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CS 300 Client Side Web Development Planning & Design.

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Presentation on theme: "CS 300 Client Side Web Development Planning & Design."— Presentation transcript:

1 CS 300 Client Side Web Development Planning & Design

2 Step 1: Project Proposal  Build a web development team Html coders (write the actual code) Designers (graphically, how the site should look) Information writers (create the text & hypertext content) Marketing (attract visitors to the site) Others: server administrators, software programmers, DBAs

3 Step 1: Project Proposal  Choose a site title & domain name  Determine the rationale or focus - What type of website are you going to build?  Design goals - What is the site going to look like?  Target audience - Describe the audience that your site is intended to reach.  List the main elements of the site (at least 5 main features)  Estimate the content - the number of pages needed for each feature  Limiting factors - Identify any technical or audience factors that could limit the design goals of the site.

4 Choose your name wisely. Easy to spell Avoid words/terms with more than one potential spelling KISS PRINCIPLE - Keep it short and simple Make sure it doesn’t have any negative connotations And above all - make sure it is available for you to use…

5 Step 2: Schedule, Milestones, Deliverables Break the project into smaller parts and schedule tasks as milestones to be completed by specified dates, and the deliverables you will provide your client. See Projects II & III Example of a web developers project time line.

6 What about web space?  Start with a search for “top 10” web hosts.  Look at a minimum of 3 web host ranking sites. (They will all be slightly different.)  Pick 2 or 3 hosting services that were consistently in the “top 10”, and view their website for the services they offer, and price.  Make a decision, and pick a web host.  Note: Most web hosts can also register a domain name for you…

7 Step 3: Design Considerations Portable Efficient Unified “look and feel” Design for online

8 Design Considerations: Keep it portable Build a relative file structure. Stick to W3C coding standards and you will avoid most pitfalls. filename convention: use l.c. letters, numbers, no special symbols, and no spaces! (use - and _ instead, if you must) View site as it is being developed on different platforms, with different browsers, and different monitors. (try Lynx - text only browser)

9 keep page length to a minimum keep load time to 10-20 seconds (speed of connectivity) limit quantity of information on each page (use page turners) use small image files (<100 kb),sparingly per page & use cache (browser’s temp storage area- reuse images) place navigation for easy access to information (look at the “Big Guys” on the web for ideas) leave a breadcrumb so visitors don’t get lost. keep a Flat Hierarchy - remember the 3 clicks rule Add A Site Map: graphically displays the organization of a web site for the user to navigate directly to desired content (use intuitive page description list) Design Considerations: efficient

10 Design Consideration: Unified Look First, consider your audience, then plan accordingly. font choices - choose a limited selection & determine what the are to denote, (e.g. headings, body, features ) Are you considering the use of text images? navigation - keep it in the same place, if using text links make sure to underline them (it’s the convention) page layout - consider a standard page layout, keeping aware of web page real estate page banner - keep the same or similar graphic or logo, primary navigation, common color strip

11 Design Consideration: Unified Look color scheme - unless you are an art major/minor consider a visit to http://www.colorcombos.com/ or other color scheme sitehttp://www.colorcombos.com/ The colors you choose can have implications to the viewer. What does red say, as opposed to blue? Muted colors Vs. neon colors match graphics and logo with color scheme (don’t wear plaid pants with a polka dot shirt)

12 Design Consideration: Design for online landscape layout Consider a short, wide page when filling with content. Provide contrast between background and text colors, without being difficult to read. Can you read this? Choose a font for 72 dpi readability. Italics is difficult to read. Can you read this? Avoid horizontal scrolling -----keep page width to current standard 1024 pixels, (975px) Use logical navigation terms, e.g. HOME - main page of site, and choose navigation icons carefully Save room for active white space. WCAG -Web Content Accessibility Guidelines Go to: http://www.w3.org/WAI/WCAG20/quickref/ passive white space Can you read this? Use hyper-linking for non-linear access.

13 Step 4: Testing, 1,2,3, testing… before going “public” - Is your site accessible for your audience? Are visitors viewing the page as you had intended ? Is your navigation structure navigatable? Do your pages load quickly & efficiently? Do all your images have text alternates? Any broken links? Do you have spelling errors? How’s your grammar? Did you offend anyone? Remember, the site is going out to the WWW. Use different people, different platforms, different browsers, and different computers.

14 Step 5: Update! Make revisions/repairs as needed after testing the site and TEST IT AGAIN!!!

15 Step 6: Get Noticed - Search Engine Indexing If a tree falls in the forest and no one hears it, does it make a sound? If your website has an awesome piece of information and no one knows it exists except for the members of your web staff that posted it, does it really exist? Use,, and What are meta tags? Add an XML Site Map to your site for use by the robots & web crawlers

16 Step 7: Maintenance -a web weaver’s work is never done. As with all information, once it is created, it is then “dated” - destined to become obsolete. Thus, it is essential to maintain good client/developer relationships as site maintenance can provide continued income. It is your responsibility as a web developer to note areas to be revised, due to advances in technology or text information (e.g. pricing, events, seasonal). Use to “mark” areas for regular updates. Support your client by noting these areas for revision, and promptly make changes, upon client approval, as needed. page updated: 01.31.12


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