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Department of Media and Communication. Spasifik, magazine 2004 Kila Kokonut Krew, TV Pacific Beat Street, TV Talaki, newspaper 2005 Tonga Taina, newspaper.

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Presentation on theme: "Department of Media and Communication. Spasifik, magazine 2004 Kila Kokonut Krew, TV Pacific Beat Street, TV Talaki, newspaper 2005 Tonga Taina, newspaper."— Presentation transcript:

1 Department of Media and Communication

2 Spasifik, magazine 2004 Kila Kokonut Krew, TV Pacific Beat Street, TV Talaki, newspaper 2005 Tonga Taina, newspaper TNews, TV 2006 New Zealand Pacific, newspaper Pacific Radio News Service, radio Pacific Media Network, radio 2007 PacificEyeWitness, website 2008 Pacific Viewpoint, TV Pacific Scoop, website 2009

3 What makes Pacific media ‘Pacific’? Content? How they’re delivered? The identity of the people delivering them? The identity of the audience?

4 Tagata Pasifika

5

6 Native Affairs, Maori Television

7 Spasifik

8 Tagata Pasifika, TVNZ

9 Asia Downunder, TVNZ

10 Marae, TVNZ

11 Taimi ‘o Tonga

12 “You’d have to say you’d want Pacific people working on a Pacific programme, number one. So that you can get some tie in. There’s sympathy and some empathy with your target audience and the people that are going to feature in your programme.” Stephen Stehlin Tagata Pasifika executive producer

13 Angela Tiatia, Tagata Pasifika presenter

14 Barbara Dreaver, TVNZ Pacific correspondent

15 Radio New Zealand International

16

17 “The Pacific community thought it was about them, it was for them and it was made by them. And... they didn’t think it was a TVNZ product. They thought it was their own.” Stephen Stehlin Tagata Pasifika executive producer

18 “It’s that sense that this is our programme; you’re not going to do anything to it. That’s always been the buzz around Tagata, that people feel that sense of ownership because it reflects who they are.” Sandra Kailahi TVNZ 7 producer, former Tagata Pasifika reporter

19 “You know who you are and where you’ve come from and I think my strength working in mainstream and as a newsreader is because I am Pacific.... I will join other groups and things but my connection, my number one, is because I am Pacific.” Niva Retimanu Newstalk ZB

20 “I find that they want news from here. That’s what annoys most people with instead of talking about issues that we face here, they’re talking about issues in Tonga.” Wai Tufui Koli Tala’aho producer

21 “When you turn on Tagata you might get doom and gloom, but with some reasons and how people are dealing with it, and that Pacific perspective. Also... the success stories, just what makes people do what they do and why they’re doing so well.” Sandra Kailahi TVNZ 7 producer, former Tagata Pasifika reporter

22 Naked Samoans

23 What makes Pacific media ‘Pacific’? Content? How they’re delivered? The identity of the people delivering them? The identity of the audience?


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