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A project specially dedicated to empowering and enlightening adolescent female workers and job seekers

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Presentation on theme: "A project specially dedicated to empowering and enlightening adolescent female workers and job seekers"— Presentation transcript:

1 A project specially dedicated to empowering and enlightening adolescent female workers and job seekers

2 Aims and Objectives

3 DECISIONS FOR LIFE aims at: Promoting Gender Equality and Empowering Women. and more specifically on: Promoting formal employment and equal opportunities at the labour market.

4 The 8 large occupational groups are This project targets adolescent (defined as women aged 15-29) female workers and job seekers in 8 large occupational groups in the service sector.

5 housekeepers in hotels travel agency intermediaries in tourism secretaries sales persons and cashiers in retail call centre operators front office workers / receptionists in hotels bookkeepersIT programmers

6 These service sectors: employ the bulk of working women in the age group of 15-29. are growing in (almost) all the developing countries. Why does this project target adolescent women in these service sectors ?

7 The project’s main objective

8 To raise awareness amongst these young adolescent female workers concerning work-family balance family building career possibilities future employment opportunities

9 Why raise these awareness ?

10 The vast majority of the women in this group will set up a family within the foreseeable future. They will then face hard decisions about continuing employment and finding solutions for maternity leave and childcare.

11 When setting up a family, the chances that women will quit their jobs due to termination of contract or forced dismissal are higher than in other age groups. The lifetime decisions of adolescent women determine not only their individual future, but also that of society, as their choices are key to the demographic and workforce development of the nation.

12 DECISIONS FOR LIFE aims to support these women in making informed decisions as the expectations from this target group are multi-fold! Economic Professional Social Personal (Household, Familylife)

13 Here we sight some examples of the earnings of this target group and shall choose South Africa to demonstrate with. ProfessionSalary per MonthSalary per Year Call centre operatorsR 3514 to R 39122R 42198 to R 469829 SecretariesR 4422 to R 16390R 53110 to R 196835 BookkeepersR 7219 to R 23259R 86693 to R 279323 IT programmersR 7978 to R 55517R 95810 to R 666719 Office ReceptionistsR 5087 to R 11097R 61091 to R 133269 The Salary Check assumes work as 40hr per week. However big or small the amount may seem, yet it makes a significant contribution for one’s family !

14 This project focuses on 14 developing countries

15 14 developing countries The southern African countries Angola Botswana Malawi Mozambique South Africa Zambia Zimbabwe The CIS countries Azerbaijan Belarus Kazakhstan Ukraine The Asian countries India Indonesia The South American country Brazil

16 It is estimated that in these selected 14 developing countries, some 10 to 12 million female adolescents aged 15-29 are working in the service sectors concentrated in the urban areas where Internet access can be easily had and so we have more chances to reach-out to them in massive numbers. Why only in these 14 developing countries ? ? ? ? ? ? ?

17 How do we plan to do all this ?

18 The popular ‘OFFLINE approach’ An ‘ONLINE approach’ DECISIONS FOR LIFE deploys a ‘dual approach’ to reach out for as many adolescent women as possible in the 8 large occupational groups in the service sector. &

19 This means… FIRST, trade unions who have huge experiences in campaigning are to campaign through the channels at their disposal; aiming to reach 10,000 women in face-to-face meetings and training sessions, and through dissemination of offline promotion materials.

20 This means… SECOND, the Internet is an efficient medium to target these occupational groups, aiming to reach 1,000,000 women online with attractive web tools and content.

21 Online tools

22 Decent Work Check A tool with a check-list to see whether your job, salary and social security are in accordance with National laws and International conventions.

23 Partner Check A game inviting young women, to imagine and consider several real life situations. Economic, professional, personal life scenarios that could take place in their life according to the life-partners they would choose.

24 Salary Check A tool that enables you to get an idea of the salary colleagues earn for a similar job or position. The resulting salary indication values are real statistics after having conducted a stretch of salary surveys.

