Presentation on theme: "Elwood Public Library 2007 Survey Results November 2007."— Presentation transcript:
Elwood Public Library 2007 Survey Results November 2007
Details Of the Survey Methodology These results are based on telephone interviews with a randomly selected sample of 210 registered voters, aged 18 and older, completed on July 17, For results based on this sample, one can say with 95% confidence that the maximum error attributable to sampling and other random effects is ±6.9 percentage points. Online Survey We also made the survey available online. 102 residents took the survey in this manner.
Who Did We Talk To? What is your age on your most recent birthday? % % % % 60 or More36.7% REFUSED1.9% Do you have children that attend the Elwood Public Schools? In no, do you have children that attend a private school? YES, CHILDREN IN LOCAL SCHOOLS34.0% NO, CHILDREN IN PRIVATE SCHOOL2.2% NO, CHILDREN HAVE RECENTLY GRADUATED11.4% NO, CHILDREN NOT YET IN SCHOOL4.7% NO CHILDREN AT ALL49.0% UNSURE/REFUSED (DO NOT READ)1.0
How long have you lived in the community? LESS THAN FIVE YEARS10.4% 6 – 10 YEARS24.5% YEARS13.2% MORE THAN 20 YEARS50.0% REFUSED1.9% Sex (By Observation) MALE42.9% FEMALE57.1% UNSURE0.0%
SUMMARY OF KEY FINDINGS Overall patronage of the Elwood Public Library is high. 87.7% of respondents said they are a patron of the library. However, frequent visitation to the library drops to less than 40%. About half of those that do visit the library say they do so only occasionally or infrequently. General approval of Library services is also very high. 86.8% approve of the services provided by the library, with half saying they approve strongly. Only about 1/3 of respondents believe the library is meeting the community’s needs.
SUMMARY OF KEY FINDINGS (continued) Significant improvements should center on books and materials and the Library facility. On the other side, Patrons clearly believe that Library staff is doing a very good job and hours of operation are sufficient. There are a significant number of patrons (34.9%) that perceive the library’s resources as being limited. Over half of all respondents would like to see the community explore opportunities for growth and enhancement of services. About a quarter believe the library should never have been created. Support for increased taxes for enhancements is moderate. Only 29.3% say they would be willing to pay $200 per year, without reservations, to enhance the Library facility.
Intensity of ‘Philosophical’ Support The community supported the establishment of a public library, and we should continue to develop this institution because it offers valuable services and contributes significantly to our quality of life. STRONGLY AGREE40.6% AGREE31.1% DISAGREE 11.3% STRONGLY DISAGREE14.1% UNSURE/REFUSED2.9% AND Our community is very education-minded, and ultimately, people recognize the value of continuing to invest in an important institution like the public library. STRONGLY AGREE25.5% AGREE45.3% DISAGREE 16.0% STRONGLY DISAGREE5.7% UNSURE/REFUSED7.5%
SUMMARY Residents both use and are pleased with the Elwood Public Library. They understand the library is under significant financial constraints and believe options for enhancement should at least be explored. Throughout the survey, there is a core of slightly more than 50% of the respondents that believe the library should explore options for growth and appear willing to finance that effort. While almost half indicate they would be unwilling to pay more taxes to enhance the library, many of those moderate their opposition as the cost decreases. Contrasting the 50% is about 25% of the respondents omnipresent that seem negative toward any enhancements or even the discussion of enhancements for the Library.
