1. IT : More than Ready for the Future
Jon Kissane
Chief Strategy Officer and Cloud Business Group General Manager
NetApp
© 2014 NetApp, Inc. All rights reserved. NetApp Proprietary – Limited Use Only
© 2014 NetApp, Inc. All rights reserved. NetApp Proprietary – Limited Use Only

2. 20+ $6.3B 13,000 #1 #1 #3 NetApp Snapshot Years of Innovation
4/10/2017
Years of Innovation
20+
$6.3B
FY14 Annual Revenue
13,000
Global Employees
Branded Storage OS #1 #1
Storage System for
Public Cloud Infrastructure #3
World’s Best Multinational Workplace
#1 Branded Storage OS
Source: IDC Worldwide Quarterly Disk Storage Systems Tracker 2014 Q2, September 2014 (Open Networked Disk Storage Systems, 2Q2014 revenue)
#1 Storage System for Public Cloud Infrastructure
Source: IDC Storage Users Demand Study 2013 – Fall Edition, IDC #250106, August 2014 (external enterprise storage system terabytes shipped, 1H2013) 2
2015 NetApp, Inc. All rights reserved.
NetApp, Inc. All rights reserved. NetApp Proprietary

3. Industry Trends
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4. The Changing Role of IT Everyone has to think like a service provider
Builders and Operators
Brokers of Services
Everyone has to think like a service provider 4
2015 NetApp, Inc. All rights reserved.

5. Tensions Lead to Hybrid Cloud for Foreseeable Future
Instant infrastructure
Economic flexibility
Easy on ramp and scalability
Low utilization use cases
Ease of use with tools
Avoid operations 5
2015 NetApp, Inc. All rights reserved.

6. Tensions Lead to Hybrid Cloud for Foreseeable Future
Instant infrastructure
Economic flexibility
Easy on ramp and scalability
Low utilization use cases
Ease of use with tools
Avoid operations
“Nobody goes to AWS for price”
Limited choices of infrastructure
Regulatory requirements
Security, control
Leverage existing processes, talent
Fear of CSP locked in 6
2015 NetApp, Inc. All rights reserved.

7. The Storage Landscape Navigating Industry Trends
Navigating the industry trends
Be the Trusted Advisor
© 2014 NetApp, Inc. All rights reserved. NetApp Proprietary – Limited Use Only

8. Strategic Approach IT supports the business
Market Trends
Customers
Ecosystem
IT transitions the business
Winnable Position
IT IS the business
Strategy Framework 8
2015 NetApp, Inc. All rights reserved.
© 2014 NetApp, Inc. All rights reserved. NetApp Proprietary – Limited Use Only

9. Strategic Approach Solve customer problems better than anyone else
Market Trends
Customers
Ecosystem
Act on trends/customers issues
today and in the future
Winnable Position
Build a scalable, long-term strategy best-in-industry foundation
Strategy Framework
NetApp, Inc. All rights reserved. NetApp Proprietary
© 2014 NetApp, Inc. All rights reserved. NetApp Proprietary – Limited Use Only

10. 3x 8.6 Zettabytes Data Center traffic by 2018
A zettabyte is a trillion gigabytes. 10
2015 NetApp, Inc. All rights reserved.
© 2014 NetApp, Inc. All rights reserved. NetApp Proprietary – Limited Use Only

11. Cloud Service Providers Hyperscale Cloud Providers
Hybrid Cloud
Fundamental trend for IT
Cloud Service Providers
Hyperscale Cloud Providers
Private
Public
Private Cloud 11
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12. Data and the Hybrid Cloud
Unique requirements
Cloud Service Providers
Hyperscale Cloud Providers
DATA
Private Cloud 12
2015 NetApp, Inc. All rights reserved.

13. Data and the Hybrid Cloud
The problem: isolated, incompatible data silos
Cloud Service Providers
Hyperscale Cloud Providers
DATA
Private Cloud 13
2015 NetApp, Inc. All rights reserved.

14. Data and the Hybrid Cloud
The problem: isolated, incompatible data silos
THEIR CLOUD
THEIR
DATA
Cloud Service Providers
Hyperscale Cloud Providers
DATA
Private Cloud 14
2015 NetApp, Inc. All rights reserved.

15. Data and the Hybrid Cloud
The need for a data fabric
Cloud Service Providers
Cloud Service Providers
Hyperscale Cloud Providers
Hyperscale Cloud Providers
Private Cloud
Private Cloud 15
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16. What Does a Data Fabric Do?
Creates Choice and Control 16
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17. Your Cloud. Your Data. NetApp Data Fabric
NetApp Data Fabric provides choice and control over your data in the hybrid cloud
NetApp Data Fabric 17
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18. Closing Thoughts Data is growing exponentially
Hybrid cloud will be the critical model
Huge opportunity to transform IT
Boost relevance as the trusted business advisor 18
2015 NetApp, Inc. All rights reserved.
© 2014 NetApp, Inc. All rights reserved. NetApp Proprietary – Limited Use Only

19. Q&A
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20. Thank You!
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