phones Technology is ever- changing and creating new demand Electronics/home appliances market: a fragmented market; opportunities for few dominants 90 mn Large and consumption- driven population 50 % Of the market is served by mom and pop stores; market expansion opportunity Opportunities to develop modern retail chains for other product categories Economies of scale

19 19 Growth strategy Flagship stores at major cities Approaching rural areas “Fill in the blank” at major cities Boosting online sales New retail chains for new product categories 2014

20 20 We expect to list 62,723,171 shares on Ho Chi Minh Stock Exchange in June or July 2014. MWG Stock ticker: www. Information for shareholders and investors on:

21 21 Thank you for your interest in Thegioididong Q & A

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