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Wells Fargo EFS –so much more than private student loans PASFAA Conference session; 10/14/2014 Presenters: Ben Brudnock, EFS Market Relationship Manager.

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Presentation on theme: "Wells Fargo EFS –so much more than private student loans PASFAA Conference session; 10/14/2014 Presenters: Ben Brudnock, EFS Market Relationship Manager."— Presentation transcript:

1 Wells Fargo EFS –so much more than private student loans PASFAA Conference session; 10/14/2014 Presenters: Ben Brudnock, EFS Market Relationship Manager for Western PA Heather Vincent, EFS Market Relationship Manager for Central & Eastern PA © 2014 Wells Fargo Bank, N.A. All Rights Reserved. Confidential

2  Wells Fargo focus is on advice and guidance as the platform for building relationships with our customers.  Wells Fargo provides first rate, free educational resources for colleges, high schools, community based organizations (CBO) and our customers. Our focus is on helping students and parents make informed decisions about a college education.  Preparing for college  Paying for college  Money management  Major sponsorships and community investment What we’ll cover today Always available at

3 3 Preparing for college 3

4 4 CollegeSTEPS ® program 4 Wells Fargo’s CollegeSTEPS ® program provides college planning and money management tips for high school and college students as well as their parents and families. Receive newsletters and emails tailored to the student’s specific year in school to help stay on track and students will automatically be entered in the sweepstakes. Since 1998, Wells Fargo has awarded more than $1 million to students through its CollegeSTEPS sweepstakes and will award an additional 160 $1,000 cash prizes during the 2014/2015 academic year.

5 CollegeSTEPS Program Who can sign up?  High school students  Parents of high school students  College students  Parents of college students  Guidance counselors Consolidation Sign up for program Receive welcome email with resources Students are automatically entered into sweepstakes upon signing themselves up for the program. Ongoing CollegeSTEPS emails covering topics relevant to students year in school Yearly resource updates

6 CollegeSTEPS magazine Provides students and parents with articles, tips, and resources for college planning and money management. CollegeSTEPS flyer and brochure Provides information about the CollegeSTEPS program and informs students about the sweepstakes. CollegeSTEPS Program We award a total of 160 - $1000 scholarships each year to those enrolled in the CollegeSteps program– 80 to high school students and 80 to current college students. We have a magazine and brochure that provide helpful information about the program and details about the sweepstakes. Sign up at

7 Sample emails with mobile friendly designs Get the information you’re looking for, on the go! With our mobile friendly emails, you can access the information you need when it’s convenient for you.

8 Planning for College Guide Walks students through the college planning process and provides a place where students can keep track of important information. Provides information such as: Month-by-month college planning calendar Choosing a College Applying for scholarships Completing the FAFSA Earning Money for College

9 Student LoanDown Blog A place for students and families to check out conversations focused on the college experience. We cover a variety of topics, from campus tours and applying for college to making the most of your time at school – including how to financing it. Our bloggers even share some of their own college planning experiences to let you know what they’ve learned along the way. 9

10 Wells Fargo Community An open forum for students and families to have their college questions answered, while providing helpful information to others. By asking questions, sharing knowledge, and learning from the community – we’ll journey through your education planning adventure together. 10

11 11 Paying for College 11

12 Tuition Funding Sources Free scholarship search Over 7 million scholarships totaling more than $41B Local and national scholarship options Scholarships matched to your personal profile Financial aid information Student loan resources Career aptitude test Career planning information 12

13 Your Financial Aid Journey in Five Steps An easy-to-follow guide, available in English and Spanish, which navigates parents and students through the financial aid process in five simple steps — starting with completing the Free Application for Federal Student Aid (FAFSA).

14 Your Financial Aid Journey in 5 steps online videos Wells Fargo has developed a fun, lively video series to help students and families navigate through the financial aid process. 14 Mr. Fellows, your wiser college advisor, walks you through each of the five steps Videos will help you be more informed about the financial aid process Allows you to go through the videos at your own pace

15 15 Money management for students and adults 15

16 Hands on Banking Program  Free non-commercial resource  Interactive financial videos  Instructional guides for educators  Presentations, handouts, worksheets, quizzes  Modules for kids, young adults, military, seniors and more! 16

17 Managing Your Money Hands on Banking 17

18 Managing Your Money Smarter credit videos  Understanding Credit  The 4 C’s of credit –  Establishing Credit  Protecting credit from identity theft 18

19 Financially Successful Students Ideas for using our resources  Admissions and prospective student events  Orientations events  High school outreach  Financial aid nights  Links on websites  Scholarship webpage  Career offices on campus  Loop videos on monitors in Financial Aid area 19

20 20 Major sponsorships and community investments 20

21 Hispanic Scholarship Fund (HSF)  Since 2003, Wells Fargo has provided $13.2 million in support some of which has gone directly to HSF scholarships supporting over 1,000 students.

22 First Generation Go College! Tour Backstory: First Generation tells the story of four low-income students who set out to break the cycle of poverty and bring hope to their families and communities by pursuing a college education. Shot over the course of three years, this award winning documentary explores the challenges these families face and demonstrates how their success has major implications for the future of our nation.First Generation

23 First Generation Go College! Tour gocollege.php Go College! Go College! was created to help shrink the higher education gap amongst first generation college-bound students, minorities and underserved youth through the inspirational stories captured in First Generation. The screenings will also include a panel discussion with the documentary film makers, education leaders, and college financial planning experts.

24 First Generation Go College! Tour First Generation Go College! tour stops: Los Angeles March 2014 Las VegasApril 2014 PhoenixApril 2014 OaklandApril 2014 Washington, DCMay 2014 Atlanta September 2014 Minneapolis October 2014 Dallas October 2014 Houston November 2014 Miami December 2014 Join the conversation on social media using #GoCollege and #WFCollegeTour

25 Questions? Thank you for attending. 25

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