1. Division of Student Affairs UAPs 2005-2006

2. Student Affairs Mission The mission of the Division of Student Affairs at Ferris State University is to promote, support, and complement the academic mission of the institution by working collaboratively with students, faculty, and staff to create and extend student services and student learning opportunities outside the classroom.

3. Recruitment and Activities UAPs Improve Efforts for Transfer Students Recruitment Initiatives for US Military Veterans Search Engine Optimization Kiosks Bus Initiative for low income and minority students Consider Printing of Catalog and Program Brochures Grand Rapids/Big Rapids Bus Initiative Integration of Student Activities Centralized FSU Calendar Internal Recognition/Award Program Enhancing Commuter Student Services Student Engagement

4. #1 - New Student Receptions Evaluate three pilot New Student Receptions Re-design reception structure Expand New Student Reception offerings Incorporate financial aid workshops

5. #2 – Assess and improve efforts for transfer students. Development of a new transfer web page. Inclusion of a military workshop for veterans on campus. Evaluate a program which will provide “in-state” tuition rates for military veterans. Identify “in-state” tuition for Midwestern students and/or program specific areas. Develop a new transfer informational tri-fold.

6. #2 - Assess and improve efforts for transfer students (continued) Increase the Ferris presence on community college campuses. Rework transfer guides to reflect the needs of future students.

7. Scholarships for Transfer Students Board of Trustees Distinguished Transfer Scholarship$3000/yr (Renewable for second year, merit based, cumulative GPA of 3.8 or higher) Board of Trustees Academic Excellence Transfer Scholarship$2000/yr (Renewable for second year, merit based, cumulative GPA of 3.5-3.79) Board of Trustees Academic Excellence Honors Transfer Scholarships$1000/yr (Renewable for second year, merit based, cumulative GPA of 3.3-3.49)

8. #3 – Develop recruitment initiatives for the target market of U.S. military veterans. Veterans Web Links In-state Tuition Endorse University-wide awarding of credit for military service schools. Veteran Educational and Career Expo. Establishment of articulation agreements with local community colleges which service the educational needs of large military populations.

9. #3 – Develop recruitment initiatives for the target market of U.S. military veterans. (continued) Recommend further research into the plausibility of on-line course and degree offerings. Research availability to purchase prospect data of recently separated military veterans. Purchase on-line educational search engine services of Military.com.

10. #4 - Integration of Student Activities and Services Avoid competing with each other for the same audience. Support the implementation of a centralized university-wide calendaring system. Increase collaboration and cooperation among the departments/offices. Avoid overlapping and/or duplication of student activities/services.

11. #4 - Integration of Student Activities and Services (continued) “Recruit” faculty/staff to become more engaged in activities on campus. Use summer camp activities to help recruit new students.

12. #5 - Search Engine Optimization Continue the use of selected college search engines Re-write language that inhibits web searches Re-code Ferris curricula that do not enhance web searches Design sponsored links for specific curricula

13. #6 - Develop internal recognition/reward program for “best practices” in professional development. Student Affairs Summer University Division Training Day Professional Development Training Session Departmental Retreats Student Affairs Award Program Assessment of Training Activities

14. #7 - Install information racks in high traffic public areas to support recruitment. Arrangements have been made to place a Kiosk at the following business locations: –Holiday Inn in Big Rapids –Tubs and Tumble in Big Rapids –Chemical Bank (downtown Big Rapids) –Muskegon Community College –Lansing Community College –MDOT Rest Stops And at the following locations on campus: – Student Recreation Center – Rankin Bookstore – Ewigleben Sports Complex

15. #8 - Develop a bus initiative targeted at facilitating visits to campus by low income and minority students Provide round trip transportation from city of domicile to campus Conduct general campus tour Present admission information Test students on ACT (residual test) Assist application for university attendance, or VIP web page Expose students to campus life

16. #8 - Develop a bus initiative targeted at facilitating visits to campus by low income and minority students (continued) Orient minority students to the University through the Office of Minority Student Affairs and current FSU minority students. Conduct Q&A session with current FSU students. Provide mentoring program.

