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www.upside4business.co.uk © Upside4Business 2013 Making Businesses Work Bill Hicks October 2013 April 6, 2015 1
www.upside4business.co.uk © Upside4Business 2013 Who are we? April 6, 2015 2 Formed by Bill Hicks in 2008 Joined by Paul Niblock in 2012 Over 30 years business management and marketing experience Relocated to Devizes in December 2012
www.upside4business.co.uk © Upside4Business 2013 What we do! Support clients with close contact management and marketing support Work to grow or re-order businesses Understand the companies we work with Offer non-exec director support to free up management time April 6, 2015 3
www.upside4business.co.uk © Upside4Business 2013 Too busy - focusing on the core business Not specialists - naturally they know their business, but not ours Can't afford it - in-house marketing isn't cost effective in small businesses, outsourcing can offer an affordable option Once bitten … previous efforts have not been effective whether using an agency, freelancers or in house Reasons why SME’s need support April 6, 2015 4
www.upside4business.co.uk © Upside4Business 2013 Why use an agency like Upside? Low cost model - pay for services not overheads No nonsense - we genuinely only work with clients where we can make a difference – See Upside Sector Experience Great supply chain - we have expert contacts in every field and can bring in the best for your needs and budget, but only when you need them - See Upside Business processes Right fit - we have big agency experience and use that experience for SMEs April 6, 2015 5
www.upside4business.co.uk © Upside4Business 2013 April 6, 2015 6
www.upside4business.co.uk © Upside4Business 2013 April 6, 2015 7
www.upside4business.co.uk © Upside4Business 2013 Achievements - Westway Services Facilities and Energy Management Management buyout in 2009 T/O was £13million - grow to £32million in only 2.5 years Re brand Website Brochures Trade press – PR & Ads E mail marketing April 6, 2015 8
www.upside4business.co.uk © Upside4Business 2013 Achievements – DSG Quantity Surveyors Quantity Surveyors Launched their 5D BIM service. DSG now perceived as the leading BIM QS in the UK Business has grown from 1 office to 3 offices Website Brochures Video E mail marketing Articles/case studies April 6, 2015 9
www.upside4business.co.uk © Upside4Business 2013 Achievements – Q Associates Computer Systems Integrators From £15m to £45m over 5 years Gained top 3 UK distributor for Sun MicroSystems Re Brand Website Brochures Technical bulletins Events and conferences Articles/case studies April 6, 2015 10
www.upside4business.co.uk © Upside4Business 2013 Achievements – Abacus Group Electronics products distribution In-house marketing manager and external consultant T/O £15M to £350M in 10 years Floated in 2003 Website – complex E-comm solutions Brochures Exhibitions Sales training Business services April 6, 2015 11
www.upside4business.co.uk © Upside4Business 2013 What & who can we help? Typically... Owner managed businesses Looking for sustainable growth Ideally in the core sectors Typically T/O from £1m to £20m Up to100 miles from Devizes April 6, 2015 12
www.upside4business.co.uk © Upside4Business 2013 Any Questions? Bill Hicks April 6, 2015 13
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