25 Women’s rights at the work-place These can be found in the DFL website and the Wageindicator websites, like or, enlightening women on topics such as:  maternity leave rights  day-care help for the working mother  laws and tips against sexual harassment  etc…

26 Best-place-to-work tool Will be online in the near future …..

27 Many of these tools, checkers and other online materials made available on the website, are also in downloadable form for offline use to target women who do not have access to the Internet. Inventories underlying these tools and checks will also be undertaken.

28 A screen-shot of the home page

29 The International 'team partners' behind this Project Management

30 which specializes in worldwide inventories underlying the decent work agenda, wages and companies’ industrial relations systems University of Amsterdam AIAS University of Amsterdam AIAS which already has websites on work and wages in 45 countries WageIndicator Foundation in Amsterdam the umbrella organization of unions in the services industries worldwide Global Union UNI in Geneva in the 14 countries in the 14 countries Affiliates Project Management ITUC (International Trade Union Confederation) in Brussels

31 Together, these partners compose a supervisory management board that convenes on a regular basis during the project.

32 The Wageindicator website’s presence in the 14 countries: South

33 Trade Unions in Southern Africa: South Africa:Confederation of South African Workers' Unions (CONSAWU) Congress of South African Trade Unions (COSATU) Federation of Unions of South Africa (FEDUSA) National Council of Trade Unions (NACTU) Regional Project Partners – AFRICA LRS - Labour research Service – Capetown (LRA)

34 Trade Unions in Southern Africa: Angola:União Nacional dos Trabalhadores de Angola (UNTA-CS) Botswana:Botswana Federation of Trade Unions (BFTU) Malawi:Malawi Congress of Trade Unions (MCTU) Mozambique:Organizaçâo dos Trabalhadores de Moçambique (OTM) Zimbabwe:Zimbabwe Congress of Trade Unions (ZCTU) Zambia:Zambia Congress of Trade Unions (ZCTU) Email:

35 CIS Countries: Azerbaijan:Azerbaycan Hemkarlar Ittifaqlari Konfederasiyasi (AHIK) Email: Belarus:Belarusian Congress of Democratic Trade Unions (BKDP) Kazakhstan:Federation of Trade Unions of the Republic of Kazakhstan (FTUK) Ukraine:All-Ukrainian Union of Workers' Solidarity (VOST) email: Confederation of Free Trade Unions of Ukraine (KVPU) Federation of Trade Unions of Ukraine (FPU)

36 Asian Countries: India:Hind Mazdoor Sabha (HMS) Indian National Trade Union Congress (INTUC) Self-Employed Women's Association (SEWA) Institute of marketing and management (IMM) INITES Professional Indonesia:Konfederasi Serikat Buruh Sejahtera Indonesia (KSBSI)

37 South-American Country: Brazil:Central Única dos Trabalhadores (CUT) Força Sindical (FS) União Geral dos Trabalhadores (UGT) Departamento Intersindical de Estatística e Estudos Socioeconomicos (DIEESE)

38 Who finances the DECISIONS FOR LIFE project and what is the project duration ?

39 DECISIONS FOR LIFE is awarded a MDG3 grant from: ‘The Dutch Ministry of Foreign Affairs’, in support of the United Nations Millennium Development Goals no 3 (MDG3): ‘Promote Gender Equality and Empower Women’. The focus is particularly on MDG3.5: ‘Promoting formal employment and equal opportunities at the labour market’. This is one of the four MDG3 priority areas identified in the Dutch Ministry’s MDG3 Fund.

40 DECISIONS FOR LIFE runs from October 2008 until June 2011 DECISIONS FOR LIFE runs from October 2008 until June 2011

41 How can you help to make DECISIONS FOR LIFE successful in your country?

42 To spread the message of this project, our primary aim is: The organising of young women workers wherever they might be. Our Affiliates and Federations are the tools to do this, but not an end in itself.

43 Where do you begin ? Trade Union Campaigns Meetings &

44 Where else can you begin this project awareness? Market places Industries, factories Government and private company offices Call centres The hospitality sector (hotels, guest houses, restaurants, pubs, bars, etc…) Universities Shopping malls Hospitals Clubs, dancing’s


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