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Sample presentation for Medical editors workshop ©Pippa Smart, 2007 PSP Consulting Research and Communication Publishing Consultancy

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Presentation on theme: "Sample presentation for Medical editors workshop ©Pippa Smart, 2007 PSP Consulting Research and Communication Publishing Consultancy"— Presentation transcript:

1 Sample presentation for Medical editors workshop ©Pippa Smart, 2007 PSP Consulting Research and Communication Publishing Consultancy

2 1.3 What is the role of the editor ?

3 ‘ An editor is someone who knows exactly what he wants but isn’t quite sure.’ - The Observer, 1930s

4 ‘An editor is someone who sorts the wheat from the chaff... and then prints the chaff’.’ - Adlai Stevenson

5 What editors do Set deadlines Make decisions Change copy Chair meetings Publicize journal Set overall policy Deal with staff…

6 An editor’s role Editor (n) A person at a newspaper or similar institution who edits stories and decides which ones to publish (Wikipedia) Editing (vb) Work an editor does to make formatting changes and improvements to a manuscript (Wikipedia) Responsible for the journal Ensures the message gets out

7 Key point Editor is responsible for the content

8 Readers Authors The public EDITOR Distribution Advertizing Marketing Technical editors Owners Production Trustees/ Council IT Secretariat

9 Science Showbiz Choose the balance

10 Key point A vision gives a clear framework

11 Winning formula S uccess = V ision + F inance ©Pippa Smart, 2007


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