17. #9 - Review the effectiveness of electronic replacements for student recruitment materials. Evaluate use of e-recruitment materials Conduct student focus groups to determine student preferences Evaluate available resources Make recommendations to President’s Council regarding limited printing of recruitment materials

18. #10 - Enhancing connections to the University for students who are off- campus. Evaluate present student services Utilize MyFSU electronic services Conduct focus groups to ascertain commuter student preferences Administer a survey for all commuter services in April 2005

19. #11 - Create connections and expand support for current models of student engagement Residential Life Programs Registered Student Organizations Student Development Record Volunteer Center Americorps V.I.S.T.A. American Democracy Project Torchbearer Leadership Awards Michigan Campus Compact Michigan Service Scholar Numerous academic programs Campus Community Forum FLEX

20. #11 - Create connections and expand support for current models of student engagement (continued) New initiatives - Faculty Fellows Program - Faculty Friends’ Program

21. #11 - Create connections and expand support for current models of student engagement (continued) Develop and initiate a campus open house for community members --On-going activities: Offer Riverday’s Kick-Off Ferris Fest --New Initiatives Campus Open House Founder’s Day --NSSE

22. #12 – Grand Rapids/Big Rapids Bus Initiative Unit the campuses of Big Rapids and Grand Rapids. Provide access to FLITE by Grand Rapids students. Serve recruitment efforts by allowing classes of students to visit the Big Rapids and/or Grand Rapids campus. Assist staff commuting from each campus. Improve third-class mailing from Grand Rapids.

23. Student Affairs Assessment Engage in systematic, ongoing assessment in order to improve our student services/activities. Given declining resources, our decisions need to be increasingly data informed. Assessment data helps us decide whether to increase or decrease funding to particular activities, based on their effectiveness.

25. 2005Event January - May  Directors continue to assess activities, programs and/or services. Complete departmental assessment plans using the ACPA/Center for the Study of Higher Education, Ten Step Matrix in Student Affairs Assessment software. June 1 Submit the following: 1. 2004-2005 Annual Report 2. 2004-2005 Assessment Report  What you did during fiscal year 04.  Assessment serves as the “bridge” between the Annual Report and the Annual Work Plan.  Using assessment software, Directors complete department assessment plan (steps 1-10) and e-mail to Sherry Hayes: hayess@ferris.edu hayess@ferris.edu 3. 2005-2006 Annual Work Plan  What you plan to do during fiscal year 05, based on an evaluation of fiscal year 04 assessment data. June 2-24  VP will meet with Directors to discuss Annual Report, Assessment Report and Annual Work Plan. July 1  New fiscal year begins. Work Plan/Assessment cycle continues. Student Affairs Work Plan/Assessment Timeline January 13, 2005

26. Student Activities & Services Collaboration Arts and LecturesPaula Hadley-Kennedy Admissions & RecordsCathryn Claerhout Alumni RelationsMary Kay MacIver Jeremy Mishler AthleticsBrian Kegler Commencement/Mike Cairns OrientationSherry Hayes Dining ServicesLori Helmer HousingBrian Kurisky Leroy Wright Minority AffairsKaryn Benner Raymond Gant Public SafetyMarty Beldsoe Rankin CenterMark Schuelke Student Leadership & ActivitiesCindy Horn Summer CampsPete Kallio University Advancement & MarketingTed Halm University RecreationWendy Dodd Bob Sinclair Williams AuditoriumMichael Terry Robin Samuels

27. Examples of Collaboration/Integration: Kids/Sibs Weekend: Housing will publicize summer camps during this event. Summer Camps: will work with Admissions to publicize Ferris academic majors. Faculty/Staff Volleyball: UREC/Enrollment Services – first Friday of each month starting in April 2005.

28. Grad Fair The following areas are working together: –Alumni Affairs –Lundberg Bookstore –Commencement –Financial Aid –Career Services –Dining Services –Colleges –Student Leadership & Activities/Torchbearer Society

29. Activities for Off-Campus Students  Midnight Madness  Basketball Frenzy  Ferris’ Finest Talent Show  Pig-nic/Step Show  Ferris Fest  International Festival  Intramurals (60% of participants are from off-campus)

30. Centralized Ferris State University Calendar Ted Halm, University Advancement and Marketing, is launching a new and improved university-wide calendaring system. This calendaring system will centralize calendar inputs, and showcase all major University events/activities and information pertaining to them.