If YES to Q1: Would you describe the Elwood Public Library as your primary public library, or is there another public library that you utilize? Yes, Elwood is my primary library75.3% No, I primarily utilize Northport-East Northport3.2% No, I primarily utilize Harborfields7.5% No, I primarily utilize Commack5.3% No, I primarily utilize another area library not listed7.5% UNSURE/REFUSED 1.1% If NO to Q3: Generally speaking, which phrase best represents why you do not utilize Elwood as your primary public library? It simply doesn’t have everything my family needs18.0% I don’t like the location of the library9.2% The library facility is inadequate27.2% I prefer using one of the larger, more established libraries 31.8% Refused13.8% Selected Questions
In general, do you approve or disapprove of the services provided by the library? IF CHOICE MADE, ASK: And do you feel strongly about that? APPROVE/STRONGLY44.4% APPROVE 42.4% DISAPPROVE5.6% DISAPPROVE/STRONGLY5.6% UNSURE/REFUSED 1.9% In general, do you believe the library in its current form is fully meeting the community’s needs for library services? IF CHOICE MADE, ASK: And do you feel strongly about that? YES/STRONGLY18.9% YES15.1% NO26.4% NO/STRONGLY27.3% UNSURE/REFUSED 12.3% Which phrase best describes you personal opinion for library services? Elwood Library does the most it can with limited dollars34.9% Elwood Library services are fine as is22.6% Elwood Library services require upgrade and enhancement31.2% UNSURE/REFUSED 11.3%
Next I will recite five areas of library function. For each please tell me whether you believe the area requires upgrade (1), might require upgrade (2), or doesn’t require upgrade (3). The first one is: REQ/UP MIGHTDOESN’TDK/UNS 8. Books/Materials 49.1% 13.2%23.6%14.1% 9. Library Staffing 7.5% 12.3%63.3%16.9% 10. Special Programs 16.1% 15.1%32.1% 36.7% 11. Technology & Equipment28.4% 22.6%22.6%26.3% 12. Hours of Service 18.0% 11.3%55.7%15.1% 13. Library Facility 45.3% 14.2%29.2%11.3% 14. Meeting Space 38.8% 9.5%22.6%29.2% 15. Quiet Study Space 29.4% 13.2%30.1%27.3%
Which phrase best describes your personal feeling about the role of the public library in the Elwood community? The public library should continue to offer services in its current limited fashion21.7% The public library should be seen as a community center for all ages, and thus we should explore opportunities for growth and enhancement of services 52.9% The public library never should have been created 25.4% UNSURE/REFUSED 0.0%
The Trustees of the Elwood Public Library are gathering community input for analysis relative to current perceptions of service and long-term vision for the library. This next set of questions is designed to help inform long-term strategic planning. Which statement best defines your feelings as to the annual tax you pay for the Elwood Public Library? It is much too high for the services we receive 32.0% It is appropriate and fair for the services we receive 49.0% It is relatively inexpensive for the services we receive6.7% UNSURE/REFUSED (DO NOT READ)12.3% Currently, the library rents storefront space to provide services. Do you believe the ultimate goal for the library should be for the community to own a building from which to deliver library services? YES48.1% YES, within limited financial boundaries10.4% MAYBE, but I’d have to know a lot more10.4% NO27.3% UNSURE/REFUSED (DO NOT READ)3.8%
Because the library district was only formed several years ago, and because it only currently leases a small amount of space, the library’s facilities and resources are modest compared to all of the surrounding public libraries. Should the Library Trustees ultimately be focused on continuing to develop and expand services and programs and the space to deliver them? YES57.6% YES, within limited financial boundaries8.5% MAYBE, but I’d have to know a lot more7.6% NO25.4% UNSURE/REFUSED (DO NOT READ)10% If NO on Q19: Which of the following statements best represents why you do not believe the Trustees should be focused on continuing to develop and expand services? You don’t want to pay more in taxes48.2% The library is just fine as it is; you don’t see the need for more 11.1% The current situation allows you to use other neighboring libraries29.5% If the library needs more, they should just fundraise 3.7% UNSURE/REFUSED (DO NOT READ)7.5%
The current library tax is $275 per year for an average household. Theoretically, if the library were to attempt to relocate in its own facility and library costs were to rise by $200 per year for a new building and operating cost increases, would you support this investment? YES29.3% YES, with reservations22.7% No47.0% UNSURE/REFUSED (DO NOT READ)1.0% For those who respond “NO to Q21.” Would you support library relocation in its own facility if the increase in library taxes is $175 a year for a new building and operating cost increases? YES13.9% YES, with reservations80.1% No6.0% UNSURE/REFUSED (DO NOT READ)0.0%
For those who respond “NO to Q22.” Would you support library relocation in its own facility if the increase in library taxes is $150 a year for a new building and operating cost increases? YES5% YES, with reservations12.5% No82.5% UNSURE/REFUSED (DO NOT READ)0.0%
The community supported the established of a public library, and we should continue to develop this institution because it offers valuable services and contributes significantly to our quality of life. STRONGLY AGREE40.6% AGREE31.1% DISAGREE 11.3% STRONGLY DISAGREE14.1% UNSURE/REFUSED2.9% Our public schools define the character our community, not the public library. We shouldn’t be fooled into spending significantly more money on the library STRONGLY AGREE20.7% AGREE26.3% DISAGREE 31.2% STRONGLY DISAGREE19.8% UNSURE/REFUSED1.9%
There is only so much money that can go around, and if library growth has to take a back seat for now, we should just accept this. STRONGLY AGREE24.4% AGREE41.5% DISAGREE 25.5% STRONGLY DISAGREE5.7% UNSURE/REFUSED7.5% Our community is very education-minded, and ultimately, people recognize the value of continuing to invest in an important institution like the public library. STRONGLY AGREE25.5% AGREE45.3% DISAGREE 16.0% STRONGLY DISAGREE5.7% UNSURE/REFUSED7.5%