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Cross cultural management, Hofstede and Trompenaar, Jelle Alkema 2008 1 Cross Cultural Management Class The approaches of Hofstede and Trompenaar.

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Presentation on theme: "Cross cultural management, Hofstede and Trompenaar, Jelle Alkema 2008 1 Cross Cultural Management Class The approaches of Hofstede and Trompenaar."— Presentation transcript:

1 Cross cultural management, Hofstede and Trompenaar, Jelle Alkema Cross Cultural Management Class The approaches of Hofstede and Trompenaar

2 Cross cultural management, Hofstede and Trompenaar, Jelle Alkema Trompenaar’s model of culture Implicit assumptions Artifacts and products Norms and values Trompenaar and Hampden-Turner, page 22

3 Cross cultural management, Hofstede and Trompenaar, Jelle Alkema Artifacts and products Explicit culture Food, buildings, etc Compare differences between the British, the French and the Netherlands build environment.

4 Cross cultural management, Hofstede and Trompenaar, Jelle Alkema Norms and Values Norms; what is right and wrong, rules, codes of conduct. Values; what is good or bad Compare differences in norms and values in the Dutch and the American culture. Dangers?

5 Cross cultural management, Hofstede and Trompenaar, Jelle Alkema Implicit assumptions Like the fish unaware of the water it is in. The griot in Mali!

6 Cross cultural management, Hofstede and Trompenaar, Jelle Alkema Cultures Normal distribution (page 25) the French and the American culture

7 Cross cultural management, Hofstede and Trompenaar, Jelle Alkema Trompenaar’s dimensions of culture 1.Universalism vs particularism 2.Individualism vs communitarianism 3.Neutral vs emotional 4.Specific vs diffuse 5.Achievement vs ascription 6.Attitudes to time 7.Attitudes to the environment Trompenaar and Hampden-Turner, page 11

8 Cross cultural management, Hofstede and Trompenaar, Jelle Alkema Universalism vs particularism Obligations Follow codes of conduct Choices Show best behavior Trompenaar and Hampden-Turner, page 31 Problems to evaluate performance in a professionals culture Sum up of differences on page 48.

9 Cross cultural management, Hofstede and Trompenaar, Jelle Alkema Exc. Test yourself on Univeralisme or paticularism Test on page 33, 36, 38.

10 Cross cultural management, Hofstede and Trompenaar, Jelle Alkema Individualism vs communitarianism Individual first Group values linked with motivation Group first Self interest prime motivator Trompenaar and Hampden-Turner, page 11 Compare the adhocracy with the professional bureaucracy Sum up of differences on page 67.

11 Cross cultural management, Hofstede and Trompenaar, Jelle Alkema Neutral vs emotional Separate emotion from rationality Mix emotion and rationality Trompenaar and Hampden-Turner, page 69 Compare the machine bureacracies with adhocracy Sum up of differences on page 79.

12 Cross cultural management, Hofstede and Trompenaar, Jelle Alkema Specific vs diffuse Separate work from family and frinds Mix work and affection Trompenaar and Hampden-Turner, page 81 Compare the bureacracies with the organic shapes Sum up of differences on page 100.

13 Cross cultural management, Hofstede and Trompenaar, Jelle Alkema Achievement vs ascription You are what you do Status through achievement You are where you’re from Status through position Trompenaar and Hampden-Turner, page 102 Compare the professioanals with the managers Sum up of differences on page 118.

14 Cross cultural management, Hofstede and Trompenaar, Jelle Alkema Attitudes to time Past Time as a circle Future Time as a straight line Trompenaar and Hampden-Turner, page 120 Sum up page 138

15 Cross cultural management, Hofstede and Trompenaar, Jelle Alkema Attitudes to the environment Handling the environment Reacting to the environment Trompenaar and Hampden-Turner, page 141 Sum up page 155


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