We think you have liked this presentation. If you wish to download it, please recommend it to your friends in any social system. Share buttons are a little bit lower. Thank you!
Presentation is loading. Please wait.
Published byJarred Miller
Modified about 1 year ago
THE ART OF SOCIAL STRATEGY: Social Tools for NGOs Presented by Social Strategist, Heidi Forbes #gsw11 For Global Summit of Women Istanbul 2011
relating to SOCIETY: relating to human society and how it is organized relating to interaction of PEOPLE: relating to the way in which people in groups behave and interact living in a COMMUNITY: living or preferring to live as part of a community rather than alone offering opportunity for INTERACTION: allowing people to meet and interact with others in a friendly way relating to human WELFARE: relating to human welfare and the organized welfare services that a community provides SO·CIAL [ SṒSHƏL ] 2010 © Heidi Forbes Öste, 2BalanceU AB
Developing and maintaining MUTUALLY beneficial and effective relationships WHAT IS SOCIAL OPTIMIZATION? 2010 © Heidi Forbes Öste, 2BalanceU AB
B2B and B2C P2P Business Strategy + Social Optimization + Social Strategy Social Tools Traditional LeadershipEngaged Authentic Leadership WHAT IS SOCIAL STRATEGY? 2010 © Heidi Forbes Öste, 2BalanceU AB
YOUR STORY? 2010 © Heidi Forbes Öste, 2BalanceU AB
YOUR NETWORK 2010 © Heidi Forbes Öste, 2BalanceU AB
YOUR FUTURE 2010 © Heidi Forbes Öste, 2BalanceU AB
YOUR STORY WITH CLARITY & CONTEXT 2010 © Heidi Forbes Öste, 2BalanceU AB
CLARITY 2010 © Heidi Forbes Öste, 2BalanceU AB
CONTEXT 2010 © Heidi Forbes Öste, 2BalanceU AB
COMMUNITY 2010 © Heidi Forbes Öste, 2BalanceU AB
COOPERATE 2010 © Heidi Forbes Öste, 2BalanceU AB
R ECONNECTING : C REATING MUTUAL VALUE IN YOUR C ONNECTIONS 2010 © Heidi Forbes Öste, 2BalanceU AB
THE RULES: ENGAGE AUTHENTICALLY & ADD VALUE 2010 © Heidi Forbes Öste, 2BalanceU AB
WHAT IS SOCIAL MEDIA? “Social Media is the democratization of information, transforming people from content readers into publishers. It is the shift from a broadcast mechanism, one-to-many, to a many-to-many model, rooted in conversations between authors, people, and peers.” -Brian Solis 2010 © Heidi Forbes Öste, 2BalanceU AB
THE TOOLS: BE DYNAMIC 2010 © Heidi Forbes Öste, 2BalanceU AB
User numbers 266,224,500 21,263, ,069, ,689,836 63,240, ,094, ,931,700 1,966,514, © Heidi Forbes Öste, 2BalanceU AB WHERE?
2010 © Heidi Forbes Öste, 2BalanceU AB HOW?
2010 © Heidi Forbes Öste, 2BalanceU AB 4 years WHERE CHANGES…
2010 © Heidi Forbes Öste, 2BalanceU AB HOW CHANGES
2010 © Heidi Forbes Öste, 2BalanceU AB MUST ANCHOR THEN LINK
2010 © Heidi Forbes Öste, 2BalanceU AB ENGAGE ADVOCATES
ENGAGEMENT: ARE YOU LISTENING? 2010 © Heidi Forbes Öste, 2BalanceU AB
ENGAGEMENT: SHARING IS POWERFUL 2010 © Heidi Forbes Öste, 2BalanceU AB
Heidi Forbes Öste CEO and Founder 20+ Years Experience Connecting People and Organizations using Social Optimization Strategy. Advising on Social Media and Network Effectiveness
Connect The Rise of Customer Communities: What the Social Media Explosion Means to Reference Programs April 10, 2007 Connect Connect with the audiences.
And It Begins… So, you want to start using social media for your business? Sounds like a plan… We will focus on two platforms today, Facebook and Twitter.
Social Media and the University of Bath. 10 th September 2010.
Nef (the new economics foundation) Co-production: turning public services inside out.
Niel McLean Executive Director for Educational Practice, Becta ICT Futures.
Confidential Social Networking Steve Loughlin, President & CEO J.R. Becko, Vice President, Sales.
While You Were Out: How Students are Transforming Information and What it Means for Publishing Kate Wittenberg The Electronic Publishing Initiative at.
Aligning Support Process & Software With Customer Communication Preferences Rusty Coleman, VP Sales & Marketing This presentation advances on mouse click.
Module 3: Understanding Social Work Training Kit : Personalised Social Support 2012 Shirin Kiani and Annie Lafrenière (Technical Resources Division) Handicap.
How co-operative service delivery can impact residents and communities? Clare Oakley.
Centre for Public Scrutiny update London Scrutiny Network 6 July 2011 Jessica Crowe Executive Director, CfPS.
How to build networks/how to network effectively..
IP and Business Models for Cultural Heritage Institutions Rina Elster Pantalony WIPO Conference on Intellectual Property and Cultural Heritage in the Digital.
How to build Knowledge Management on a corporate level Using bottom up approach.
Hello and Welcome to the auswriters.com Writers Network Seminar.
Strategic Intent: Social Media in Office of Commuter and Transfer Students.
Digital Footprints The objective of this lesson is to teach students how to create a positive digital footprint while interacting with social media. This.
What is the social media revolution? Separation Information Means of distribution.
Gender Perspectives in Introduction to Competition Policy Gender Module #6 ITU Workshops on Sustainability in Telecommunication Through Gender & Social.
Bringing Sexy Back: The Book Party in the Digital Age.
APICS Conferences Presented by APICS and the APICS Foundation.
Social Media and Social Networking Opportunities for Public Health Alma Lydia Thompson, BJ DSHS Immunization Branch, Public Information, Education, and.
GLOBO-TECH Learning in the 21 st Century Shana Curtis Nina Parrish Dana Ramsey Andrew Greene Tom Choroszucha Shana Curtis Nina Parrish Dana Ramsey Andrew.
By Ellen Sprenger, November Measuring Success Whats New, Whats Next?
A Strategic Overview James Cawley / Pat Palmer Use of Resources.
Empowering Marketing Strategies Social Media Revolution Are You In Or Out?
Web Services Architecture An interoperability architecture for the World Wide Service Network.
PowerPoint Presentation by Charlie Cook 1e. Copyright © 2005 South-Western. All rights reserved. Chapter 12 Communicating with Followers.
Strategic Plan Career Services Social Media Western Kentucky University Team Leader: Erin Jozwiak Kelly Almousily, Kim Kubicek, Cherise Mingus.
Using online social networking to build community, raise awareness and eventually money.
© 2016 SlidePlayer.com Inc. All rights reserved.